Transcript Document 7625229

Seniors and the Internet
Susannah Fox
Associate Director
Pew Internet Project
November 14, 2006
Share of Americans online by age
(Source: Pew Internet Project telephone surveys, 2000-2006)
Internet Access, 2000-2006
100%
85%
80%
80%
69%
60%
40%
31%
20%
0%
Age 18-29
Seniors and the Internet
Age 30-49
Age 50-64
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Age 65+
2
U.S. population projections, 2000-2016
(Source: Frederick W. Hollmann, Population Projections Branch, U.S. Census Bureau)
Total Population, Age Under 50 years, 50-64, and
65 and Over, Relative to 2006
Relative population
130
120
Total
Under 50
50 to 64
65 and over
110
100
90
80
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
Year
Seniors and the Internet
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3
Health information online
(Source: Pew Internet: August 2006 telephone survey, N=2,928)
22
Medicare or Medicaid
13
Internet users age 65+
Prescription or over-thecounter drugs
All internet users
30
37
24
Exercise or fitness
44
Diet, nutrition, vitamins, or
nutritional supplements
29
49
Certain medical treatments
or procedures
40
51
Specific disease or medical
problem
54
64
68
At least one of the 17 topics
80
0
Seniors and the Internet
10
20
30
40
50
60
70
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80
90
4
Internet activities:
Gen Y vs. Gen X vs. Boomers
(Source: Pew Internet: Project surveys 2005-6)
• Email (87% vs. 94% vs. 86%)
• Buy a product (74% vs. 77% vs. 66%)
• Travel reservations (60% vs. 71% vs.
59%)
• Bank online (38% vs. 50% vs. 37%)
• Financial research (29% vs. 47% vs.
43%)
Seniors and the Internet
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Sources
• Pew Internet Project: Online Health Search 2006
http://www.pewinternet.org/PPF/r/190/report_display.asp
• Pew Internet Project: Generations Online
http://www.pewinternet.org/PPF/r/170/report_display.asp
• Frederick W. Hollmann, Population Projections Branch,
U.S. Census Bureau: presentation at the Federal Trade
Commission Public Hearings on Protecting Consumers in
the Next Tech-Ade
http://www.ftc.gov/bcp/workshops/techade/pdfs/presentatio
ns/hollmann.pdf
Seniors and the Internet
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