WIPO/INV/BEI/02/16 SECOND INTERNATIONAL FORUM ON CREATIVITY AND INVENTION A BETTER FUTURE FOR HUMANITY IN THE 21ST CENTURY Beijing, May 23 to 25, 2002 Document.
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WIPO/INV/BEI/02/16 SECOND INTERNATIONAL FORUM ON CREATIVITY AND INVENTION A BETTER FUTURE FOR HUMANITY IN THE 21ST CENTURY Beijing, May 23 to 25, 2002 Document prepared by Mrs. Tarja Koskinen-Olsson, Chief Executive Officer, KOPIOSTO, Helsinki (Finland) 1 www.kopiosto.fi INVENTORS, INNOVATORS AND CREATORS THE INTELLECTUAL CAPITAL OF NATIONS Creators – Who are they? Authors of literary and artistic works Natural persons (authors) create works Performing artists perform works Publishers and producers invest in works All have rights in copyright legislation Culture, science, information 2 www.kopiosto.fi • • • • • Copyright Industries in Finland 4,1% GNP - CORE COPYRIGHT INDUSTRIES 0,9% GNP - INDIRECT INDUSTRIES 5,0% GNP - TOTAL 4,0% OF THE WORK FORCE From 4 to 7% in other countries 3 www.kopiosto.fi • • • • Core Copyright Industries - 1996 Press and literature Software and databases Radio and television Advertising Music Theatre and opera Architecture Photography Visual arts Industrial design 1,61% 0,96% 0,37% 0,30% 0,20% 0,09% 0,09% 0,08% 0,03% 0,02% 4 www.kopiosto.fi • • • • • • • • • • Creators, legislators, users www.kopiosto.fi • How does (copyright) legislation protect the rights of creators? • What privileges for users are there in the legislation? • How can people benefit from cultural works and products? 5 Press and literature www.kopiosto.fi • • • • • Writers Translators Journalists Scientists Publishers of books, periodicals and newspapers 6 Press and literature – reward to writers (public lending right) • Scientific writers and publishers – early in the Internet • Photocopying and digital copying – Collecting societies • Affordability – VAT on books and newspapers 7 www.kopiosto.fi • Libraries Software and databases www.kopiosto.fi • • • • System designers Programmers Compilers of data Software publishers 8 Software and databases – on-line sales of software increasing • Protection of databases – to enhance investment in important databases – traditional knowledge, folklore 9 www.kopiosto.fi • Enforcement – piracy of computer programs • Electronic commerce Film and television www.kopiosto.fi • Script writers • Directors • Directors of photography • Actors • Film producers • Broadcasters 10 Film and television – transfer of rights, exploitation rights • Broadcasters’ rights – new instrument discussed in WIPO • Multiple channels – Cinema, television, cable and satellite, video, DVD, web-casting – role of public broadcasters 11 www.kopiosto.fi • Ownership of rights in audiovisual works Music and sound recordings www.kopiosto.fi • • • • Composers Text-writers Music publishers Musicians and singers • Producers of sound recordings 12 Music and sound recordings – make copyright function in practice • Right of public performance – broadcasters’ remuneration vital • Private copying (“Napster phenomena”) – levies on blank tapes and equipment • Fight against piracy – legitimate sales bring also tax revenue 13 www.kopiosto.fi • Collecting societies Visual arts and photography www.kopiosto.fi • • • • • Painters Sculptors Graphic artists Illustrators Photographers 14 Visual arts and photography – resale right of artists • Right of reproduction – books, postcards, posters • Museums on-line – collections available world-wide 15 www.kopiosto.fi • Auction sales Creators contribute to – copyright industries grow more rapidly than the economy in general • Social well-being – culture adds value to the human life • Cultural diversity – culture reflects the identity of a nation 16 www.kopiosto.fi • Economic wealth Intellectual capital of nations – copyright an important element • Investment policy – how to enhance local “content industries” • Science policy – how to enhance research and development • Cultural policy – cultural institutions 17 www.kopiosto.fi • Policy on artists and their living conditions