Transcript Leading In Totally Screwed Up Times: 35 in 35 Tom Peters/07 November 2001

Leading In Totally
Screwed Up Times:
35 in 35
Tom Peters/07 November 2001
All Slides Available at …
tompeters.com
Note: Lavender text in this file is a link.
“There will be more
confusion in the
business world in the
next decade than in any
decade in history. And the
current pace of change will only
accelerate.”
Steve Case
Uncertainty: We
don’t know
when things will get back
to normal.
Ambiguity: We
no longer
know what “normal”
means.
The
35
Leadership
1. Leaders Cede
Control.
“I don’t
know.”
2. Leadership Is a …
Mutual
Discovery
Process.
Leaders Do Not “Transform People”!
Instead leaders-mentors-teachers (1) provide a
context which is marked by (2) access to a
luxuriant portfolio of meaningful opportunities
(projects) which (3) allow people to fully express
their innate curiosity and (4) engage in a
vigorous discovery voyage by which those
people (5) go to-create places they (and their
mentors-teachers-leaders) had never dreamed
existed. And then the leaders-mentors-teachers
(6) applaud like hell, stage “photo-ops,” and ring
the church bells 100 times to commemorate the
bravery of their “followers’ ” explorations!
2. Great Leaders on Snorting
Steeds Are Important – but
Great Talent
Developers (Type I
Leadership) are the Bedrock
of Organizations that Perform Over
the Long Haul.
P.S.: Jack
didn’t
have a vision!
Model 25/8/53: Sports
Franchise GM
4. When It Comes to
TALENT …
Leaders Always Swing
for the Fences!
Message: Some
people are
better than other
people. Some people
are a helluva lot
better than other
people.
“We believe companies can increase their
market cap 50 percent in 3 years. Steve
changed 20 of
his 40 box plant managers to put
more talented, higher paid
managers in charge. He increased
Macadam at Georgia-Pacific
profitability from $25 million to $80 million in 2
years.”
Ed Michaels, War for Talent (05.17.00)
5. Leaders
“Manage” The
Internal Brand
Promise.
MantraM3
Talent = Brand
6. But … There Are
Times When This “Cult of
Personality” (Type II
Leadership) Stuff Actually
Works!
“A leader is a
dealer in
hope.”
Napoleon
7. Find the
“Businesspeople”!
(Type III Leadership)
I.P.M.
(Inspired Profit
Mechanic)
8. Leadership Mantra
#1: IT
ALL
DEPENDS!
Renaissance Men
are … a snare, a
myth, a delusion!
9. The Leader Is
Rarely/Never the
Best Performer.
33 Division Titles. 26
League Pennants. 14
World Series: Earl Weaver—0.
Tom Kelly—0. Jim Leyland—0.
Walter Alston—1AB. Tony
LaRussa—132 games, 6 seasons.
Tommy Lasorda—P, 26 games.
Sparky Anderson—1 season.
10. Leaders
The Kotler Doctrine:
1965-1980: R.A.F.
(Ready.Aim.Fire.)
1980-1995: R.F.A.
(Ready.Fire!Aim.)
1995-????: F.F.F.
(Fire!Fire!Fire!)
11. BUT … Leaders
Know When to
Wait.
Tex Schramm:
The
“too hard”
box!
12. Leaders
FOCUS!
“To
Don’t ”
List
13. Leaders
Understand the
Ultimate Power of
RELATIONSHIPS.
13A. Leaders Are
Natural
EMPOWERMENT
FREAKS!
13B. Leaders Know …
Women Roar/
Women Rule.
Women’s Strengths Match New
Economy Imperatives: Link [rather than
rank] workers; favor interactive-collaborative
leadership style; sustain fruitful collaborations;
comfortable with sharing information; see
redistribution of power as victory, not surrender;
favor multi-dimensional feedback; value technical
& interpersonal skills, individual & group
contributions equally; readily accept ambiguity;
honor intuition as well as pure “rationality”;
inherently flexible; appreciate cultural diversity.
Source: Judy B. Rosener, America’s Competitive Secret
14. Leaders LOVE
RAINBOWS – for
Pragmatic Reasons.
“Diversity defines the health and
wealth of nations in a new century.
Mighty is the mongrel. … The hybrid is hip. The
impure, the mélange, the adulterated, the
blemished, the rough, the black-and-blue, the
mix-and-match – these people are inheriting the
earth. Mixing is the new norm. Mixing trumps
isolation. It spawns creativity, nourishes the
human spirit, spurs economic growth
and empowers nations.”
G. Pascal Zachary, The Global Me: New
Cosmopolitans and the Competitive Edge
15. Leaders
FORGET!/
Leaders
DESTROY!
Forbes100 from 1917 to 1987: 39
members of the Class of ’17 were
alive in ’87; 18 are in ’87 F100; the 18
F100 “survivors” underperformed the
market by 20%; just 2 (2%), GE &
Kodak, outperformed the market from
1917 to 1987.
Source: Dick Foster & Sarah Kaplan, Creative Destruction:
Why Companies That Are Built to Last Underperform the
Market
“Good management was the most
powerful reason [leading firms] failed
to stay atop their industries. Precisely
because these firms listened to their customers,
invested aggressively in technologies that would
provide their customers more and better
products of the sort they wanted, and because
they carefully studied market trends and
systematically allocated investment capital to
innovations that promised the best returns, they
lost their positions of leadership.”
Clayton Christensen, The Innovator’s Dilemma
16. BUT … Leaders
Have to Deliver, So They
Worry About “Throwing
the Baby Out with the
Bathwater.”
“Damned If You
Do, Damned If You
Don’t, Just Plain
Damned”
Subtitle in the chapter, “Own Up to the Great Paradox: Success
Is the Product of Deep Grooves/ Deep Grooves Destroy
Adaptivity,” Liberation Management (1992)
17. Leaders
HANG OUT
WITH
FREAKS!
enough
weird people in
“Are there
the lab these days?”
V. Chmn., pharmaceutical house, to a lab director (06.01)
18. Leaders Make
[Lotsa] Mistakes
– and MAKE NO
BONES ABOUT IT!
Sam’s
Secret #1!
19. Leaders Make BIG
MISTAKES!
“Reward
excellent
failures. Punish
mediocre successes.”
Phil Daniels, Sydney exec (and, de facto, Jack)
20. Leaders Pursue
DRAMATIC
DIFFERENCE!
1st Law Mktg Physics: OVERT BENEFIT (Focus: 1 or
2 > 3 or 4/“One Great Thing.”
Source #1: Personal Passion)
2ND Law: REAL REASON TO BELIEVE (Stand &
Deliver!)
RD
3
Law: DRAMATIC
DIFFERENCE (Execs Don’t Get It: “intent
to purchase” – 100%; “unique” – 0% to 5%)
Source: Jump Start Your Business Brain, Doug Hall
21. Leaders Make Their
Mark / Leaders Do
Stuff That Matters
The greatest danger
for most of us
is not that our aim is
too high
and we miss it,
but that it is
too low
and we reach it.
Michelangelo
22. Great Leaders Have …
Great
Ideas.
?????/!!!!!
Ideas >
“Leadership”
“In an era when terrorists use satellite
US
gatekeepers stand armed
against them with pencils
and paperwork, and archaic
computer systems that don’t
talk to each other.”
phones and encrypted email,
Boston Globe (09.30.2001)
“Our military structure
today is essentially one
developed and
designed by
Napoleon.”
Admiral Bill Owens, former Vice Chairman, Joint Chiefs of Staff
WANTED: GREAT IDEAS!
NO: “Good gov’t”
YES: EFFECTIVE/
RESPONSIVE Gov’t (in
altered/ambiguous times)
23. Leaders
LOVE the
New Technology!
square feet
I’net …
allows you to
dream dreams
you could never
have dreamed
before!
…
24. Needed? Type IV
Leadership:
Technology
Dreamer-True
Believer
The Golden Leadership
Quadrangle: (1) CreatorVisionary … (2) Talent
Fanatic … (3) Inspired
Profit Mechanic. (4)
Technology DreamerTrue Believer.
25. Leaders Out Their
PASSION!
“Soft” Is
“Hard”
Message: Leadership is
all about love: Passion,
Enthusiasms, Appetite for Life,
Engagement, Commitment, Great
Causes & Determination to Make a
Damn Difference, Shared Adventures,
Bizarre Failures, Growth, Insatiable
Appetite for Change. [Otherwise, why bother?
Just read Dilbert. TP’s final words: CYNICISM SUCKS.]
26. Leaders Know:
ENTHUSIASM
BEGETS
ENTHUSIASM!
BZ: “I am a …
DISPENSER OF
ENTHUSIASM!”
27. Leaders Know It’s ALL
SALES ALL THE
TIME.
If you don’t LOVE
SALES … find
another life. (Don’t pretend
TP:
you’re a “leader.”)
28. Leaders
LOVE
“POLITICS.”
If you don’t LOVE
POLITICS … find
another life. (Don’t pretend
TP:
you’re a “leader.”)
29. But … Leaders Also
Break a Lot
of China
If you’re not
pissing people off,
you’re not making
a difference!
Characteristics of the “Also rans”*
“Minimize risk”
“Respect the chain of
command”
“Support the boss”
“Make budget”
*Fortune, article on
“Most Admired Global Corporations”
30. Leaders
Give …
RESPECT!
“It was much later that I realized Dad’s
secret. He gained respect by giving it. He
talked and listened to the fourth-grade kids
in Spring Valley who shined shoes the
same way he talked and listened to a
bishop or a college president. He
was
seriously interested in who you
were and what you had to say.”
Sara Lawrence-Lightfoot, Respect
31. Leaders …
SHOW UP!
32. Leadership
Is a
Performance.
“It is necessary for the
President to be the
nation’s No. 1 actor.”
FDR
33. Leaders Have
GREAT
STORY!
a
“A key – perhaps the key –
to leadership is
the effective
communication
of a story.”
Howard Gardner
Leading Minds: An Anatomy of Leadership
MB
A!*
*Managing By Storying Around/David Armstrong
34. Leaders
???:
“LEADERS NEED TO
BE THE ROCK OF
GIBRALTAR ON
ROLLER BLADES”
“Hire smart – go
bonkers – have grace –
make mistakes – love
technology – start all
over again.”
35. Leaders Know
WHEN TO
LEAVE!