Document 7217051

Download Report

Transcript Document 7217051

NGN 2.0
Next Generation of Applications
What kind of experience would you like
to create for your customer?
Scott Macias
Nortel Carrier Networks
October 29, 2008
1
Agenda
 Market Trends / Industry Update
 Nortel Applications Focus
– Fixed Mobile Convergence
– Unified Communications
– Communications Enabled Applications / Web Services
 Adding Power of IP to Telecom Services
– IP Powered Business
– IP Powered Home
 Fixed Mobile Convergence
– One Number Service
– Mobile Extension
– Adding Multimedia Soft Clients to Mobile Phone Service
– WiFi-Cellular Dual Mode Services
– Voice Call Continuity
 Unified Communications
– Microsoft-Nortel Unified Communications
– IBM-Nortel Unified Communications
 Web Enabled Communications
– Click 2 Connect
– Delivery Notification & other Location Based Services
2
Nortel Confidential Information
Key Industry Trends
Mega Trends
Hyper-Connectivity
Person to Machine
Machine to Machine
 By 2010, worldwide:
– 4-fold growth in
Internet Commerce
to 100B transactions
– 1–2 billion A-GPS-enabled
handsets
 98% of all CPUs today are
embedded
 100 million+ iPods sold
 Wireless Building Automation
systems with active sensors
 iPhone: Hyperconnectivity
at applications level
 M2M traffic will exceed P2P
traffic in 3–5 yrs
 Smart Meters
 Fleet / Asset Tracking
True
Broadband
CommunicationEnabled
Applications
Person to Person
• 3.3 Billion Subscribers
Hyperconnectivity – Paradigm of Challenge and Opportunity
3
Nortel Confidential Information
HyperConnected World
Tens of devices per person
PDA
Phone
Sensors for Home
Automation
Home PC
Light
Climate
Water & Gas
Blinds
Irrigation
Car
Sensors in
running
shoes
4
Video
Surv.
Gamedevice
RFID tags
Nortel Confidential Information
IPTV
Heaters
IPod
Vitals Sensor
when in Hospital
Hyperconnectivity Stats
Person to Person
Person to Machine
Machine to Machine
• By 2010, worldwide:
• 4-fold growth in
Internet Commerce to
100B transactions
• Europe – mobile phones
now outnumber people
(103% penetration)
• Global mobile IM grew
33% 2H06
• One Laptop
Per Child
5
• 1-2 billion A-GPSenabled handsets
• 100 million iPODs
sold (market
to double
2005 – 2010)
• iPhone available in
June; hyperconnectivity at
applications level
Nortel Confidential Information
• 98% of all CPUs today
are embedded (by 2010
– 14 billion connected,
embedded devices)
• 70%+ of all 2007 cars in
U.S. have iPOD
connectivity
• Sensor
pocket
in Nike
shoes
Market Drivers for Mobile Applications
Global Broadband VoIP Users
Global Camera Handsets
114M
869M
722M
85M
589M
59M
460M
320M
36M
19M
2005
2006
2007
2008
2009
2005
Global IM Users
374M
393M
420M
2006
2007
2008
2009
Interaction between Applications
454M
495M
Video
Sharing
Convert
to Video
Telephony
Interactive
Gaming
Voice Conversation
Presence
2005
2006
2007
2008
Time
2009
Key Trends
 Significant demand in future for Concurrent Apps
 Trend will become prevalent in Wireless
 Potential for increased Revenue and Retention
VOIP
6
MP Gaming
VOIP with VS
Nortel Confidential Information
Mobile VoIP will be key driver to deliver concurrent Applications
Navigation
Mobile Video Services Revenue
North America
Source: ABI Research
7
Nortel Confidential Information
Mobile Video Services Penetration
North America
8
Nortel Confidential Information
Source: ABI Research
Nortel Applications Focus
10
Nortel Investment Plan
Mega Trends
Strategy
Investments
Unified Communications
Hyper-Connectivity
True
Broadband
CommunicationEnabled
Applications
11
Transformed
Enterprise
Next-Generation
Mobility and
Convergence
Solutions,
Services and
Applications
Nortel Confidential Information
4G
Carrier Ethernet
and 40G
Applications
(IMS, FMC, SOA)
Strengthen Traditional
New Services
(MM, UC, CC, MS)
Develop Verticals
Applications Objective
Create a New Communication Experience for End User
 Converge with Fixed Services ( FMC) and Increase Mobility / Nomadicity of Service
– Break down the wireline-wireless boundary
– Address end-user’s need to have always on access from any device, anywhere, while on the move
 Add Video
– Video Telephony, Video Conferencing . Also Broadcast TV, Video On-Demand, , Tele-presence
 Enable Unified Communications
– Unification of all communications: Audio, Video, IM, Presence onto one device / service / client
– Implement VoIP Services to enable Unified Communications
– Includes Unified Messaging: One service for voice mail, email, fax
 Support Workgroups / Communities of Interest with Presence
– Support Communities of Interest (Work, Social) with Real-Time Awareness of status of others i.e. Buddies List
 Web Enable Communications
– Communications & Communications Management via Web
– Examples: Click to Call & Personal Agent
 Communications Enable Applications
– Implement communications in and between applications
– Example: enable a click to call from a name inside a word document, or from a web page
 Deliver Services & Applications Based on Location: Location Based Services
– Services that leverage knowledge of the location of the person ( or device / vehicle) provided by GPS
 Make Hyper-Connectivity a Reality
– “All Devices will be connected … not just all people”.
– Enable devices to be in continuous contact with services on the network: Wireless or Wireline
• Automatic continuous update of email, contact lists, call logs, pictures, music, videos
• Examples: Kindle (smart device for e-books, e-newspapers), Blackberry, Mobile TV, iPhone, iPod, etc.
12
Nortel Confidential Information
“What kind of experience would
you like to create for your customers ?”
Nortel Service Offerings
Applications Catalog
Advanced
Terminals
Collaboration
Gaming
FMC
IPTV
VCC
Audio/Video
Streaming
Messaging,
/Download
(email, IM, UM)
Location Based
Services
PC
VoIP
Video Telephony
PDA
Desk
Phone
Whatever
you’re using
Blackberry
Whatever
you’re doing
Conferencing
-Audio
- Video
- Web
Mobile
Phone
Wherever you are
Mobile Video
At your Desk
In the Air
Branch Office
On the Road
At Home
13
Web Services
Chat Rooms
Push to Talk
Push to See
Head Office
Nortel Confidential Information
Multiple Applications, Variety of Devices, Any Access
IP Powered Life
14
Nortel IP Powered Business Solution
1) Two fully-tested and validated deployment options:
a) Voice over IP Lines - Application Servers, SMB router, IP Terminals
b) SIP PBX Trunks - Application Server, SMB router, IP PBX, IP Terminals
2) Voice over IP Business Services
a) Starter package and SIP software options: Multimedia Package, Unified
Communications, Fixed Mobile Convergence, Web services, Advanced
Business Services
3) Nortel CPE Portfolio available for Carrier Resale or Leasing:
BSG, BCM, BES, BAP, IP Terminals (Hard and Soft)
4) Nortel Global Services Portfolio
a) Network Planning, Installation, Support, and Management
b) “No touch CPE” model Service
c) Developer Program - SIP IOT support
5) Nortel Carrier Co-Marketing
a) Consulting services
b) Resellers help
15
Nortel Confidential Information
IP Powered Business Solutions
Deployment options
Nortel
SIP
Application
Server
Nortel
SIP
Application
Server
Microsoft Hosted
Office
Applications
Voice
&
Data
Carrier
Security
SMB Office
Voice
&
Data
Carrier
SMB Offices
Microsoft
Office
Applications
Security
Business
Services
Gateway
BCM or
CS1000
IP PBX
Business
Services
Gateways
Legacy
Phone
SIP
Phones
Unified
Comms
Mobility
Fully Hosted IP Telephony
16
Legacy
Phone
IP
Phones
Unified
Comms
Mobility
IP PBX with IP Trunking
Nortel Confidential Information
Multimedia PC Client
CPE Options
For Business or Residential Use
Any Analog
Telephone
CS2000
SS
“I can use a PC Client for
low-cost connectivity
anywhere I travel.”
Wireline
Wireless
Cable
IP
Network WiFi
Ethernet
IP Phone
PC or Web
Softphone
IP
Phones
Router
4 Port
IAD
17
Nortel Confidential Information
Fax
Analog Set
Nortel Multimedia PC Client
Voice/Video, Presence, Instant Messaging
Typical Pricing:
$10 / month
•
•
•
•
•
Audio/Video Telephony • Instantly Share Files
- Music and Pictures
Instant Messaging
• Surf the Internet
Presence
Together with Web Push
Personal Agent
• Call Logs
Outlook Integration
Desktop Video Calling
“One-Click”
Call Logging
Personal
Agent
screens your
incoming calls
to contacts and
services
Collaboration
Services
-Share files
-Whiteboarding
-Web Push
One Click from Instant Messaging to Video Calling!
18
Nortel Confidential Information
Network Features
VPN Connectivity between IP PBXs, IP Phones, IADS, Soft Clients, etc.
Centrex IP Lines
Nortel
BCM
(SIP or UNISTIM)
Nortel
CS1000
Nortel
CS1000
Mobile Worker
SIP
SIP
H.323
SIP/
GSM
Nortel
IP PBX
SIP
CS2000
H.323
SIP
3rd Party
IP PBX
(Avaya.
Cisco)
PRI
Internet
TDM
H.323,
SIP
TDM
Local
Long Distance
19
Nortel Confidential Information
TDM POTS
Or Business Phones
TDM PBX or
Key System
Alcatel, Siemens
Nortel
Hosted Contact Center Solution
PSTN
CS2000
Contact Center
ISUP
CTI
PRI
Voicemail
IP Network
Symposium
Contact Cente
Server
LAN
PRI
BCP
SIP
SIP
SIP
Monitoring
Enterprise IP Network
Buenos Aires
Sao Paulo
Supervisor
Supervisor
Agent
Agent w/
VoIP
Client
IP
Phone
20
Miami
Nortel Confidential Information
Soft client Supervisor
Agent
On Demand Meet-Me Conferencing
Audio, Video, Web & IM (Chat)
pstn
• Conferencing Voice and Video
• SIP Software MCU
• Active Speaker
• G.711, G729
• Linux or WINDows
• Ad hoc (SN09)
• Meetme (SN10) (Next Chart)
21
Nortel Confidential Information
Fixed Mobile Convergence
Features
22
Fixed Mobile Convergence
Multiple FMC Service Types
Access personal agent features
• GUI on mobile for routes, IM, presence
Packet Cellular
Access fixed telephony services
• Turn the mobile into an enterprise extension
Circuit Cellular
WiFi/cellular on one device
• Reduced call costs on WiFi
WiFi
PC
Cellular/PC call convergence
• Voice on mobile with multimedia PC GUI
Fixed
Services on fixed & mobile
• Make/receive calls from any device
23
Nortel Confidential Information
Wide Range of Service
Types Available to End-Users
Sample Situation: Four Points Hotel
Multiple Phone Numbers & Services
Butch@hyatt,com
Cell Number
Office Number
Cell
Voicemail
Office Voicemail
Butch
Home Number
24
Nortel Confidential Information
Home
Voicemail
Unified Communications
Solution For Enterprises
Nortel-Microsoft Partnership
25
Nortel Microsoft Alliance
MSFT Desktop Software Integration with Nortel Softswitches
“We are embarking on a significant,
comprehensive, and unparalleled partnership
with Nortel around Unified Communications
products and services.”
Steve Ballmer
“This is a gutsy play for Nortel—accelerating the move
of our CPE technology into software and working with
the world’s software leader as part of our broader
business strategy to transform the company into a
software and services leader ”
Mike Z. (Nortel CEO)
Nortel, Microsoft form alliance to accelerate transformation of business communications
Shared vision for unified communications to drive new growth opportunities for both companies
REDMOND, Wash., and TORONTO – The convergence of the communications and IT industries took a significant step forward
today as Microsoft Corp. and Nortel announced a strategic alliance based on a shared vision for unified communications.
By engaging the companies at the technology, marketing and business levels, the alliance will allow both companies to drive new
growth opportunities and has the potential to ultimately transform businesses communications, reducing costs and complexity and
improving productivity for customers.
26
Nortel Confidential Information
Microsoft Office Communicator Client
IP
Network
1. Check availability
2. Touch base via IM
3. Click to call
4. Answer on device
of choice
27
Nortel Confidential Information
Nortel – Microsoft Architecture
Hosted Converged Office
Microsoft
HMC / OCS
Service Provider
Infrastructure
• Multi-modal collaboration service with IT
integrated real time voice
CS2000
– Consistent user experience with Nortel Microsoft advanced CPE “Converged
Office” solution
• Outsource capital costs and complexity
– Focus on core business not telecom/IT
Enterprise
Converged
Office
• Convenience of single provider “one
stop shopping” for both telecom and
multimedia collaboration services
– Service reliability via Service Provider SLA
• Meet the needs of a distributed and
mobile workforce
Microsoft
Client
28
Nortel
Phone
Nortel Confidential Information
Nortel-MSFT Unified Communication Devices
Consistent User Experience, Broad Choice
LG-Nortel
USB Phone
Nortel IP
Phone 1100
Roundtable
Softphone
LG-Nortel
Bluetooth
Headset
Communicator Mobile for
Pocket PCs and Smartphones
LG-Nortel ICA
Desktop Phone
LG-Nortel – pioneering new
devices
Investment protection – keep existing phones while adding new
devices where applicable
Seamlessly enrich IM session to
OC experience inside and
voice and video conferencing
outside the enterprise
Breadth of choices for customers
29
Nortel Confidential Information
Clients & Devices
30
CPE Options
LG-Nortel
Desktop
IP Phone 1100 Series
Soft Clients
1120E
1140E
IP Trunking
Multimedia PC, Web,
Mobile
USB Adapter & Integrated Clients
Wireless
Counterpath
Mediatrix
BCM 50/200 / 400
(SIP, H.323)
CISCO
Tilgin
MSFT
LOTUS
Wireless
Client for
BlackBerry
31
Nortel Confidential Information
CS 1000
(PRI, SIP, H.323)
Grandstream
BSG
(SIP)
3rd Party
Unified Communications
Examples of
Customer Deployments
32
Hong Kong Broadband
2B Broadband Phone
“2b Broadband Phone” is a multimedia communications service
that uses a PC-based Softphone to allow PC-to-PSTN voice
calling as well as PC-to-PC multimedia calling.
• Allows for anyone in the world to have “local” calling to Hong Kong for
$6 / month
•Hong Kong Broadband
33
• Provides voice / video / messaging communications between
subscribers
Nortel Confidential Information
SMITCOMs VoIP & Multimedia Network
Natternet Broadband VoIP and Multimedia Service
PHILIPSBURG— St. Maarten’s leading broadband
provider, SMITCOMS N.V. is taking another major step
toward making local and international call rates more
affordable for home and office users on the island.
VoIP
Line
SMITCOMS N.V. announced this week that it is
teaming up with Land line telephone provider TelEm;
Internet Service Provider (ISP) TelNet and equipment
and service supplier Nortel, to launch its brand new
Natternet Service to the St. Maarten public.
With the use of a simple table-top box, Natternet
LD
subscribers will be able to make international calls to
anywhere in the world for as little as $US Gateway
0.20 cents
per minute over a regular land line.
SMITCOMS N.V. says customers using a Natternet box
will receive a special Voice Over Internet Protocol
(VoIP number) with the prefix 548 – 0XXX. The
company says a call via the system to another person
with the same prefix number will get even cheaper
rates of as little as $US 0.15 cents per minute.
CS2000
LD
Gateway
34
Nortel Confidential Information
MG
Deployment:
• Local and Long Distance Service
• Conversion of entire TDM network to
VoIP
• CS 2000 Superclass softswitch for
Class 3/4/5 service
• Media Gateway (MG)
• 300,000 lines of VoIP over Wireless
CS 2000
VoIP
Network
MG
MG
Mexico
Business Opportunity:
• Extend into new service areas
- Saltillo, Aguascalientes, Tijuana
and Ciudad Juarez
• Integrated Voice and Data Networks
• New VoIP services for new revenue
opportunities
35
Nortel Confidential Information
Expanding Coverage Area
Cable Solution
Softswitch
Cable Operator:
•
•
•
•
•
Primary Cable operator in Chile
Homes Passed: 1,700,000
Homes Served: 900,000
Voice subscribers: 600,000
Subsidiary of Liberty Media Company
Business Opportunity:
• Address New Residential Territories
• Drive reduced operating costs
Deployment Configuration:
• 4 CS 2000 Softswitchs
• Arris CMTS and MTA
VTR selects Nortel Networks for cable voice over IP solution in Chile
36
Nortel Confidential Information
Customer Success
37
Nortel Softswitch Deployments
13 CS2000s
• 85 CS2000s
• 3M Trunks
• 2M Lines
25 CS2K
• 30 CS2000s
• 1.3M Lines
• 600K trunks
• 100 Wireless Soft switches
• 15 Wireline Soft switches
• 5 CS2Ks in Barbados,
Cayman & BVI
• 4 CS2Ks in TSTT
• 2 CS2Ks in UK
40
Nortel Confidential Information
VoIP Ports
Softswitches
Customers
SIP Multimedia
Centrex IP
Long Distance
Local Services
Cable
34 million
491
135
40
21
21
23
22
41
Nortel Confidential Information