Transcript ABC ROUND-UP: AUGUST 2015 MAGAZINE MEDIA AT A GLANCE Magazine media reaches 39 million adults every month Print magazines reach almost 33 million adults every month 10 million adults enjoy magazine media websites via.

ABC ROUND-UP: AUGUST 2015
MAGAZINE MEDIA AT A GLANCE
Magazine
media reaches
39 million
adults every
month
Print
magazines reach
almost
33 million adults
every month
10 million
adults enjoy
magazine media
websites via a
desktop each
month
Source: NRS PADD I Rules of Attraction I BRAD
Around
15 million
adults engage with
magazine content on
their mobile phone
every
month
2500+
consumer
magazines
available
in the UK
OVERALL MARKET
£1.3bn
spent on
magazine
media
Source: ABC: June End 2015 (consumer titles)
TOTAL UK CONSUMER MAGAZINE DISTRIBUTION
928,453,667
762,531,092
Over
900 million
magazines will
be distributed
across the UK
in 2015
165,922,575
Total Magazine
Distribution
Source: ABC: June End 2015 (consumer titles)
Circulation
(Paid-for)
Distribution
(Free)
TOP 5 DIGITAL EDITIONS
BIGGEST TITLES
HIGHEST GROWTH
Y.O.Y%
Y.O.Y%
1
+225.8%
+225.8%
2
+7.4%
+93.1%
3
-12.5%
+89.3%
4
-0.5%
+81.0%
5
-5.6%
+76.0%
Source: ABC: June End 2015 (consumer titles)
TOP 5 PAID-FOR MONTHLIES
BIGGEST TITLES
HIGHEST GROWTH
Y.O.Y%
Y.O.Y%
1
+1.8%
+45.4%
2
-3.7%
+42.9%
3
+1.6%
+14.7%
4
-8.3%
+8.8%
5
-8.7%
+5.7%
Source: ABC: June End 2015 (consumer titles)
TOP 5 PAID-FOR WEEKLIES
BIGGEST GROWTH
BIGGEST TITLES
Y.O.Y%
Y.O.Y%
1
+0.8%
+12.5%
2
-4.1%
+12.4%
3
-9.0%
+8.2%
4
-5.8%
+1.9%
5
-3.6%
+1.7%
Source: ABC: June End 2015 (consumer titles)
Y.O.Y
Digital = n/a
Print = +8.8%
Combined = +8.8%
Y.O.Y
Digital = n/a
Print = +0.1%
Combined = +0.1%
Source: ABC: June End 2015 (consumer titles)
Bauer Media Chief Executive Paul
Keenan said: “Bauer Media is
committed to constantly evolving its
influential magazine media brands,
investing in talented people and
exploring innovative product
development to deliver originated,
curated, high-value content.”
Y.O.Y
Digital = +26.2%
Print = -0.1%
Combined = +0.4%
Y.O.Y
Digital = +5.6%
Print = -0.2%
Combined = 0.0%
Source: ABC: June End 2015 (consumer titles)
Nicholas Coleridge, Managing Director of
Condé Nast, said: “It is good to see further
significant gains in audience interaction
with our luxury brands. For the eighth
period in succession, the UK print element
has held steady, or even grown in some
instances, while the digital metrics
continue to soar. At no previous time in
history have more readers paid more
attention to the Condé Nast brands.”
Y.O.Y
Digital = +17%
Print = +1.7%
Y.O.Y
Digital = +0.1
Print = +4.9
Combined = +4.7%
Source: ABC: June End 2015 (consumer titles)
James Tye, Chief Executive of Dennis
Publishing, said: “The Week
celebrated its 20th anniversary in
May this year and it continues to
grow. It has pioneered the digital
subscriptions model that has proved
hugely successful.”
Y.O.Y
Digital = n/a
Print = +8.8%
Combined = +8.8%
Y.O.Y
Digital = n/a
Print = +1.1%
Combined = +1.1%
Source: ABC: June End 2015 (consumer titles)
David Goodchild, CEO, H Bauer Publishing, said: “At H
Bauer, we place over 2.5 million copies a week into the
hands of our readers who trust in our brands to deliver
the entertaining and engaging experience they have
come to expect from the titles they know and love. In
the food market we continue to break new ground in
introducing a new magazine audience to the delights of
affordable home cooking. In an increasingly hectic
media landscape, the power of print to provide this
much needed downtime should not be
underestimated.”
Y.O.Y
Digital = -20.8%
Print = +6.5%
Combined = +5.7%
Y.O.Y
Digital = -11.6%
Print = +9.0%
Combined = +8.0%
Source: ABC: June End 2015 (consumer titles)
Anna Jones, CEO of Hearst Magazines UK,
said: “Seeing strong growth from many of
our key brands in print as we continue our
positive growth trajectory online is fantastic.
Good Housekeeping maintains its market
leading position, ELLE continues to deliver a
valuable and growing fashion audience and
Women's Health goes from strength to
strength with an extremely strong editorial
proposition.”
Y.O.Y
Digital = n/a
Print = +42.9%
Combined = +42.9%
Y.O.Y
Digital = n/a
Print = +19.1%
Combined = +19.1 %
Source: ABC: June End 2015 (consumer titles)
Tom Bureau, CEO Immediate Media Co.,
said: “Immediate is a real magazine media
success story as we reap the benefits of a
clear investment strategy designed to grow
our business across all platforms. We
continue to launch new magazines with
fantastic brands that engage consumers of
all ages. We’ve grown circulation and RSV
and our market share also continues to
grow.”
Y.O.Y
Digital = -29.1%
Print = +2.4%
Combined = +2.0%
Y.O.Y
Digital = +20.8
Print = -3.0
Combined = -3.0%
Source: ABC: June End 2015 (consumer titles)
Time Inc. UK CEO Marcus Rich said: “Across our
multi-platform portfolio, we engage with almost
half of all UK adults in print, reach over 28 million
global users every month through our websites
and run nearly 300 live consumer events every
year. We continue to transform our business and
reposition ourselves for growth, seeing real
opportunities in e-commerce, e-learning, video
and building new revenue streams through a
combination of organic investments and
acquisitions.”