The pattern is new in every moment: observations on issues affecting libraries and archives within the framework of the 2003 OCLC environmental scan Lorcan Dempsey VP.
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The pattern is new in every moment: observations on issues affecting libraries and archives within the framework of the 2003 OCLC environmental scan Lorcan Dempsey VP Research and Chief Strategist Library and Archives Canada, 4 May 2004 • The 2003 OCLC Environmental Scan • Customary Board of Trustees 3 year review • This year: – Worldwide scan – User perspective – In format for sharing with membership Pattern recognition We have no future because our present is too volatile. We have only risk management. The spinning of the given moment’s scenarios. Pattern recognition … Worldwide Scan •100 people interviewed •29 countries selected •60% of the world’s population •85% of world’s gross domestic product The words of things entangle and confuse Wallace Stevens Overview Scan content Social Technical Economic I will use this framework to make some general observations … Research and learning Library (memory organizations) Social Trends • The ‘Amazoogle’ effect • Generations • The fabric of collaboration • Value The future is here. It's just not evenly distributed yet William Gibson * * Internet search & answer Social landscape OCLC – compiled from various sources (May 2004) Microcontent Last Minute Addition: Worldwide Microcontent Market 2003 - $1Billion Includes: ring tones, logos, screen savers, micro games, etc. Top Ten Tech Searches 2003 1. Ringtones “By 2007, Amazon.com’s revenue from microcontent sales will exceed $500million.” (0.6 probability) 2. Digital Cameras 3. Mobile Phones 4. HDTV 5. MP3 Players OCLC – compiled from various sources (August 2003) http://search.yahoo.com/top2003 British Library Sound Archive ‘People like to hear birdsong because they want to relive happy moments,' suggests Ranft, who has compiled and produced the albums for the library. 'They can relive a sunny spring afternoon or the really joyous moment of listening to a dawn chorus.’ The Observer • This week the archive is releasing two new birdsong albums, and soaraway sales are anticipated. The Amazoogle effect • Three perceived attributes? – Comprehensive – Accessible – Immediate gratification The net generation doesn’t love a wall Eric Childress The fabric of collaboration: Social software The collaboration technology fabric OCLC – compiled from various sources (August 2003) Social landscape Trends • Net generation – Self-sufficiency – Seamlessness – Abundance ‘Technology is what has been invented since you were born’ Alan Kay • Service – Increasingly called to define value against the Amazoogle horizon – Opportunity and challenge Economic Economic landscape • Changes in funding of the public good – Normal cycles or permanent changes? • Sources and uses of funds Library spending U.S., Japan, U.K., Italy and France represent nearly 75% of the total estimated 2000 worldwide library spending $29 billion LibEcon (August 2003) Uses of library funds Staff 53% 46% Other 17% 33% Materials stock 27% 14% 7% ARL libraries 2001-02 eContent/subscriptions 3% Worldwide average for libraries in sample countries 2000-01 LibEcon (August 2003); ARL (2003) Trends • Questioning the value of the public good – Education – Public services • Focus on impact and value Value Cultural heritage Professional discourse Learning Access to information Securing the historical and scholarly record Political discourse Technical Technology landscape • A generic technology review Where we looked and who we consulted: – Technology periodicals / publications – Leading technology vendors – Top technology analysts Trends • Ambient connectivity and embedded computation • Unplug and play • Coping with abundance • Open source • Convenience vs privacy A new era – ambient and embedded Adapted from: Gartner Inc. 2003 Ambient and embedded • In an electronically nomadicised world I have become a two-legged terminal, an ambulatory IP address, maybe even a wireless router in an ad hoc mobile network. • Those who just want a simpler life may choose to unplug, and to live off the grid in Idaho. But for this particular early 21st Century nodular subject, disconnection would be amputation. I am part of the networks and the networks are part of me. … I am visible to Google. I link therefore I am. The technology I most want is … “a PDA device that contains all the information I need to do my work.” —High School Student Unplug and play • Software “pieces” • Web services • Distributed The User Common services • Google API • Amazon API • In 2002, 6.2% of Amazon revenues, or $246 million, came from using Web services to become an ecommerce platform. Content services Presentation services Application services OCLC Research (August 2003) How to organize a new abundance? Role of current approaches? Oranges & Apples Personal Institutional Learning objects Records Licensed E-prints GIS Databases ‘Content packages’ Collection Digital photographs Video Audio Software Abundance • Structured and unstructured data • Manual and automated practices • Relevence of intellectual investment in controlled vocabularies • Complex object management • Richer information models Research and learning Research & learning landscape • Patterns of formal research and learning changing – Science and data curation – Scholarly publishing in transition – E-learning • Learning for life Learning for work Learn, adapt, change • In 2001, US$23 billion • In Fortune’s 100 fastest growing companies, 2 of top 10 are e-learning companies • $400 million in Asia Pacific by 2005 Learning for life • Equalizing access • Community, identity, memory • A third place • Social exchange and cohesion scholarly information flow? Discovery, harvesting Discovery, linking, embedding aggregators Harvesting data analysis, transformation, mining,modeling Research & e-science Deposit, self archiving learning object creation, re-use Deposit, self archiving Learning & teaching Repositories Validation Publish, discovery Data creation, capture and gathering: lab experiments, fieldwork, surveys, grids, media, … Adapted from Liz Lyon Discovery, linking, embedding peer-reviewed journals, conferences, … A&I services Courses, modules, Learning management systems, learning portals, … The Australian Research Information Infrastructure projects … will improve the infrastructure for managing and accessing the outputs of Australian research. The National Library of Australia is an active participant in these projects. The Library will contribute its expertise and recent experience in areas such as digital collection management, digital preservation, persistent identifiers, resource discovery services and standards for descriptions of access policies. The projects will also strengthen and focus the Library's collaboration with the higher education sector. Warwick Cathro, CNI, April 2004 A recent LJ article reported the results of a study in which librarians and scientists were asked to name the top three most reliable online services • librarians named: – ScienceDirect, – ISI's Web of Science, – Medline. Quoted by Carol Tenopir, Infotech, 4/1/2004 • Scientists, on the other hand, named – Google, – Yahoo!, and – PubMed. Institution Interviews “Libraries should reallocate positions to newer kinds of jobs: digital scholarship, open source projects, etc.” “Librarians cannot change user behavior and so need to meet the user.” Collections grid stewardship high Books Journals low high Special collections Archives Freely-accessible web resources uniqueness •Newspapers •Gov. docs •CD, DVD •Maps •Scores low •Rare books •Local history materials •Archives & Manuscripts •Theses & dissertations Research and learning materials •ePrints/tech reports •Learning objects •Courseware •E-portfolios •Research data Untransferred records Some issues for libraries Does structure of costs reflect new roles? Reallocation of resources? Digital resource management Skills Mainstreaming special collections Engagement with research and learning Grant funding An example of content domains in a University Setting (P. Conway) e-Research e-Teaching Low Converted @ Duke Structural Integrity Web Gateway Managed Duke Assets High Duke Acquired Formats Duke Licensed Content e-Records Duke e-Publishing Other Rights to Manage Intellectual Property Picture by Paul Conway, Duke University Libraries, archives, museums: similarity and difference • Digital asset management – A major R&D agenda – Digital preservation • Selective exposure and repurposing – Exhibition – Narrative – Pedagogy • Granularity of attention – Informational/evidential/ educational – Atomic/transparent – Provenance and context – History of use • Published and unique – Processing model – Level of industrialization • Making common sense – People, places and things • Woods and trees – Hierarchical / item – Collection level description Interconnected systems environment • More complex systems environment – Collection management systems, portal, resource sharing, resolver, .. – digital asset management, … • More complex institutional systems environment – Learning management system, university portal, local government portal, … • Growing use of shared services – Directory, identity management, trust management, … • Major issue is not integration of resources with each other, but rather integration of resources with the working and learning lives of their users And finally … The public sphere • Libraries archives and museums – Joining generations – Informing positions – Securing the integrity of evidence • National institutions – For everybody and for nobody – Values and value Implications … • A turning point • Engagement with research, learning and living in new ways • Demonstrate impact and value • Skills • Develop practices which will continue to uphold values Download and read at: www.oclc.org/membership/escan Print copies available at same URL $15 to cover print and postage The pattern is new … The knowledge imposes a pattern and falsifies For the pattern is new in every moment