Transcript Saab 9-7X Launch Tour
Slide 1
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 2
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 3
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 4
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 5
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 6
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 2
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 3
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 4
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 5
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market
Slide 6
The following visuals were only a small part
of the entire presentation and are not for distribution
The State of Independence
Saab Customers
• Style
• not status symbols
• Progressive designs
• not trends
• Quality
• not extravagance
• Most who test drive a Saab
• Buy a Saab
Mid-Luxury SUV Market
• 50,000 in 1997
• 483,000 in 2004
• Significant growth
projected through
2010 – 1 Million
Mid-Luxury SUV Market