Transcript How to Get a Mac at Work: The Business Value of Parallels Desktop 4.0 for Mac Rawee Kambhiranond, Product Marketing David Spackman, Sales.

How to Get a Mac at Work:
The Business Value of Parallels Desktop 4.0 for Mac
Rawee Kambhiranond, Product Marketing
David Spackman, Sales Engineer
State of the Mac Market
• 8.84% overall Mac sales growth year-over-year
• Approx. 2.5 million Macs sold in Q1 2009 (Oct.-Dec.)
• Mac sales growing 9x faster than PC market
• Macs run in approx. 80% of businesses
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You may have seen one of these …
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Unfortunately, you can’t use any these …
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Who needs Mac virtualization?
Business Users
Help me get access to
all the software I need,
when I need it.
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IT Depts
Help me reduce IT cost
while supporting a diverse
range of environments
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Developers
Help me increase
develop on multiplatform environments
from a single machine
Parallels Desktop for Mac Overview
• First introduced in 2006
• #1 Mac system utility
• Desktop Virtualization Leader
• 1.5 million users in 125+ countries
• 30+ awards won
• Co-founder of Enterprise Desktop Alliance
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Hypervisor Virtualization Architecture
Run Windows on your Mac the easy way – right alongside Mac OS X.
Virtualize Windows, Linux and more on any Intel-Mac without rebooting.
Virtual Machines
• Completely isolated OSs
• Capable of running most
OSs
• Virtual set of hardware
resources
Parallels Hypervisor
• Bare metal architecture
• Manage virtual machines
• Manage and controls
access to hardware
Physical Hardware
• Physical Machine
• Attached Devices
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The Parallels Desktop for Mac Solution
Use Windows and Mac OS X side-by-side on a Mac –
without rebooting!
Use any Windows or Mac OS X app on a Mac
 Use the amazing creative tools built-in every Mac
 Run all your Windows-only business apps on a Mac
Use any Windows or Mac OS X device
 Easily connect any Windows-only device to a Mac
Hardware
Ready
 Use your devices any way you choose
Quick to get up and running
 Quickly install Windows in a few clicks, or migrate an existing PC
 Leverage your existing Windows software investment
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Benefits of Virtualization
Maximize your Mac hardware investment
• Push the limits of system resources to optimize Mac IT investment
Minimize hardware costs through consolidation
• Run legacy software (or less dedicated software apps) on a single-computer
Increase support for cross-platform environments
• Access multi-platform environments while standardizing on Apple hardware
Speed-up software development & Q/A processes
• Developer-ready solution to increase the product development lifecycle.
Improve IT efficiency through testing and evaluation
• Test updates or evaluate new software before widespread deployment
Create multi-use training environments on a single-computer
• Trainer or support roles can create dedicated environments
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Parallels Desktop: Proven Innovation
Parallels Desktop 3.0 for Mac:
• 1st to support 3D graphics on a Mac in a virtual
environment
• 1st to provide a file-association for software sharing
between Windows and Mac (SmartSelect™)
• 1st to provide mirrored user-profiles between Windows
and Mac
• 1st Mac virtualization solution to reach 1,000,000 users
Parallels Desktop 2.x for Mac
• 1st in the market to run Windows and Mac OS X sideby-side on a Mac without rebooting!
• 1st to provide support for Intel VT-x virtualization
technology
• 1st provide an integrated view mode between Windows
& Mac (Coherence®)
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Strong Technology Partnerships
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Product Overview
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Parallels Desktop 4.0 for Mac – Overview
The complete suite of essentials to run Windows
on a Mac, the easy, fast and powerful way.
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Parallels Desktop 4.0 for Mac – Key Pillars
The Easy, Fast and Powerful way to run Windows on a Mac.
Easy
Get Easy access to all your applications and
data while enjoying the complete Mac
experience.
Fast
Experience the Fastest speed for all
applications with the latest performance
acceleration technologies
Powerful
Run Windows smoothly on your Mac with
the Complete Suite of Most Powerful
essentials for Internet security, data
protection and disk management
(Save Big - Includes additional $175
premium value in bonus software)
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Parallels Desktop 4.0 for Mac – Key Features
Easy
Fast
Run Windows Mac-like
It adjusts to how you use your Windows or Mac *
Integrate your Windows Programs and Mac Applications and use
side by side like native Mac Applications with Coherence
technologies
Automatically optimize performance for Windows or Mac
applications based on demand with Parallels’ Adaptive Hypervisor
Fast for any way you choose to use it *
Data at Your Fingertips *
Get instant and automatic access to your data from any OS with
SmartX technologies
Getting Started is Easy
Use your Mac like multiple computers and start using your existing
Windows and Linux machines on your Mac effortlessly with built-in
installation and migration tools
Maximize speed and performance on any Mac with Parallels’
FastLane Architecture and support for up to 8 way SMP, 8GB RAM,
& 64-bit computing for each VM
Accelerate your games or graphics applications
Blazing fast video and 3D graphics with support for DirectX 9.0,
DirectX Pixel Shader 2.0, and OpenGL 2.0
Most Powerful
(Save Big - Includes additional $175 premium value in bonus software!)
Bonus software! Complete Protection Suite *
Safeguard your computer with the best internet and data protection suites available
Get more usage time with your Mac
/*Denotes top 5
features
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Extend battery life by reducing power consumption with Parallels’ PowerSaver feature
Other Highlights
Bonus software! Get efficient use of disk space for Windows
iPhone Control,
Speech Recognition,
Clips, & more….
A smaller footprint for Windows allows you to maximize space for your digital life – in a VM or
Boot Camp with Disk Management capabilities
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‘Easy-to-Use’ Benefits
Migrate a PC or third-party VMs to a Mac
• Parallels Transporter migrates physical machines or VMs (VMware, MS, VirtualBox)
Seamlessly toggle between Windows & Mac environments
• Coherence provides enhanced Win-Mac OS integration for greater ease-of-use
Instantly access the peripheral & storage devices you need
• ‘Plug-and-play’ functionality from SmartMount and Smart Connect
Save valuable set-up time with automatic updates & installation
• Enhanced Express Windows Installation experience
Save valuable boot-up time with auto-start functionality
• Smart Auto Start gets you to the data you need quickly
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Easy: Run Windows Mac-like
Integrate your Windows Programs and Mac Applications and use sideby-side like native Mac Applications with Coherence technologies
Parallels Coherence is a combination of Windows-Mac OS integration technologies that make running Windows more
Mac-like.
• Start Menu & Windows program integration to Dock
• Windows Taskbar Notification icons on Mac Menu Bar
• True Drag & Drop, Copy & Paste
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Easy: Data at Your Fingertips
Get instant access to your data from any OS with SmartX technologies
SmartX technologies get users to their data easily and quickly by working behind-the-scenes.
Smart Connect and SmartMount shown above.
• SmartSelect – associate files with default applications to launch
• Smart Connect – remembers USB device connection preferences
• SmartMount – automatically mount removable media for access
• Smart Auto Start – define specific VMs to auto-boot at startup
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Easy: Getting Started Is Easy
Use your Mac like multiple computers and start using your existing
Windows and Linux machines on your Mac effortlessly with built-in
installation and migration tools
The Express
Installation wizard
enable fast setup of
Windows VM
• Express Windows Installation – Install Windows in 3 steps
• Parallels Transporter – P2V (PC , Boot Camp), V2V (VMware, MS)
• Boot Camp – run Boot Camp Windows in a VM
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‘Fast’ Benefits
Increase your Macs utilization & virtualize a wider-range of
demanding, resource-intensive applications
• Take advantage of expanded Mac hardware support for 8-way, 8 GB RAM & 64-bit
Run more virtual machine instances than anything else
• Improved engine with adaptive hypervisor and memory-overcommit
Use a wider range of games and scientific 2D & 3D design software
• Support for OpenGL 2.0 and DirectX 9.0 with Pixel Shader Model 2.0
High resolution for Windows applications in full screen
• Up to 256MB video RAM in a VM for the highest resolution
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Fast: It adjusts to how you use Win/Mac
Automatically optimize performance for Windows or Mac applications
based on demand with Parallels’ Adaptive Hypervisor
Parallels Desktop 4.0 for Mac enables users
to assign priority for allocation of Mac
hardware resources to Windows programs
or Mac applications. This Adaptive
Hypervisor is the virtual machine (VM)
manager that systematically manages the
allocation of system resources to the
software programs in focus
• Turbo virtualization engine – up to 50% faster (latest Intel VT-x2)
• Adaptive hypervisor
• Memory over-commit management
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Fast: Fast for any way you choose to use it
Maximize speed and performance with Parallels’ FastLane Architecture
Parallels Desktop 4.0 for Mac’s FastLane
Architecture maximizes speed and
performance by allowing users to fully
leverage the latest and greatest Mac
hardware out there to run multiple
computers with different OSs. Users can
take full advantage of up to 8-way true
SMP CPUs (shown here a Mac with 4
logical CPUs) and 8 GB RAM per VM.
• 8-way true multi-scale SMP, 8 GB virtual RAM
• 64-/32-bit computing
• Parallels HyperBus technology – fast I/O throughput for high-speed
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Fast: Accelerate your games & graphics
Blazing fast 3D and video graphics support.
Users can play games or use 3D/2D
graphics applications with support for
DirectX 9.0, DirectX Pixel Shader 2.0
and OpenGL 2.0, shown here with up
to 256 MB video RAM per VM for
snappy visual output.
• DirectX 9.0, DirectX Pixel Shader 2.0 & OpenGL 2.0 – blazing fast
• 256 MB video RAM – snappy visual output
• QuickClick and SmoothShow GUI technologies – fast & smooth response
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‘Powerful’ Benefits
$175 premium value from bundled data protection & security solutions
• Acronis True Image, Acronis Disk Director, Parallels Internet Security
Protect your data and system
• Multiple snapshots & Acronis back-up & recovery and disk management solutions
Get more computing time on a Mac
• Extended battery life or optimize performance based on computing needs
Manage Windows disk space based on your needs
• Parallels Tools and Acronis Disk Director Suite
End-to-end Internet & file protection
• 12-month subscription to Parallels Internet Security – powered by Kaspersky
Protect your data and minimize Windows system corruption
• ACPI support for graceful shutdown of Windows and VMs
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Powerful: Complete Protection Suite
Safeguard your computer with the best internet & data protection suites
Parallels Internet Security
powered by Kaspersky ($74.99
Bonus Value) provides
comprehensive “no worries”
protection for Windows virtual
machines with a free 12-month
subscription. This protection suite
includes file anti-virus, mail antivirus, web anti-virus, firewall,
privacy control, anti-spam,
parental control, scanner, and
more.
• Parallels Internet Security powered by Kaspersky
• Acronis True Image Home – backup, restore & protect data & system
• SmartGuard – automatic protection with scheduled screenshots
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Powerful: Get more Mac usage time
Extend battery life by reducing power consumption with Parallels’
PowerSave feature
Power settings to optimize
power consumption enables
Parallels Desktop users to
get more from their Macs.
• PowerSave energy saving mode – up to 20% longer battery life
• Battery status in guest OS – better power management in VMs
• Full-hardware ACPI support – graceful shutdown of VMs
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Powerful: Efficient use of disk space for Win
A smaller footprint for Windows allows you to maximize space for your
digital life – in a VM or Boot Camp with Disk Management capabilities
Parallels Image Tool
automatically resizes the
capacity of virtual hard disks
to optimize the performance
of the VM.
• Acronis Disk Director Suite – optimize Win disk space for better performance
• Parallels Compressor – reduce VM size by up to 2 times
• Parallels Image Tool – automatic resize of partitions with VHD capacity changes
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Parallels Desktop 4.0 – It’s Enterprise-Ready
Professional Class – Developer & IT Ready
Mac OS X Leopard Server, experimental Snow Leopard Server, and Windows Server 2003/2008 & Windows 7 support
– expand development and testing possibilities without adding new hardware
VM Directory – provides a listing of all existing VMs
CLI and scripting support - for remote management and automation of administrative tasks
SDK and API - extend manageability and expand third-party support
iPhone application - remote control VMs in PDfM and PSfM
PXE boot – boot guest OS from the network
16 networks adapters per VM – up to 16 network adapters to improved network capabilities increase data transmission
speed in VMs
VM Templates - enable fast provisioning with repeatable deployment of multiple VMs
Businesses can find a comprehensive suite of products for the Mac desktop that are offered by the
Enterprise Desktop Alliance (www.EnterpriseDesktopAlliance.com)
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Features Demo
David Spackman, Sales Engineer
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Pricing & Maintenance
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Pricing & SKUs
Pricing
• Net new license: US $79.99 MSRP
• Maintenance (support + free upgrade): 20% of net new
license
• Academic & Volume License pricing available
SKU
• Single-SKU, feature-complete Mac desktop
virtualization solution
Need to do more? Parallels Server for Mac
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Maintenance Program
• Helps you protect your Parallels investment
– Free upgrade rights to newer versions of software when
they become available
– Product training resources
– Priority technical support plan
– Optional on-site support
– Notification of product fixes
Info: www.parallels.com/products/dwmaintenance
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Parallels Desktop 4.0 for Mac
• Developed based on customer feedback and priorities
• Focused on delivering a seamless user
experience for Mac users:
• Easy, Fast & Powerful
• $175 in premium bonus software essentials for
running Windows on a Mac
• Security (Parallels Internet Security)
• Backup (Acronis True Image Home 10)
• Disk management (Acronis Disk Director 11)
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What next?
• See it in Action! – Visit the Hands-on-Labs in the Exhibition Hall
to see the product in action – first-hand – and the opportunity to
talk to lead product and sales engineers!
• Try it out! – The latest build is included on the Parallels
Desktop Trial CD inside your attendee bag. Evaluate it for
2-months with a full-feature trial edition!
• Learn More! – Stay up-to-date on the latest product news and
technical resources at www.parallels.com/desktop
• Buy It! – Talk to Tekserve (Booth #29) for all things Mac in
the Exhibition Hall! If you are a partner, please talk to
Maria Carl or Kyle Anderson with Parallels
Save $20 on Parallels Desktop 4.0 for Mac!
For a limited-time Parallels Summit show special, purchase the
latest version of Parallels’ award-winning desktop virtualization
solution for the Mac for only $59.99.
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Appendix
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Developer & IT Benefits
Maintain platform & hardware standardization on a Mac
• Support mixed environments and diverse employees while keeping support costs down
Create powerful mixed VM environments for development & testing
• Expanded Mac support per VM for 8-way, 8GB RAM, 64-bit computing
Increase VM availability
• Utilize the Modality View mode with Mac OS X support for Expose & Spaces
More flexible networking options than previous versions
• PXE boot option with up to 16 NICs in a VM
Develop & test iPhone & Mac apps with enterprise OS support
• Support for Leopard Server, Snow Leopard, and Windows Server 2008/2003 in a VM
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Parallels Desktop 4.0
Other Highlights
New GUI and VM Directory – Easy to use interface with quick access to all your VMs
Modality, Coherence, Window & Full Screen view modes – 4 different views that integrates Windows to Mac
Clips – Screen capture utility to share screenshots across Windows and Mac
Parallels Explorer – peer in VM hard disks
iPhone application - Remote control of VMs
Speech Recognition – Voice control of PDfM
QuickLook integration – get a glance of VM info
Smart Connect – keeps USB device connection preferences
Smart Shared Internet Applications – define Windows programs or Mac applications to handle web functions
Smart Shared Folders, Parallels Mounter, Parallels Online Mounter – immediate transparent access to any files on both
Windows or Mac
SmartInstall – auto-update for current software
Security Manager – set level of VM isolation for online safety
Safe Mode - private and secure computing by saving or resetting changes to VM
Shut Down Mode – graceful problem-free shutdown
Over 45+ Supported Guest OSes – Run Mac OS X Leopard Server, Snow Leopard, Windows including Windows Server
2008/2003, Linux, Solaris, FreeBSD, and more on a Mac
Virtual Appliances – get up and running quickly with pre-built virtual appliances from Parallels
Available in the following languages – English, German, French, Italian, Spanish, Polish, Russian, Czech, Hungarian,
Japanese, and Chinese (both Traditional and Simplified)
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Enterprise-Ready: Developer & IT Support
Users can effectively save money by using their single Mac hardware as many computers with various
supported OSs running in virtual machines (VMs). Parallels Desktop for Mac supports 45+ different
version of 32-bit and 64-bit OSs including Mac OS X Leopard Server and Windows Server 2008 as
shown.
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