Transcript Information and Communication rules for EU Cohesion policy 2014-2020 Brussels, 20 October 2011 Peter Fischer www.ec.europa.eu/regional_policy European Commission, Directorate General for Regional Policy, Information and Communication.

Information and Communication rules
for EU Cohesion policy 2014-2020
Brussels, 20 October 2011
Peter Fischer
www.ec.europa.eu/regional_policy
European Commission, Directorate General for Regional
Policy, Information and Communication Unit
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Information & Communication
 Continuation of proven communication
practices
 Simplification
 Increased transparency
 Clarification of existing rules
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Simplification
-> Information and communication rules now part
of main regulation; Art. 105-107 + Annex V
-> 7 years communication strategy with yearly
updates (without formal Commission approval; discussed and
agreed by the Monitoring Committee);
-> No Mid-Term Assessment but annual progress
report for the Monitoring Committee.
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Increased transparency
-> Single website (or portal) for all EU
Regional policy programmes in a Member
State
-> List of operations with clearer, more
detailed and more comparable information
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Clarification
For example:
-> Better definition of communication
responsibilities of Managing Authority and
beneficiary (Annex V, Art. 2)
-> Clearer role for national information officer
(Responsible for the co-ordination of communication
actions in the Member State and the national
website)
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Responsibilities of the Member State /
managing authority (Annex V (2.1)
Ensure / organise
• that information and publicity measures are implemented in line
with communication strategy
• widest possible media coverage using various forms of
communication
• A programme launch event / annually major information activity
• the display of the EU flag at Managing Authority premises (365d)
• the publication of List of Operations
• Publication of examples of projects on the web also in a widely
spoken language (other than the official language(s) of the Member State)
• publication of updated information about programme
implementation, incl. its main achievements.
• Provide information and publicity kits (also in electronic form) for
beneficiaries (Annex V, 3.2 (2)).
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Responsibilities of the beneficiaries
(Annex V (2.2)
• Info & Comm. measures have to acknowledge support from the
Funds by displaying the EU emblem, with a reference to the EU
and the Fund.
• Provide information about the project on the beneficiary‘s website,
(incl. a short description with aims and results and highlighting the support from
the EU). Comm. activities to be proposed already in project application (Annex V
(3.1; 2 (e))
• Placing at least one poster with information about the project “at a
location readily visible to the public”
• For ESF operations (and other educational projects supported by
ERDF/CF) the beneficiary shall inform the participants of this
funding.
• Billboard / permanent plaque for ERDF/CF infrastructure /
construction operations > 500,000 EUR public funding
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Increased Transparency –
The new list of operations (Annex V (1)
• New emphasis on project content in the list of
operations (with short project description)
• More frequent updates (at least quarterly)
• Clearer definition of data fields and format XML or CSV; spreadsheet compatible
(Art. 105 (2)
• … for details -> see Annex V of general Reg.
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List of operations (projects) – data fields
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Beneficiary name (legal entities only)
Project name
Project summary
Project start date
Project end date
Total eligible expenditure per project
EU co-funding rate
Project Post code
Country
Project Category
Last update (of the List of Projects)
Headings also in another official EU language
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Better branding for EU cohesion
policy (billboards, plaques & logos)
• Commission to provide a billboard template for
download on the Inforegio website
• Non-infrastructure projects to be made more visible:
posters and acknowledgement of EU‘s regional
support on beneficiary‘s website (Annex V, (2.2).
• The use of a slogan such as „Investing in your
future“ will be optional
• It is planned to provide downloadable templates on
the Inforegio website, (with equal amount of space
for European Union support and Member State
logos/text)
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http://ec.europa.eu/regional_policy/informing/in
dex_en.cfm
http://www.mapadotacji.gov.pl/
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Any questions?
Thank you for your attention!
E-mail: [email protected]
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