Luciane Galuppo [email protected] Area Sales Manager LATAM Microsoft Learning FY09 is all about growing the business Special rewards for high growth performance in 3 categories MVR.

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Transcript Luciane Galuppo [email protected] Area Sales Manager LATAM Microsoft Learning FY09 is all about growing the business Special rewards for high growth performance in 3 categories MVR.

Luciane Galuppo
[email protected]
Area Sales Manager LATAM
Microsoft Learning
FY09 is all about growing the business
Special rewards for high growth
performance in 3 categories
MVR below 89
MVR above 90
Top 13
Winners on each category will get a free air
ticket to the next LATAM Summit
Top 13 winners will have both air ticket and
hotel expenses covered
Drive CPLS branding to LATAM employees
Internal Sharepoint
Printed flyer
Lobby kits
Quarterly BI reports to LATAM product
managers
Revamp public site pages
Secret Shopper
Starting October
Page specially for LATAM customer to drive
local awareness
SS – Discount Campaign
CPLS Branding
CPLS campaign web page
MSL LATAM public sites
We will touch over 100,000 customers in the
next 12 months!
LATAM has the second highest activation
rate of SA benefits
SATV as the highest activated benefit - 66,96%
Mexico, Peru, Uruguay and Chile with over 72%
27557 vouchers available in LATAM
That means over 5500 5 days MOC training!
New payment procedure for CPLS
Una verdadera Academia de estudios, organizada por carreras y por currícula,
que le permitirá ampliar sus conocimientos en la plataforma Microsoft y
mantenerlo al día en el siempre cambiante mundo de la información
tecnológica.
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1.
Capacitación completamente GRATUITA
Comunidades de expertos
Recursos disponibles sin restricción alguna
Niveles: Básico, Intermedio y Avanzado
Membrecia con beneficios: Silver, Gold y Platinum
Documentos especializados, laboratorios en Línea, Webcast
Enviar sus datos a [email protected]:
Nombre CPLS
Logo
Pagina web
Pais
Direccion
Telefono
Nombre de Contacto
E-mail
2.
Entrar con la oferta en el sitio
http://www.mslatam.com/latam/Andino/technet/MVABackEnd/Login.aspx y
Student to business
50 mil partners in LATAM – 10% can post a
job per year (5000 mil)
Idea is to train 500 mil
Students partners # 500, Finalist Imagine Cup #
100/200, buscar certificados Microsoft, otras
diplomados
Lu perguntar a Kim se podemos comprar 4000
exames acadêmicos (códigos) a $ 40 – 4mil/5mil
Numero de gente certificados por pais
Follow up CG para ver se estarian listos para vender
elearning online
Strong PR support
Continue investment local websites
Cross banners
Cases on the web
Find Training
More local content
CPLS promotions
Spanish Newsletter
Certification Discount Campaign
Learn a new acronym – FMM 
Long-term initiative to
drive more CPLS
training referrals
 search for Software
Assurance classes




Note: This
screenshot is
for
demonstration
purposes only
and is not the
final design of
the site.
 CPLS proximity
search, viewing
locations on Virtual
Earth maps
 sort search results in
multiple ways
 robust lead reporting
including % of overall
leads
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
 view all courses /
classes at a CPLS
 shows MTM rating
(future possibility)
Niase Borjaille
Director
Founded in 2000
Operations in 2001, CPLS in 2004
Small Company with 15 employees
Estimated growth this year: 50%
Estimated growth in MOCs: 25%
CPLS Tier 2
General information
Geographic localization
1000 km from São Paulo
Vitória – ES
The capital of Espírito Santo.
Founded in 1551.
317.000 inhabitants (2006,
IBGE)
The City is formed by an
archipelago of 34 islands, plus
a continental portion. The total
area is of 93 km ²
Microsoft Gold Certified Partner
6 competencies
Advanced Infrastructure
Security
Learning Solutions
Data Management Solutions
Information Worker Solutions
Unified Collaboration Solutions
Prometric Authorized Testing Center
Pearson VUE Athorized Center
MOC Reach (units)
FY08: 837
FY09: 1046
Exam Reach (units)
FY08: 751
FY09: 950
MOC/EXAM Ratio: 1,11
• Scope
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To interact with IT Community
To Sell the Certification idea and value
• First Microsoft Certification Event
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Without Microsoft direct marketing support
200 atendees
• Second Microsoft Certification Event
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400!
• The number is not enough, in itself…
• As a reference, to hear and to stay near to
our customers
• Campaign engagement
• Consultative selling: Promote Quality and
Certification Value!
ROI
MTM Benchmark: 7.92
Mindworks: 8.18
• The TEAM!
"Every day in Africa a gazelle wakes up. It
knows that it must run faster than the fastest
lion or it will be killed. Every morning a lion
wakes up. It knows that it must outrun the
slowest gazelle or it will starve to death. It
doesn't matter whether you are a lion or a
gazelle. When the sun comes up, you'd
better be running!"
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