Notorious or Famous Foreigners’ Perspectives on Taiwanese Special Food Overview Introduction Questionnaire Analysis Motivation Conclusion Purpose Reflection Methods Indelible Experience Representative References Taiwanese Special Food Introduction Taiwanese Special Food ranked the most disgusting food for some foreigners “ The.
Download ReportTranscript Notorious or Famous Foreigners’ Perspectives on Taiwanese Special Food Overview Introduction Questionnaire Analysis Motivation Conclusion Purpose Reflection Methods Indelible Experience Representative References Taiwanese Special Food Introduction Taiwanese Special Food ranked the most disgusting food for some foreigners “ The.
Notorious or Famous Foreigners’ Perspectives on Taiwanese Special Food Overview Introduction Questionnaire Analysis Motivation Conclusion Purpose Reflection Methods Indelible Experience Representative References Taiwanese Special Food Introduction Taiwanese Special Food ranked the most disgusting food for some foreigners “ The World’s most Disgusting Delicacies ” -Forbes (08/05/2011) “CNN preserved eggs cooked … the devil voted the most evil food ” -CNN iReport (29/6/2011) Motivation Taipei as One of the Seven Sinful Cities － “Gluttony” The Difference between Eastern and Western Food Culture Purpose Why is Taiwanese special food “queer” for foreigners in Taiwan? Appearance Smell Internal Organs Name of Food Unacceptable Reasons? Methods Questionnaire & Interview 200 foreigners Categorize 8 most Taiwanese special food into 4 parts Appearance Duck Tongue Made by Duck’s Tongue Chicken Feet Chicken Claw “Devil’s Finger” Smell Stinky Tofu The process of making makes it smell “Stinky.” Preserved Egg CNN Described as “Devil-Cooked Food” Internal Organs Pig’s Intestines Considered Dirty Chicken Gizzard Chicken Stomach Digestive Organ Name of Food Pig Blood Cake Misunderstood: “Sweet Cake” with Pig Blood Coffin Board Chinese meaning: Promotion Fortune Questionnaire Chart Analysis Years Spent in Taiwan over 20 years 5% 16-20 years 15% 11-15 years 35% under 5 years 25% 6-10 years 20% Nationality Canadian 9% American 45% Southern African 8% Australian 3% Asian 12% Southern Asian 5% European 18% The Most Unacceptable Reason of Taiwanese Special Food Smell 25% Name of food 15% Appearance 38% Internal organs 22% Inappropriate Names of Taiwanese Special Food Others 41% Pig Blood Cake & Coffin Board 53% Chicken Gizzard 6% Preference for Taiwanese Special Food Preserved Egg Pig Blood Cake 5% 6% Stinky Tofu 46% Chicken Feet 3% Coffin Board 11% Pig's Intestine 12% Chicken Gizzard 8% Duck Toung 9% Conclusion Conclusion For foreigners " Most Unacceptable Most Popular " Not Disgusting " Easily Misunderstood Appearance " Smell Internal Organs Name of Food －＞Stinky Tofu Reflection Eastern & Western Food Culture We can try to promote the Taiwanese special food in different ways Promoting Food as “Soft Power” Indelible Experience References http://www.thisblogrules.com/2010/06/top-10-most-nasty- food-dishes-around-the-world.html http://www.youtube.com/watch?v=ABeWlY0KFv8 http://www.youtube.com/watch?v=ABeWlY0KFv8 Copyright and trademark Reader’s Digest Association Far East Ltd. Reader’s Digest Asia Pet Ltd/ June 2011 / Editorin-chief: Dora Check lethal. (Editorial office: Read Digest Asia, Singapore Post Centre, PO BOX 272, Singapore 914010) http://www.teachenglishinasia.net/asiablog/10-foods-taiwan1125.html http://blog.rti.org.tw/english/2011/07/02century-egg-themost-disgusting-food-in-the-world/ References http://www.forbes.com/sites/jeffbercovici/2011/08/05/the- worlds-most-disgusting-delicacies/2/ http://www.tranews.com/Show/Style200/News/c1_News.asp ?SItemId=0271030&ProgramNo=A000203000002&Subject No=3256276 http://2010fall.blog.ntu.edu.tw/2010/11/20/pigs-bloodcakethe-most-strangest-food/ http://www.f-paper.com/?i711053-Forbes-as-the-worldsmost-disgusting-food-preserved-eggs-birds-nestBangshangyouming http://leeoxygen.wordpress.com/2011/06/30/cnn-ireportworlds-most-revolting-foods/ http://blog.udn.com/romeolee/5513407 Thanks For Listening