Transcript Targeting and Serving - Opt
Our Company
Founded in 2003, Opt-Intelligence operates a leading Opt-In Ad Solution built on our patent-pending Clear Request™ technology platform. Our solution enables publishers to monetize their user base with many opt-in ad implementations including, co-registration, post registration and full-page banners.
Opt-Intelligence recently introduced a revolutionary self-service system called LeadServe™, which gives SMBs, around the world, the comprehensive tools to harness the true power of opt-in advertising.
Overview
Clients
Our network of publishers and advertisers include top tier retailers, information providers, and medical establishments. Below is a sample listing of our web publishers and advertisers.
“Opt-Intelligence is truly a leader in today’s evolving, opt-in lead generation marketplace. Their high standards and hosted network protect us from the abuse that is rampant among many other lead generation providers. The quality of the opt-ins they generate for us are second to none.”
Jacob Hawkins, Overstock, Director of Online Marketing
Clients
How It Works
Step 1 User begins the registration process Common Scenario
How It Works
Step 2 Targeted Opt-In Ads Are Served Ad Page
How It Works
‘Thank You’ Page Step 3 The User Continues To The ‘Thank You’ Page.
How It Works
Ad Serving Options
Opt-in offers can be served in almost any area of your website with a unique Opt-Intelligence ‘Placement’. This is done through a simple “cut and paste” of JavaScript directly into your chosen page. All offers are served seamlessly so as not to disrupt the user’s experience.
Ad Display Options
• Select The Offers – You must approve every offer that can be served • Define The Offer Format & Presentation – This is what the offers will look like • Define the behavior after a user opts-in to an offer • Define the behavior when there are no offers to serve the user
Typical Ad Placement Options
• Registration Path • Log-In Path • Profile Update • Special Offers Page
Ad Options
Clear Request™ Technology
Our proprietary technology handles all aspects of the opt-in ad serving and processing including:
Targeting and Serving
Offers can be targeted in real-time by vertical, demographics and geographics
Optimization
Technology automatically adjusts and serves up the most relevant offers resulting in the best performance
Data Validation & Hygiene
Email, physical address, phone number are just a few data points that can be validated prior to sending leads to advertisers
Data Transfer
Data can be transferred in real-time or with a multiple of other batch options
Confirmation Email System
An auto-responder email can be sent to consumers to confirm their opt-in
Technology
Key Benefits
• Seamless user experience • Simple JavaScript implementation (no programming required) • Targeted and optimized offers served • Ready-to-Go database of quality Opt-Intelligence advertisers • Ability for your ad sales team to sell to your existing client base • Personally identifiable information protection prior to opt-in • Experienced Industry experts to assist in managing your account and lending invaluable advice on maximizing your RPM.