Transcript ION = Innovation Observatory Network Envisioning & Enabling Systematic Empirical Observation of 1. Effective Leadership & Implementation, 2.

ION
=
Innovation Observatory
Network
Envisioning & Enabling
Systematic Empirical Observation
of
1. Effective Leadership & Implementation,
2. Transformative Technologies & Innovations,
3. And Global Business & Development
Draft Proposal v.1.04 ~ 30 April 2003
Joost Bonsen ~ [email protected] ~ 617.930.0415
MIT Sloan Faculty Interests at
Various Levels of Systems Analysis
Economy
Geography
Global Development
Business Dynamics
Sector
Firm
Technology Roadmapping
Technology &
Entrepreneurial Strategy
Group
Individual
Venture Capital
Technology
Ventures
Social Media
Market/Tech
Organization
Creative
Communities,
Social Networks
Virtual Customer
Initiative
Decision Psychology
Theme
Idea
Aggregate Interest Clusters,
Woven Together…
Economy
Technology Roadmap
Sector
Firm
Group
Geography
Technology Venture
Observatory
OpenSource
Initiative
Digital Anthropology
Virtual Customer
Tech Testbeds
Initiative
& Sociometrics
Emerging Tech-Biz
Live Cases
ION
Individual
Market/Tech
Organization
Theme
Idea
ION =
Innovation Observatory
Network
• Weaving together clusters of currently
existing and potential empirical,
quantitative MIT & partner research
• Observing Innovation in all its forms
• Aligned with unifying overarching MIT
Sloan themes…
Leadership
Innovation
Globally
Innovation Observatory
Examples & Elements
1. Technology Roadmaps
–
–
2.
3.
4.
5.
6.
7.
Prototyped by Fine &
Kimerling at Microphotonics
Generalizing Moore
OpenSource Initiative
Tech Venture Observatory
Online Virtual Customer Initiative
Live Case Studies
Sociometrics
Testbeds & Microcosms
Original Plot of
“Moore’s Law”
1. Technology Roadmapping (TRM)
a.k.a. “Innovation Dynamics”
http://mph-roadmap.mit.edu/
• Including Professors Charlie
Fine & Rajeev Ram (in
MicroPhotonics)
• Prototyped by Sematech in
Semiconductors, now in MIT
MicroPhotonics Center
• Big-picture perspective on
development targets; overview
the business implications of
technology trendlines
• Emerging Themes: MEMS,
Neuroengineering, Nanotech,
Genomics…
2. User Innovation &
OpenSource Initiative (OSI)
http://opensource.mit.edu/ & http://userinnovation.mit.edu/
• Including Professor Eric von Hippel, RA
Karim Lakhani
• Inquiring about Innovation Ecologies,
Individual Incentives, Informal
Organizations
• New domains: OpenSource Hardware,
OpenSource Biology, and more…
3. Technology Venture
Observatory (TVO)
• Including Professor Diane
Burton
• Inquiring about Business
Strategy, Employment
Models, Founder
Experiences, Emerging
Technology Businesses,
Entrepreneurial
Financing…
4. Online Explorations:
Virtual Customer Initiative
(VCI)
http://mitsloan.mit.edu/vc/
• Including Professors John Hauser,
Drazen Prelec, Nader Tavassoli, et al
• Methods for Accelerating the Customer
Feedback  Product Development
connection.
• Live Demos
– http://wow.mit.edu
– http://conjoint.mit.edu
5. Live Case Studies
Emerging Technology-Business
• For example, Professors
Fiona Murray in Biotech,
Joe Jacobson in Nanotech
• Inquiring about New
Technology arenas,
Radical Research
• Seeking Business
Implications
• Commercialization
Challenges
• Class Connections
http://courses.media.mit.edu/2002fall/tes/
6. Sociometrics
Opinion-, Physio-, Psycho-,
Neuro-, Bio-, & Anthro-metrics
http://courses.media.mit.edu/2003spring/da/
JPB 2003
7. Testbeds & Microcosms
http://web.media.mit.edu/~jpbonsen/MIT-Technology-Testbeds.ppt
• Athena
• PlaceLab
• Sloan, Media &
Kendall
• E.g. CycleScore
• E.g. Shuttletrack
http://architecture.mit.edu/house_n/web/placelab/livinglaboratory.htm
http://architecture.mit.edu/house_n/
http://www-tech.mit.edu/V122/N64/zcenterejcdone.64p.html
http://shuttletrack.mit.edu/
Innovation Observatories:
Other Possible Research Clusters
Economy
Global Development
Observatory
Geography
Sector
Technology Roadmap
Venture Capital
Observatory
Technology Venture
OpenSource
Observatory
Initiative
Social Network Observatory
Virtual Customer
Tech Testbeds
Initiative
& Sociometrics
Emerging Tech-Biz
Live Cases
Decision Neuropsychology Lab
Market/Tech
Firm
Group
Individual
Organization
Theme
Idea
Innovation Observatories:
Core Qualities
• Empirical, Quantitative – Systematically
research most compelling questions
• Leverage – Make most of scarce faculty time
• Build Reputation – MIT Sloan should lead in
practical and rigorous scholarship on
Innovation, Leadership, and Global action
• Scaling & Supporting – Build up ION research
Operations & Infrastructural Leverage (OIL)
Innovation Observatories:
Bolstering A Key Quadrant of the
MIT Social Science Research Endeavor
Empirical
Qualitative
Quantitative
ION
Theoretical
Unifying Sloan Themes
Leadership
Effective
Organizations,
Entre- & Intrapreneurial
Leadership
Technology
Entrepreneurship &
Strategy Dynamics
Dynamic,
Networked
Organizations
Innovation
Transformative
Innovations,
Emerging Hard &
Soft Technologies,
Disruptive
Challenges
Developmental
Innovations,
MicroFinance
Global Business Strategy,
International Development
Global
MIT Sloan
Unifying Strategic Themes
Unifying Strategic Themes
Global
Development
Effective
Leadership
Transformative
Innovations
Innovation
Leadership
Finance,
Accounting, &
Economics
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Global
Classic MIT Sloan Disciplinary Strengths
MIT Sloan
Classic Disciplinary Strengths
Global
Development
Entrepreneurial
Effectiveness
Transformative
Innovations
Innovation
Leadership
Finance,
Accounting, &
Economics
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Global
Classic MIT Sloan Disciplinary Strengths
Unifying Strategic Themes
Classic Strengths x Unifying Themes
Global
Development
Sloan
Matrix
Effective
Leadership
Transformative
Innovations
Innovation
Leadership
Finance,
Accounting, &
Economics
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Global
Classic MIT Sloan Disciplinary Strengths
MIT Sloan Matrix
Unifying Strategic Themes
Example Sloan Faculty Themes
Global International
Development Mgt
Effective Financial
Leadership Engineering,
Management
Transformative
Innovations
Innovation
Leadership
Venture
Finance
Finance,
Accounting, &
Economics
Global Value
Chains,
TechMaps
Entrepreneurial
Policy
Business
Dynamics
Tech-Biz
Ventures
Virtual
Customer
Behavior
Tech
Strategy
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Global
Classic MIT Sloan Disciplinary Strengths
MIT Sloan Matrix
Unifying Strategic Themes
Specific Possible Research
Thrusts
Global
Development
Effective
Leadership
Transformative
Innovations
Innovation
Leadership
Developmental
MicroFinance
Entrepreneurship
Technology
Comparative
Venture O.
Visualizing Market
ComplexityResearchTechnology
Roadmaps
Finance,
Accounting, &
Economics
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Global
Classic MIT Sloan Disciplinary Strengths
Unifying Strategic Themes
Innovation Observatories:
MIT Sloan School-wide Initiative
Global
Development
Effective
Leadership
Transformative
Innovations
Covering Quantitative,
Empirical Aspects
Developmental
MicroFinance
Entrepreneurship
Technology
Comparative
Venture O.
Visualizing Market
ComplexityResearchTechnology
Roadmaps
ION
Finance,
Accounting, &
Economics
Manag’nt Sci,
Functional
Disciplines
Behavioral &
Policy Science
Strat & Org’ns
Classic MIT Sloan Disciplinary Strengths
Mapping Faculty in Disciplines to
Phases of Venture Development
Strategy
MTIE
Org/HR
Finance
Marketing
Operat’ns
Prod Dev
Ideation
Invention
Incorporation
Investments
Sales
Profitability
Escalation
Innovation Observatories:
Sloan School-wide Benefits
• Research – High quality, comparable,
longitudinal data on hundreds of technologies,
products, companies, industries, & regions
across several emerging technology sectors
• Education – Students learn through close
observation as practitioners in the research,
benefit from new types of quantitative, crosscomparable case-studies.
• Practice – Answering questions relevant to
operating execs, allowing comparative
benchmarking, delivered through SMR, ExecEd,
custom & MBA programs.
Innovation Observatories:
A Way to Engage the Rest of MIT
• Research on Business Implications of Emerging
Technologies  The “MIT Matrix”
• Lessons woven thru Joint Technology Business
Programs
– BioEnterprise, NanoEnterprise
• Benefit & Draw Upon undergrads & technologist
grad students
• Cross-Disciplinary, Formal & Informal Social &
Professional Links
MIT Strategic Technology Thrusts
1. Information Technologies = Ever more
sophisticated computation & communication,
leveraging mind & media.
2. Biomedical Technologies = Medical engineering,
perfecting the health & life sciences.
3. Materials Technologies = Investigating and
fabricating designer materials & ever smaller
systems, at scales from micro thru nano
4. Complex Systems = Large scale, socio-political &
econo-technological systems.
5. Developmental Innovations = Appropriate and
leapfrog technologies for tackling challenges in
developing & emerging regions
MIT Sloan Technology Biz Matrix
Info
Bio
MIT
Research
LCS/AI, HST,
Media, 6 BEH, 7
1. Sloan
Research
eBiz,
Mkting
2. Sloan
Courses
3. Sloan
Extracur
MIT Alum
Startups
Mat’ls Compl’x Developmental
MTL, 3,
5, 6, 8,
16
SDM, Aero, Digital
6, 15, 14, 13 Nations, 1, 4,
5, 6, 7, 11
MIT
Matrix
POPI, ? ?
System
Dynamics,
Tech Strat
Econ, Global
Entrepreneur
ship
ITBT,
Bio?
SysDyn,
Global E-lab,
eBiz
venture
Strat, OR,
DE
http://web.media.mit.edu/~davet/notes/emerging-tech-mit.html
C:\My Documents\New Crap\DLoads\MIT-Matrix-offline.htm
MediaHealth- ?
OR, SDK12, SEID
Tech
Tech
etc
Akamai, Amgen,
DirectHit Biogen
Gen’tec
Surface, HP,
eink,
Raytheon,
Angstr’m Teradyne
AfricaOnline,
Evergreen
Solar
Mapping Sloan Faculty to MIT’s
Emerging Strategic Tech Sectors
Info Tech
Strategy
MTIE
Org/HR
Finance
Marketing
Operat’ns
Prod Dev
Bio Tech
Tiny Tech
Complex
Systems
Develop’t
Innovations
Potential Links with
Observatories Worldwide
• CMI, SMA Connections
• Industrial Performance Center
• Corporate Connections – e.g. BT, BP,
DuPont
• Global Development
– Clusters
– Attempts at replicating “Silicon Valley”
Emerging MIT-Wide Initiatives
Global Development
Systems, Experimental, & Computational Socioscience
Neurotechnology
Computational & Systems Biology
Tiny Technologies
ION within MIT-Wide Themes
Global
SECSi
ION
Neurotech
CSBi
TinyTech
OIL
Lubricating the ION Research Machine:
Operations & Infrastructural Leverage
• Maximally Leveraging Faculty Time
• Scaling Training in Research Methods,
Integrated Interview Guides, Unifying
Databases
• Staff Support, for formal & informal
activities
• Structural Mechanisms
Staff & Support Personnel
• Research Support Staff
– Central – statistics, websurveys
• E.g. Stats software support
– Distributed – thematic
• E.g. Microphotonics Roadmapping Project Mgr
• Training Support
• Extracurricular Support
– Clubs
– Branded Events
Infra-Structural Mechanisms
1.
2.
3.
4.
5.
6.
7.
8.
Masters Research Seminars
Coordinated Special Projects
Team UROPs
Dean’s Research Fellows
Course Connection
Structured Theses
Testbed Facilities
Experimental Participation
1. Masters Research Seminars
(MRS)
• Aligning Masters student professional
interest with Faculty Research Agenda
through specific themed-seminars
• E.g. TRM – 15.795 Technology
Roadmapping, Fall 2002, Professor
Charlie Fine, TA Joost Bonsen
• Others?
–
–
–
–
TVO – Tech Venture Observatory
OSI – OpenSource Initiative
VCI – Virtual Customer Initiative
DA – Digital Anthropology
2. Coordinated Special Projects
(CSP)
• Independent effort by
individuals or teams of
students around a sponsor or
research theme of interest.
• E.g. Professors Gabriel
Bitran, Michael Cusumano,
Diane Burton…
3. Team UROPs
• Undergraduate researchers
working in teams on unifying
projects under the supervision of
faculty, graduate students, and
select alums
• E.g Diane Burton, Sandy
Pentland…
4. Dean’s Research Fellows
(DRF)
• Well-paid, full & part-time Summer &
IAP graduate researchers
• Prestigious position, coveted and very
selective
• Rich collateral benefits for student and
MIT
5. Sloan Course-Research
Connections
• Weaving faculty research questions
deeply into their academic courses, for
example, with structured assignments
and/or final projects.
• Typically requiring further work beyond
classroom, after semester
• E.g. Professor Ed Roberts, Ely Dahan,
Diane Burton…
6. Structured Theses
• Masters theses aligned around overarching faculty research themes
• Ultimately aggregated into publication
• E.g. Professors Ed Roberts, Arnoldo
Hax, Charlie Fine, Michael Cusumano,
Henry Weil…