Transcript IP education and training course in Korea Using IP Panorama LEE, Byeong-Yup, Director of KIPO.

IP education and training course in Korea
Using IP Panorama
LEE, Byeong-Yup, Director of KIPO
I. Contents
1.
2.
3.
4.
5.
6.
7.
8.
Framework for the IP education program
Introduction of IPAcademy in English
Target group
Opening the course
Benefit
Business model
Experience in 2007
Plan in 2008
2/19
II. Framework for the IP education program
3/19
III. Introduction of IPAcademy in English
Website: http://www.ipacademy.net/ipeng
4/19
III. Introduction of IPAcademy in English
Course
Individual
Group
5/19
III. Introduction of IPAcademy in English
Quick View
IP Panorama
IP Xpedite
6/19
III. Introduction of IPAcademy in English
Customer center
Q&A
7/19
IV. Target group
Businessmen
Lawyers
Target
University
Scientist
8/19
V. Opening the course
Overview of process for opening the course
Request for opening the course and Preparation of the course
Lecturing and Studying
Evaluation
Rewarding
9/19
V. Opening the course
Request for opening the course and Preparation of the course
Request for opening the course by colleges or corporations
Consulting to build up the customized course curriculum
• Period,
• Target group,
• Type of lecture, and
• Lecturers and/or tutors
Making their own webpage
10/19
V. Opening the course
Lecturing and Studying
Signing up for the lecture by students or employees
Applying for the course
11/19
V. Opening the course
Studying the course
Evaluation
Online multi-choice Examination through computerized
evaluation system
Term paper Evaluation (optional)
12/19
VI. Benefit
Rewarding
Receiving a credit
and certificate
Opportunity to participate in
WIPO SummerSchool in Geneva
13/19
VII. Our Business model
Service on our website
• Free view through Quick view
• Course for a group
Distribution of CD ROM
• Promotional CD and Self Study CD
• Providing an optional online exam
Licensing
• Between KIPA and Licensee
• Among WIPO, KIPO and Licensee
14/19
VIII. Our Experience in 2007
International Division of a graduate school
in Korea University
- Title: IP for Business
- # of students : 67 persons (undergraduate:25 +graduate 42)
- Type: Online(Modules 2-10 of IP Panoram) + Offline Lecture in English
- Evaluation: online mid term exam + final term paper (presentation)
Biotechnology department of
a graduate school in Yonsei University
- Title: Patent Strategies of biotechnology
- # of students : 102 persons (undergraduate:52 +graduate 50)
- Type: Online(Modules 2-5 of IP Panoram) + Offline Lecture in Korean
- Evaluation: online mid term exam + final term paper (drafting claims)
15/19
VIII. Our Experience in 2007
Week
on/off-line
theme
contents
1st
Off-line
IP for business in knowledgedriven society
2nd
On-line
(module1,2,3)
3rd
Off-line
Development of technology
and patent
4th
Off-line
Trademarks
and industrial designs
5th
On-line
(module4,5)
6th
Off-line
7th
Midterm
8th
On-line (module6)
9th
Off-line
10th
On-line(module7)
11th
Off-line
12th
on-line (module9)
13th
off-line
14th
on-line
(module 8, 10)
15th
Final exam
lecturer
Orientation
- Introduction of intellectual property (IP) for business
- Importance of IP management
- Invention and patent (A story about Fox Telecom's folder mobile phone)
- Trademarks and Industrial Designs (A story of Seona and its MP3 pleayer)
self-study
- The basic of patents (International and domestic views)
- What is patent, how to protect patent and how to untilze patent for your business
- The basics of trademarks and industrial designs (International and domestic views)
-The role and importance of trademarks and industrial designs for creating and strengthening the
brand of your business.
-Trade secrets (A story about the leak of trade secrets of Fox Telecom)
- Copyright and related right (A story about Seona’s copyright infringement)
Trade secrets and copyright
self-study
- How to protect confidential information of company
- The basic concepts of copyright and related rights
Online multiple-choice test (in English)
- Patent Information (A story about the development of new digital camera in Tolmnex)
self-study
- The concept, role and importance of patent information
- Practice in patent information search (Keyword searching)
Patent Information
- Technology licensing in a strategic partnership (A story about technology licensing between Tolmnex and Picmara)
Strategic Technology
Licensing
self-study
- The concept, strategies and main considerations of licensing
- The case study on technology licensing
- IP and international trade (A story about Knoxx Electronics)
Strategic IP management in
the overseas market
self-study
- The protection and management of IP in the export market
- IP in international outsourcing
- IP in the digital economy (A story about online market of Saomink)
- IP audit (A story about IP audit of Knoxx Electronics)
self-study
Team Project (Make presentation about IP management of overseas and domestic company)
16/19
VIII. Our Experience in 2007
Probationary Patent attorney
- Title: IP for IP lawyers
- # of participants : 65 persons of 200
- Type: Online (Modules 2-3 of IP Panorama)
- Evaluation: online Exam
Korean Corporations and Professors
- Title: Pre-class for US IP leadership course
- # of participants : 11 persons
- Type: Online (Modules 2-10 of IP Panorama)
- Evaluation: Nothing
17/19
IX. Our plan in 2008
University: Sookmyung Univ…
Incorporation: POSCO…
18/19
THANK YOU
LEE, Byeong-Yep
Director of KIPO
19/19