Advisory Board Meeting November 20, 2014 ufonline.ufl.edu Organizational Structure Andy McCollough ufonline.ufl.edu Provost Org Chart Associate Provost Teaching & Technology Assistant Provost Distance Learning and UF Online UF Online Director Faculty Development and Teaching.

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Transcript Advisory Board Meeting November 20, 2014 ufonline.ufl.edu Organizational Structure Andy McCollough ufonline.ufl.edu Provost Org Chart Associate Provost Teaching & Technology Assistant Provost Distance Learning and UF Online UF Online Director Faculty Development and Teaching.

Advisory Board Meeting
November 20, 2014
ufonline.ufl.edu
Organizational Structure
Andy McCollough
ufonline.ufl.edu
Provost
Org Chart
Associate Provost
Teaching & Technology
Assistant Provost
Distance Learning
and UF Online
UF Online
Director
Faculty Development and
Teaching Excellence
Grad
Programs
Director
Continuing Education
Coursera
Conferences
Executive
Education
ufonline.ufl.edu
Functional Organization
Pearson, Summerford*
Marketing
Pearson, Enrollment Management (EM)
Recruiting
Pearson, Student Services
Retention
Colleges, Harfe*
Program Development
CITT, Colleges, Smith*
Production
Teaching and Technology (TNT), Smith*
Faculty Development
EM, Evans, Aagard
Enrollment
Student Affairs, Kratzer, Mastrodicasa
Student Services
Colleges, Spillane, Kepic
Advisement
CIO, Zazueta
IT
CFO, DuBois
Financials
ProctorU, Marchman*
Assessment
*Direct reports to TNT
ufonline.ufl.edu
Marketing, Recruitment, & Retention
Elsa Burns
Pearson Embanet
ufonline.ufl.edu
Marketing Performance Summary
• New programmatic landing pages
• Average of 70% increased lead flow
quarter over quarter (Q1 & Q2 vs. Q3 &
Q4)
• Actual/Forecasted 2014 total leads =
30,293
• FTIC leads comprise of approximately
25 % of total leads volume
• Out-of-state leads comprise of
approximately 70% of total leads
volume
ufonline.ufl.edu
Social Media Engagement
Facebook Likes
8,000
7,000
6,000
5,000
4,000
3,000
2,000
1,000
0
8/12
8/19
8/26
9/2
9/9
9/16
9/23
9/30
10/7
10/14
10/21
10/28
11/4
11/11
ufonline.ufl.edu
Social Media Posts
ufonline.ufl.edu
Lead Summary
ufonline.ufl.edu
Lead Analysis
ufonline.ufl.edu
Q4 2014 & Q1 2015 Priorities
• Expanding into highly targeted digital
advertising mediums focused on:
• In-state interest
• FTIC student
• International & out-of-state
interest
• Video content:
• Virtual tour, student, faculty,
and alumni
• Continuous optimization
ufonline.ufl.edu
Core Service: Recruitment Operations
Enrollment Coaches are dedicated team members working on behalf of your institution
Consultative
Coach
• Relationship Building – Build rapport, trust, and credibility
• Discovery – Ask proper questions to identify needs and
motivation
• Advocate and Support – Meet the need and recommend best
solution-vision match
Recruitment
Management
• Statuses – Effectively move leads through the recruitment
process
• Calls and E-mails – Number of times per week
• Recruitment Reporting– Forecast of projected students
(Process)
Communication
Plans
• Automated/ Attempting – Each new lead gets a personalized
response upon inquiry and during the attempting process
• Accepted – Calls and e-mails to keep prospective students
engaged
• Registration to Start of Class – Calls and e-mails through the
first week of class
ufonline.ufl.edu
Core Service: Student Support & Retention
Every student is supported by a dedicated Program Coach
Welcome Call
Outlining Keys
to Success
Behind the Scenes
Monitoring
Encouragement and
Recognition of Efforts
Proactive Check-ins
Respond to Program and
Service Questions
as Needed
ufonline.ufl.edu
The UF Online OneStop
Melissa Robinson
Centralizing Enrollment Management
for UF Online Students
ufonline.ufl.edu
Our Mission and Commitment
To optimize operations within the Division of
Enrollment Management and to provide UF Online
students first-class customer service throughout the
enrollment lifecycle, with a specific interest in
increasing student enrollment and retention.
ufonline.ufl.edu
Sharing a Common Goal of Student
Support
ufonline.ufl.edu
OneStop Functions
Financial Aid
Admissions
Registrar
Bursar
Campus
Constituents
ufonline.ufl.edu
Advisers
OneStop
Help Desk
Faculty
ufonline.ufl.edu
OneStop Operations







Location
Extended hours
General Inbox
Website
Social media presence
Video
Contact
◦ (352)294-3290
◦ [email protected]
◦ www.handbook.ufonline.ufl.edu
ufonline.ufl.edu
Admissions
Steve Pritz
Zina Evans
ufonline.ufl.edu
UF Online Admission Facts

Rolling admissions
◦ Multiple entry points throughout the academic year
◦ Criterion based admissions requirements (not pooled)

Increased flexibility in Admissions Process
◦ Application and application fee remains active up to 1 year
◦ Deferment of admissions (up to 1 year)
◦ Incomplete applications are moved to next term (not automatically cancelled)
ufonline.ufl.edu
Application Numbers
1000
935
900
800
700
600
579
500
400
428
300
200
174
100
0
Spring 2014
Summer 2014
Fall 2014
Spring 2015
*Spring 2014 numbers included applications from previous 2 +2 programs
ufonline.ufl.edu
Fall Enrollment Data
Steve Pritz
Data provided by the Office of the
University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
New - 279
Continuing - 613
Total - 892
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
New
Student
Biology
Criminology & Law
Continuing
Student
Summary
1
1
29
75
104
5
16
21
112
429
541
6
1
7
Health Education & Behavior
54
39
93
Psychology
38
7
45
Sport Management
31
45
76
3
1
4
279
613
892
Environmental Management
General Business
Geology
Telecommunication Media & Society
Summary
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
1–5
Credits
6-9
Credits
10-11
Credits
12 Credits
& higher
Biology
Summary
1
1
Criminology & Law
9
41
6
48
104
Environmental Management
1
10
1
9
21
116
265
4
156
541
Geology
2
4
1
7
Health Education & Behavior
5
30
1
57
93
Psychology
4
21
1
19
45
10
13
5
48
76
1
4
340
892
General Business
Sport Management
Telecommunication Media & Society
Summary
3
147
387
18
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
New Student
Student
Count
Total
Credits
Continuing Student
Average
Credit Hours
Student
Count
Total
Credits
Average
Credit Hours
1
15
15.00
29
269
9.28
75
737
9.83
112
1006
8.98
429
3544
8.26
6
39
6.50
1
3
3.00
Health Education & Behavior
54
560
10.37
39
421
10.79
UF Online
Average Credit
Hours
Environmental Management
5
36
7.20
16
170
10.62
9.09
Psychology
38
338
8.89
7
84
12.00
Sport Management
31
347
11.19
45
505
11.22
3
24
8.00
1
6
6.00
279
2634
9.44
613
5470
8.92
Biology
Criminology & Law
General Business
Geology
Telecommunication Media & Society
Summary
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Enrollment Summary
Spring 2014 to Fall 2014 UF Online Persistence Rate
Degree Programs
Spring Enrolled
Spring Total (- Spring and
Summer Grads)
Fall Enrolled
Persistence Rate
Criminology & Law
65
59 (6)
53
90%
General Business
412
323 (89)
279
86%
Health Education & Behavior
44
30 (14)
27
90%
Environmental Management
12
11 (1)
10
91%
Sport Management
63
51 (12)
42
82%
ALL UF ONLINE PROGRAMS
596
474 (122)
411
87%
90%
90%
91%
87%
86%
82%
CRIMINOLOGY
GENERAL BUSINESS
HEALTH
EDUCATION &
BEHAVIOR
INTERDISCIPLINARY
STUDIES
SPORT
MANAGEMENT
ALL UF ONLINE
PROGRAMS
Persistence Rate
Final SIF for Spring/Summer, SIF as of 11/17/14 for Fall
ufonline.ufl.edu
Enrollment Summary
Summer 2014 to Fall 2014 UF Online Persistence Rate
Degree Programs
Summer Enrolled
Summer Total (- Grads)
Fall Enrolled
Persistence Rate
Criminology & Law
67
63 (4)
61
97%
General Business
356
307 (49)
284
93%
Health Education & Behavior
31
23 (8)
23
100%
Environmental Management
15
15 (0)
14
93%
Sport Management
38
35 (3)
29
83%
ALL UF ONLINE PROGRAMS
507
443 (64)
411
93%
97%
93%
CRIMINOLOGY
GENERAL BUSINESS
100%
HEALTH
EDUCATION &
BEHAVIOR
93%
INTERDISCIPLINARY
STUDIES
83%
SPORT
MANAGEMENT
93%
ALL UF ONLINE
PROGRAMS
Persistence Rate
Final SIF for Spring/Summer, SIF as of 11/17/14 for Fall
ufonline.ufl.edu
Enrollment Summary
Fall 2014 UF Online Enrollment by Age
17 years
and under
18-21
years old
22-24
years old
25-28
years old
29-34
years old
35-44
years old
45-54
years old
55-64
years old
65-74
years old
75 years
or older
Not
Reported
0
122
200
170
185
139
66
9
1
0
0
1%
0%
0%
0%
22%
21%
19%
16%
14%
7%
0%
17 years
18-21
22-24
25-28
29-34
35-44
45-54
55-64
65-74
75 years
Not
and under years old years old years old years old years old years old years old years old or older Reported
ufonline.ufl.edu
Calendar Models
ufonline.ufl.edu
Semester Calendar
Spring
Fall
Summer
8 weeks
8 weeks
A
A
B
A
C
C
8 weeks
6 weeks
8 weeks
B
C
6 weeks
B
ufonline.ufl.edu
Trimester Calendar
Fall
7 weeks
Summer
Spring
7 weeks
A
C
8 weeks
B
7 weeks
A
A
C
C
7 weeks
B
7 weeks
B
ufonline.ufl.edu
Quarter Calendar
Winter
Fall
6 weeks
5 weeks
A
Spring
C
7 weeks
B
6 weeks
A
Summer
B
A
C
C
C
6 weeks
6 weeks
A
6 weeks
B
6 weeks
B
ufonline.ufl.edu
Program Development
Brian Harfe
ufonline.ufl.edu
Majors
Original 5 Launched
Second 5 Launched
ufonline.ufl.edu
Majors Roadmap

Academic Year spring 2014
◦
◦
◦
◦
◦


Academic Year 2015-16
Launched
◦ Sociology
Proposed
◦ Geography
◦ Nursing
◦ Computer Engineering
◦ Anthropology
Business Administration
Criminology & Law
Health Education & Behavior
Environmental Management
Sport Management
Academic Year 2014-15
◦
◦
◦
◦
◦
Biology
Computer Science
Geology
Psychology
Telecommunications

Academic Year 2016-17
Proposed
◦ Microbiology & Cell Science
◦ Accounting
◦ Mechanical Engineering
◦ Civil Engineering
◦ Finance
◦ Elementary Education
ufonline.ufl.edu
Majors
Majors currently accepting new students
per term and student type
2014
Fall
Major
FTIC
B.A. in Biology
Y
B.S. in Business Administration
Y
B.S. in Computer Science
Y
B.A. in Criminology & Law
Y
B.S. in Environmental Management
2015
Spring
Tran
FTIC
2015
Summer
Tran
Y
Y
FTIC
Tran
Y
2015
Fall
FTIC
Tran
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
B.A. in Geology
Y
Y
Y
Y
Y
Y
Y
Y
B.S. in Health Education & Behavior
Y
Y
Y
Y
Y
Y
Y
Y
B.A. in Psychology
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
B.A. in Sociology
B.S. in Sport Management
Y
B.S. in Telecommunication Media & Society
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Tran = Transfer Student
FTIC = First Time in College (Freshmen)
ufonline.ufl.edu
Course Production
Jennifer Smith
ufonline.ufl.edu
New or Re-designed Courses
Offered Spring 2014
45
Offered Summer 2014
17
Offered Fall 2014
45
Proposed Spring 2015
45
Proposed Summer 2015
17
Total (as of Summer 2015)
169
ufonline.ufl.edu
Course Breakdown
(Spring 2014 – Summer 2015)
ufonline.ufl.edu
Cost

Fiscal Year 2013-14
◦ Average cost/3 credit course = $17,687

Fiscal Year 2014-15 (projected)
◦ Average cost/3 credit course = $20,625

Fiscal Year 2015-16
◦ Increased STEM production g higher cost
ufonline.ufl.edu
2014-15 STEM Production
CHM1030
Basic Chemistry Concepts and Applications 1
CHM1031
Basic Chemistry Concepts and Applications 2
MAC2311
Calculus 1
MAC2312
Analytic Geometry & Calculus 2
MAC2313
Analytic Geometry & Calculus 3
PHY2048
Physics I with Calculus
PHY2048L
Physics I with Calculus Lab
PHY2049
Physics with Calculus 2
PHY2049L
Physics with Calculus 2 lab
COP3502
Programming Fundamentals 1
ufonline.ufl.edu
STEM Course Production
ufonline.ufl.edu
General Chemistry Personalized
Learning

Media packages = short video with embedded
assessment

Publisher homework

Organized by learning objective

Identify student strengths and weaknesses

Deliver appropriate content

Synchronous chat sessions moderated by TA
ufonline.ufl.edu
Labs

Biology:
◦ Simulations/Lab-in-a-box

Physics:
◦ Simulations/Video recordings

General Chemistry:
◦ Simulations/On-site bootcamp
ufonline.ufl.edu
Samples of Video Content
ufonline.ufl.edu
Faculty Development





Faculty Institute: Required for all UFO faculty
TA Institute: Required for all UFO TAs
Interface Faculty Seminar
Online Education Excellence Awards Showcase
Session Topics:
◦ Online Assessment
◦ Canvas
◦ Rubrics
◦ Groups
◦ Team-Based Learning
ufonline.ufl.edu
ufonline.ufl.edu
Information Technology
Fedro Zazueta
Dave Gruber
Technology Services for
Online Student Success
ufonline.ufl.edu
IT Services for UFOnline
Course
Production
Instructional
Design
Web &
Programming
Rich Media
Production
Course
Delivery
Support and
Training
Faculty
Student
Face to Face
Training
Face to Face
Just in Time
Training
CMS Support
Course
Management
System
Computer
Labs
Computer
Help Desk
Self-service
resources
Video &
Collaboration
Pedagogy for
online
instruction
Partnerships
(Integration)
Administration
Admissions
Metrics &
Analytics
Registration
Data Collection
and
Warehousing
Student
Records
Performance
Metrics
Financial Aid
Analytics
Billing and
Payments
Reports
Network
Related
Services
Pearson
MCGraw-Hill
Proctor-U
ufonline.ufl.edu
Course Production


Currently 88 courses under development
65 Courses are UFonline
Other
UFOnline
ufonline.ufl.edu
Support

Student support
◦ 24/7 Help Desk

Faculty support
◦ Extended hours to 10:30 PM
(and Sat & Sun 8:00-8:00)
ufonline.ufl.edu
Training


Online tutorials
Face to face Training
◦ Using Canvas
◦ Using Canvas for Sakai users
◦ Canvas for the advanced user
ufonline.ufl.edu
UFOnline access to computer labs
ufonline.ufl.edu
Course Management System

From Sakai to Canvas
◦ Integration to administrative systems
◦ Integration with external partners
 Connect services available in Sakai
 Connect to new services
ufonline.ufl.edu
External Integration Requests


61 external services requested
16 Deployed (.eg
voicethread,
TurnIt
)
ufonline.ufl.edu
Administrative Systems



Accommodating UF Online
specific processes
Tracking and reporting on new
data elements
Integrating Canvas with existing
systems
ufonline.ufl.edu
Major Future Areas of Focus




Improve Faculty Training
External Service Integration
Learning Repository
Analytics
ufonline.ufl.edu
Academic Advising
Glenn Kepic
Academic Advising Center
College of Liberal Arts and Sciences
ufonline.ufl.edu
Academic Advising Services

Assigned advisors
◦ Academic advisors are assigned
depending upon major or last
name
◦ Helps establish an immediate
connection to UF
◦ Same academic advisor will
work with student through
graduation

Mandatory advising session
prior to first term
registration
◦ Discuss transfer courses
◦ Review remaining requirements
for graduation
◦ Discuss time commitment and
create first term schedule
◦ Answer any/all other academic
questions

Individual advising sessions
with each student
◦ Phone advising
◦ Microsoft Lync Video advising
◦ e-mail advising

Tracking and monitoring of
academic progress (Universal
Tracking)

Regular communication
between advising community
and UF Online administration

Regular communication
between advising community
and Pearson
ufonline.ufl.edu
Academic Advising

We continue to enhance advising websites with video
presentations addressing important academic
information.

Examples of current UF Online students:
◦ Stay at home parent of six children
◦ Assistant coach of professional sports team
◦ Professional musician (traditional FTIC)

Departments are planning to hold receptions on
campus prior to commencement for graduates and
their families.
ufonline.ufl.edu
Student Affairs &
The Career Resource Center
Jeanna Mastrodicasa
Division of Student Affairs
Heather White
Career Resource Center
ufonline.ufl.edu
Student Affairs Initiatives for UF Online






Links (online orientation)
Disability Resource Center
First Year Florida class
Workshop Success video series
Other student engagement opportunities, e.g.
Center for Leadership and Service events
Career Resource Center initiatives
ufonline.ufl.edu
Agenda



CRC At a Glance
Focus on Career Development and Employer
Relations
Overview of Virtual Services
ufonline.ufl.edu
Career Resource Center

Comprehensive and Centralized
◦ 24 full-time staff
◦ Career Development and Employer Relations Model
◦ Liaison Model

Nationally Recognized
◦ Top 5, Princeton Review
◦ Wall Street Journal
◦ Today Show Highlight
Our mission is to educate and create connections for the University of
Florida community in order to facilitate the holistic career development
of students.
ufonline.ufl.edu
Virtual Services

Historical Overview

Career Development
◦
◦
◦
◦
◦

CRC Website
Online Career Planning Appointments
CHOMP
Certified Gator Professional
Virtual Mock Interviews
Employer Relations
◦
◦
◦
◦
Gator CareerLink
Virtual Career Fairs
Information Sessions & Workshops
Interviews
ufonline.ufl.edu
CRC Website



www.crc.ufl.edu
Serves as national
standard
Currently undergoing
enhancements
ufonline.ufl.edu
Online Career Planning Appointments



Convenient and customized to reach more
students
Skype or phone options
Served 3,800 students last year; 80 online
ufonline.ufl.edu
C.H.O.M.P. (Career Help for Major Planning)



Introduction to Career Decision Making Process
3-step process; 4-step process coming soon!
http://www.crc.ufl.edu/students/studentChomp.html
ufonline.ufl.edu
Certified Gator Professional

Online professional workshop series
◦ Finding a Full-time Job or Internship
 Job and Internship Search
 Resume Prep
 Networking
◦ Professionalism
 Interviewing and Professional Development in Workplace

Certification for Students
◦ Viewable by employers
ufonline.ufl.edu
Virtual Mock Interviews




Practice interviews in private setting
Industry-specific questions
Examine various ways to answer questions
Link can be viewed by CRC staff & professors
ufonline.ufl.edu
Gator CareerLink (GCL)






‘All Things Career’ portal
Part-time, internship & full-time job postings
Employer contact information often listed
Faculty and staff module
Centralized system for campus
http://www.crc.ufl.edu
ufonline.ufl.edu
Virtual Career Fairs


23 virtual fairs promoted to students via GCL (fall)
Focused for…
◦
◦
◦
◦
Majors
Careers/Industry
Veterans
Individuals with disabilities
ufonline.ufl.edu
Connections with Employers & CRC



Helps educate and connect distance learners via
virtual information sessions, panels, and various
educational workshops
Utilizes technology (Goggle Hangout, etc…) for
unique interactions
Virtual interview options for some companies
ufonline.ufl.edu
Student Voices
TJ Summerford
ufonline.ufl.edu
Student Faculty Evaluations
Spring
UF Online
Summer
Colleges*
UF Online Colleges*
1 Description of course objectives and assignments
4.44
4.41
4.43
4.45
2 Communication of ideas and information
4.30
4.30
4.29
4.34
3 Expression of expectations for performance in this class
4.35
4.39
4.36
4.41
4 Availability to assist students in or out of class
4.34
4.37
4.35
4.38
5 Respect and concern for students
4.43
4.47
4.39
4.49
6 Stimulation of interest in course
4.24
4.32
4.30
4.33
7 Facilitation of learning
4.24
4.27
4.25
4.30
8 Enthusiasm for the subject
4.44
4.53
4.41
4.53
9 Encouragement of independent, creative, and critical thinking
4.29
4.35
4.37
4.37
4.34
4.38
4.35
4.40
10 Overall rating of the instructor
4.29
4.37
4.24
4.38
11 Amount learned
4.22
4.15
4.25
4.22
12 Amount of effort required
4.11
4.01
4.32
4.04
13 Difficulty of the subject matter
3.83
3.80
3.81
3.76
14 The educational value (relevance) of this course
4.25
4.16
4.25
4.25
15 Expected grade
4.17
4.25
4.14
4.26
Average of questions 1-9
Evaluation Scale:
1. Poor/Low
2. Below Average
3. Average
4. Above Average
5. Excellent/High
* Averages for the 4 colleges (CALS, CLAS, HHP and WCBA) which taught sections in UF Online.
ufonline.ufl.edu
Examples of Student Comments
It’s good to be back
Thank you for making my first class
back in 26 years such great fun. I
learned a lot and you made me feel
that I never took such a long break.
Tailored to the online community
I like the fact that lectures seemed tailored to the
online community. I think it showed great
consideration to the online community, and
recognized the fact that the distractions facing
online students and on campus students vary. I
hope other courses follow suit.
Sad to leave… Go Gators!!!
Sadly, my time at UF is drawing to a close. I really enjoyed my time
as a student. For the past 3 or so years, I did nothing but give it my
best. It has become my routine: working, going home, logging on,
etc. I will truly miss being a student, and must see what the future
has planned for me. Either way, UF will always hold a special place
in my heart...Go Gators!!!!!!!!!!!!!!!!!!!!!!!!!!!!
ufonline.ufl.edu
Recent UF Online Graduate

Lisa Zagnoli
◦ College of Business graduate,
Spring 2014
◦ Single mom
◦ Works full-time for Wells Fargo
◦ Entrepreneur
http://lisazagnoli.com
ufonline.ufl.edu
Financial Performance
Greg Dubois
Office of the Chief Financial Officer
ufonline.ufl.edu
Actual
FY 2014
Actual vs Budget
Tuition:
In-State
Out of State
Less: Waivers & Financial Aid Fee
Fees:
Technology Fee
Capital Improvement Trust Fund Fee
Financial Aid Fee
State Subsidy
Total Revenue
Non-Recurring Expenses:
Initial Production
Upgrades
Production Equipment
Enrollment Management & Marketing
Student Services
Technology
Facilities' Debt Service
Overhead
Total Non-recurring costs
Recurring Costs:
Delivery
Enrollment Management & Marketing
Direct Administration
P3 Services
Overhead
Technology
Facilities' Operations
Library
Student Services
Total Recurring Costs
Budget
Variance
905,539
42,236
(57,969)
114,840
159,120
(7,352)
790,699
(116,884)
(50,617)
45,229
57,029
45,229
15,000,000
16,037,293
7,352
9,467
7,352
15,000,000
15,290,779
37,877
47,562
37,877
746,514
1,155,906
1,044,000
(111,906)
58,007
677,732
2,317
209,100
500,000
600,000
400,000
1,000,000
441,993
(77,732)
397,683
790,900
2,103,062
189,274
3,733,274
189,274
1,630,212
597,041
5,642,973
650,771
449,169
520,000
3,641,408
81,836
1,197,471
34,318
17,984
31,678
6,624,635
4,037
359,035
(37,579)
(87,131)
81,836
1,174,525
34,318
17,984
(565,363)
981,662
Total Cost
7,746,035
10,357,909
2,611,874
Net Margin
8,291,258
4,932,870
3,358,388
646,734
90,134
557,579
3,728,539
22,946
ufonline.ufl.edu
FY 2015
Actual &
Projected vs
Budget
Actual YTD
Projected YE
Budget
Variance
Tuition:
In-State
833,249
3,266,357
1,137,375
2,128,982
Out of State
144,372
1,340,687
1,621,035
(280,348)
Less: Waivers & Financial Aid Fee
(88,335)
(338,121)
(73,102)
(265,019)
Technology Fee
42,284
169,155
73,102
96,053
Capital Improvement Trust Fund Fee
54,445
206,208
94,128
112,080
Financial Aid Fee
73,609
269,471
73,102
196,369
5,000,000
5,000,000
5,000,000
6,059,624
9,913,757
7,925,640
1,988,117
611,309
2,884,005
3,132,000
247,995
247,699
2,302,340
3,420,000
1,117,660
84,288
224,060
794,169
570,109
254,076
606,597
520,000
(86,597)
1,117,308
2,922,765
3,427,571
504,806
24,832
24,832
528,631
503,799
105,589
870,281
1,341,443
471,162
122,548
122,548
68,902
68,902
Fees:
State Subsidy
Total Revenue
Production
Delivery
Enrollment Management & Marketing
Direct Administration
P3 Services
Overhead
Technology
Facilities' Operations
Library
Student Services
355,025
630,444
121,368
(509,076)
Total Expenses
2,800,126
10,465,324
13,476,632
3,011,308
Net Margin
3,259,498
(551,567)
(5,550,992)
4,999,425
ufonline.ufl.edu
Online Learning Institute
Using research to make learning
in online/virtual spaces
the best it can be
ufonline.ufl.edu
The team so far

Carole R. Beal
Professor of Education
◦ educational data mining, technology-based learning

Sriram Kalyanaraman
Professor of Journalism
◦ personalization, interactive technologies, media psychology

Angelos Barmpoutis
Associate Professor, Digital Worlds Institute
◦ virtual reality, visualization, computer vision

+ 1 in negotiation now, College of Engineering
ufonline.ufl.edu
Activities so far

Grant proposals
◦ U.S. Dept. of Education Virtual Learning Lab
$8m to study personalized learning
◦ MacArthur Foundation Trust Challenge
$200k impact of instructor avatars on civility of discourse in online
courses
◦ National Institute of Health
$100k education neuroscience
◦ Google Faculty Research
$100k education neuroscience
◦ NSF Cyberlearning
$500k brain-based learning analytics
◦ more planned
ufonline.ufl.edu
Activities so far

Analysis of course data:
e.g. BUL 4310
• 85% residential, 15% UFO
o
o
No meaningful
differences in course
performance
No differences in course
activity (?)
•
need analytics
BUL 4310 Spring 2014
ufonline.ufl.edu
Activities so far

Setting up infrastructure
for data integration &
analytics
• IRB & consent for data use
• Integration w/ other
sources (e.g., admissions,
tutoring)
• Risk management
assessment
• Storage and access control
ufonline.ufl.edu
Focal projects

Personalized learning in online courses
◦ Tracking attention, studying behavior & learning
◦ Estimating & enhancing student engagement
 data mining & learning analytics
 Impact of avatars, personalized feedback
◦ Automated monitoring of online discourse via natural
language processing (NLP)
◦ Virtual reality for labs

Setting up an experimental lab
ufonline.ufl.edu
Focal projects

Identifying perceptions
of online degree
programs
◦ Research on college
decision-making has not
included online options
◦ What are critical factors:
cost, rankings, career
placement, “reputation”?
◦ Methods: surveys, casebased comparisons
◦ Experiments (to gauge
those factors that may
influence decision-making)
UCLA annual survey
ufonline.ufl.edu
Other projects

Health management & behavior change
◦ Healthy eating habits
◦ Exercise
◦ Virtual drug & alcohol education

Community education & outreach
◦ Water management
ufonline.ufl.edu
Knowledge “hub”

Sharing best practices with campus & state
communities
◦ Periodic e-newsletter
◦ Speaker series
◦ Consultations and program evaluation
ufonline.ufl.edu
New Developments & Challenges
Brian Harfe
Andy McCollough
ufonline.ufl.edu
New Developments

PaCE
Pathway to Campus Enrollment

Educational partnerships with
the military and private companies
ufonline.ufl.edu
Tuition Rebates
If a UF Online student enters the program with
X hours and graduates in Y years, he/she will
receive a rebate equal to Z% of total tuition
paid.
X
0-30
30-60
60-90
Y
4
5
3
4
2
3
Z
10%
5%
10%
5%
10%
5%
ufonline.ufl.edu
Challenges

E-texts

Balancing expanded access and
admissions qualifications
ufonline.ufl.edu
Online Academic Integrity
Successes



UF Online students properly authenticated
60,000 online exams proctored for UF to date
5,500 of those exams for UF Online
Challenges


Offering large enrollment exams (400 - 1200+)
in tight windows
Ensuring exam security matches the F2F
classroom standard
ufonline.ufl.edu
ufonline.ufl.edu