Anarchy vs control in Web site management Led by - Malcolm Raggett, SOAS Reporter – Miles Banbery, University of Kent.

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Transcript Anarchy vs control in Web site management Led by - Malcolm Raggett, SOAS Reporter – Miles Banbery, University of Kent.

Anarchy vs control in Web site
management
Led by - Malcolm Raggett, SOAS
Reporter – Miles Banbery,
University of Kent
Key factors
 What is the Web for?
 External
 Internal
 Fund raising
 Efficiency gaining
 No idea
 Whose responsibility is
it?



Enthusiast volunteer
Group
Paid profesional


Co-ordinated teams
Insitutionally coordinated teams
 Insitutional culture?
 Controlling/imposing
 Persuading/coercing
 Organised/anarchic
 Communicative
 Enterprising
IWMW2000 – University of Bath
The management
 Still have non Web users in
management
 Need to understand implications of
different models
 “I don’t see a problem with our spinning
logo – I think it looks good!”
IWMW2000 – University of Bath
Professional issues
 Graphic design
 Interface issues – useability,
accessibility
 Information management
 Technological know-how (databases,
content management etc)
 W3C standards compliance
IWMW2000 – University of Bath
Resourcing
 Systems that all can share
 Templates, database techniques
 Central data publishing
 Consistancy and use of central
expertise should be more cost effective
than duplication across departments
(and don’t forget security)
IWMW2000 – University of Bath
Departmental / faculty issues
 Need to know what institution expects and
why
 Need to know what Web people are
supposed to do and how well
 Need to know how long it takes and how
much it really costs
 Nominate an expert, add to their offical job
description and allocate sufficient resource.
IWMW2000 – University of Bath
External drivers
 QA and accountability
 Recruitment
 HERO
 Litigious students, staff, partners
 Other websites (where people learn
how to use the Web)
IWMW2000 – University of Bath
How central teams can help
 Communication
 Mailing lists
 Web sites of how tos and how not tos
 Informing committees and steering
groups
 Training and forums for departmental
experts
IWMW2000 – University of Bath
Recommendations
 Leaflet / magazine – “Issues in running an HE
Web site” for management
Your professional Web people should be doing ….
 Design/branding
 Revenue generating services
 Skills + departments needed for ideal collaboration
 Financial and other implications of model
 Intranet and efficiency gaining exercises
 Teaching quality enhancement

IWMW2000 – University of Bath