Southern California Edison Presented By Don Skaff Tesoro High School Emerging Technologies Readiness Job Shadow Emerging Technologies Project Manager.

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Transcript Southern California Edison Presented By Don Skaff Tesoro High School Emerging Technologies Readiness Job Shadow Emerging Technologies Project Manager.

Southern California
Edison
Presented By Don Skaff
Tesoro High School
Emerging Technologies Readiness
Job Shadow Emerging Technologies Project
Manager
Role of the Emerging
Technologies Project Manager
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As new technologies emerge that have an impact to
demand for electricity, Southern California Edison
Must prepare:
Work with Regulatory Agencies and Law Makers
Work with the Industry Leaders developing the
technology
Analyze and prepare for the impact to the Grid
Prepare communications customers (ratepayers) to
educate on the new technology, rates, and how to
work with SCE to obtain service.
Most major automakers are developing battery and/or plug-in hybrid vehicles for production.
EXAMPLES of PLUG-IN VEHICLES (2010-2012)
Volvo Recharge
Toyota Prius
Mercedes
Chevy Volt
Chevrolet
Volt
Ford Escape
Mitsubishi iMIEV
Saturn Vue
Nissan Cube
BMW Mini
Daimler Smart
SCE’s Electric Transportation
Leadership
PEV Key Areas
Objectives
Operations Planning
• Design and plan the implementation of SCE end-to-end customer processes
required to support thru 2014
• Recommend system and organizational readiness changes as appropriate
Customer Communications
& Marketing Strategy
• Develop a marketing and communication plan to customers and other
stakeholders (e.g., car dealerships) to support the early adopters processes
• Implement early campaigns as needed
Infrastructure Planning
• Assess PEV impact on T&D infrastructure and develop a Capital and O&M
requirements thru 2014
• Design and plan for execution strategy
Business Case
Regulatory
• Build market adoption assumptions and define scenarios to analyze
• Analyze/quantify the incremental infrastructure and operating costs
scenarios from the ramp-up of vehicle electrification
• Design appropriate rates for PEV adoption and load management
• Plan and prepare for all regulatory requirements and milestones in the
Alternative Fuel Vehicle OIR and 2012-2014 GRC
Edison Electric Institute PEV
Readiness Pledge
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Infrastructure
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Customer Support
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Collaborate with state and local officials, public /private entities, and automakers to help
implement a broad nationwide education program highlighting the benefits of electric
transportation
Vehicle and Infrastructure Incentives
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Assure a robust customer support service in place
Customer and Stakeholder Education
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Proactively work with state regulatory and legislative bodies to address impacts on the
electricity grid and work with stakeholders to develop a comprehensive local charging
infrastructure deployment plan
Work with federal, state, and local stakeholders to help develop ownership incentives for
vehicles and infrastructure deployment
Utility Fleets
– Develop new sustainable fleet acquisition and operations plans
Impacts on the Electric Grid
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Market Size
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How Customers Charge
Vehicles
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Reinforcement of the
Distribution System
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Public Interest
Market Size
One of the challenges of
preparing for the arrival of plugin electric vehicles is that no one
yet knows how large the market
will be, or how fast it will grow.
During early market
development, when the number
of plug-in electric vehicles is still
relatively small, we do not
anticipate any significant
system-wide impacts to the
electricity grid or electricity
supply. It will be important to
evaluate and learn from our
experience during these early
years, to plan for potential
future impacts.
How Customers Charge Vehicles
As the number of plugin electric vehicles grows
over time, how customers
charge their vehicles, at home
and using public charging
infrastructure, will become a
significant factor in
determining the impact to
the electricity grid. Avoiding
spikes in electricity demand
as a result of charging
patterns will be an important
policy objective.
Reinforcement of the Distributions
System
We do anticipate the
need to reinforce the
distribution system in some
neighborhoods that have
large numbers of plug-in
vehicle owners and faster,
higher-voltage charging
systems. We are committed
to making the necessary
upgrades as quickly and
efficiently as possible.
Public Interest
SCE has begun to
reach out to customers
to understand their
interest in plug-in electric
vehicles. The earlier
customers notify SCE of
their intent to purchase a
plug-in electric vehicle,
the more effectively we
can assess and plan for
potential upgrades.
Customer Support
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PEV purchasers may need new equipment installed in their home.
The process for equipping a garage or other location with electric fueling and
metering can involve multiple contractors and vendors, as well as city
inspections. Streamlining the process is necessary to improve the customer
experience and ensure scalability.
Customer and Stakeholder Education
Messages focused on the 3 “plug-in ready” steps
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Capturing information on likely
PEV purchasers as input for
system planning
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Early media outreach to lay foundation
for 2010 education
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Consumer education and survey research
at LA Auto Show
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PEV readiness information on SCE.com
in four languages
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Automated customer service line leads
customers to Web site
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Direct marketing collateral developed
Summary
I plan on sharing this externship with my
students. They will be interested in seeing
how mathematics is used in this field. From
analyzing the impact on the electric grid to
calculating market penetration and
economic impact. Additionally I can share
how technical aptitude is needed for other
fields within the industry.