Transcript VoipNow Platform Presentation for Hosting Service Providers http://www.4psa.com VoipNow Platform VoipNow Core for Service Providers Network Build a distributed, highly scalable VoIP infrastructure, peering with.

VoipNow Platform
Presentation for Hosting Service Providers
http://www.4psa.com
VoipNow Platform
VoipNow Core for Service Providers Network
Build a distributed, highly scalable VoIP infrastructure,
peering with multiple carries using SIP or ISDN PRI.
VoipNow Professional for Service Distribution
Feature-rich Unified Communications services integrated
with business applications
Implements voice, video, presence, instant messaging,
faxing, and web communications.
Designed for Hosting Providers
SaaS deployments, cloud, centralized management,
business automation, billing - all in one integrated platform.
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VoipNow Platform Presentation
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VoipNow Platform Presentation
Understand an End-User’s Perspective
• Customers fully understand the advantages of digital communications
(cost reductions, better collaboration, mobility, etc.)
• Traditionally, telecom services are hosted. Customers have only
terminals (phones), so the resistance is low to telecom SaaS.
• VoIP is not enough, the integration of all communication media is
provided with Unified Communications.
• Business customers use free communication tools to increase their
availability, sacrificing security, services, and reliability.
• Web/Email are dominant communication channels, phones must
integrate with this Internet ecosystem.
• Legacy communication tools (e.g. faxes) are still used by business
partners - they must be integrated in the new communication
channels.
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VoipNow Platform Presentation
UC Opportunity for Service Providers
• Huge market, more than US $15 billion* only for
communications products, ten times larger for telecom
services!
15
billions
• Crisis accelerates
migration
to
VoIP
(lower
costs and
Value 15
increased
productivity)
(billions USD)
12.5
• Convert SMBs from the old, legacy PBX to SaaS Unified
8
10
Communications
billions
• Get a share from
7.5 telecom business without massive
investments (in fact, the most profitable share)
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• Integrate Unified Communications services with Business
Class Email and Groupware, CRM, E-commerce
Traditional
• Immediately up-sell to hosting
customersUC
Hosting Market
* Source: Wainhouse Research 10/2008
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VoipNow Platform Presentation
Market
High ARPU for Service Providers
• A Small Business can pay US $15/month for
website hosting
• Same SMB can spend US $6/month per business
mailbox with groupware
• Basic PBX only services start around US
$15/month per extension! *
• More advanced services like call queues (call
center modules) are usually charged extra.
* Source: Packet8 (8x8, Inc. Nasdaq: EGHT)
Small Business PBX plans start at US $25/extension
(and this is not Unified Communications!)
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VoipNow Platform Presentation
Hosted UC Market Overview
• Market is maturing and growing fast.
• Market started to be educated by large vendors (yes, they
seized the opportunity).
• Main target for hosted UC
services – SMBs with up to
200 employees
• It’s hard for large telecom
operators to address the
opportunity (not their core
business).
• High-bandwidth connections
speed up deployments
(we deal with real-time services)
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VoipNow Platform Presentation
According to Radicati Group Report
VoipNow Professional for Hosting Providers
Unifies voice, video, presence, faxing, and instant messaging.
Communicates with business email servers using API.
Manageability: Multiple role-based levels of
administration
Automation: Customer sign-up, recurring
billing, customer management, inventory etc.
Scalability: Millions of customers with 4Grid
architecture (Burstable Cloud)
Virtualization: Low memory and CPU
footprint, pre-packed for Virtuozzo, VMware
Cloud ready: Available for cloud platforms
and cloud services
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VoipNow Platform Presentation
VoipNow Platform Integrated Offering
Single Platform to deliver a complete range of VoIP services to
Service Providers and manage customers and service lifecycle
VoipNow Core: Provides
interconnection with PSTN/SIP
networks, call routing, centralized call
charging
VoipNow Professional: Unified
Communications solution handling
service distribution to end-users
VoipNow Automation: Handles
business management: account
provisioning, recurring billing, customer
management, inventory etc.
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VoipNow Platform Presentation
VoipNow Professional for Hosting Providers
High-end PBX features: Call
Center, IVR, FollowMe, Calling
Card, Callback, Conference
Call routing: Least-cost with
automatic detection of failed
routes
Interconnection: Talks to
modern SIP-based solutions and
legacy equipment
Security: All sensible protocols
support encryption
Standard compliant: Standardized protocols, RFC compliance
High Availability: For mission critical applications
Provisioning: Automatic for the customer’s telephony equipment
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VoipNow Platform Presentation
VoipNow Professional for Hosting Providers
Business federation: Integration with
Desktop business applications
Web applications federation:
Integration with virtually any web based
software through VoipNow Web Browser
modules
Over-Web Accessibility: CallNow,
web2call, web2fax, fax2email, email2fax,
presence2web
Mobile agents: Accessible from any
device, including mobile phones *
Developers: REST and SOAP APIs, Internal API
Licensing: Leased licenses available for Service Providers
* Huge Opportunity: Mobile data traffic doubles every year!
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(Feb 2009 Cisco Report)
VoipNow Professional Application Integration
•
VoipNow Professional with Open-Xchange
Complete communications platform targeted to SMB
market. An easy way to deploy platform featuring email
groupware, voice, video, instant messaging, faxing, and
presence.
•
VoipNow Professional with Parallels Plesk Panel
Fast provisioning of UC services for Parallels Plesk Panel
customers, one single point of management. Service
Providers can easily up-sell hosted PBX services to current
hosting customers.
•
VoipNow Professional with Desktop applications
Integration with Microsoft Outlook; call contacts directly;
access call information from VoipNow Caller; get call
notification on your Windows Desktop.
•
VoipNow Professional with Web-based applications
VoipNow Browser modules bring click2call in any thirdparty web application or website.
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VoipNow Platform Scalability Path
Scale seamlessly to millions of accounts using the same software platform
Applies to all VoipNow products
• VoipNow on VM - small installation
using virtualization platform
• Dedicated VoipNow - single server
installation; up to 2,000 accounts
per server; multi-tenancy
• High Available VoipNow - failover
solution with two servers
(production & backup server)
• VoipNow 4 Grid - fully redundant
solution; cluster configuration;
requires minimum 4 nodes; for
more than 10,000 accounts.
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VoipNow Professional Multitenant
Usually deployed on a single
dedicated server or in 4Grid
- Each customer is a tenant on the
system, sharing resources, but
enjoying guarantees.
- Serve multiple SMBs in range of
1-200 users
- Hosted Unified Communications
services (VoIP calls, PBX features,
presence, instant messaging, fax,
video, integration with a groupware
server)
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VoipNow Professional for a Single Customer
Usually deployed on virtual
machines
Optimized for virtualized platforms
VMware, Virtuozzo, Xen
Dedicated physical resources,
customer root access to machine
Centralized management for
Service Providers with VoipNow
Controller
Service Providers can perform
call charging at VoipNow Core
level and also offer DID and VoIP
traffic services to their customers
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Sample Service Plans
Case 1: Multi-tenant VoipNow
Professional infrastructure
- Deliver Hosted Unified Communications
services to multiple tenants
- Usually up to 200 accounts per hosted
customer (no platform limit)
- Several hundreds customers per server
- Service Plans examples:
• Up to 5 accounts – US $10 / month per
account
• 5 - 25 accounts – US $8 / month per
account
• 25 -50 accounts – US $6 / month per
account
• More than 50 accounts – US $5 / month
per account
- Estimated gross margin around 52% or
about US $15.5k / month per server!
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Case 2: VoipNow Professional
servers installed on VM
- Customers that require dedicated
physical resources, usually up to 500
accounts per virtual machine
- Service Plans examples:
• VoipNow VPS small for up to 100
accounts – US $180 / month
• VoipNow VPS medium for up to 300
accounts – US $500 / month
- Estimated gross margin around 53%
or about US $13.5k / month per server!
VoipNow Automation: Build Your Own Service Plans
Any SMB is your potential customer!
Companies are looking for solutions:
•
•
•
•
Mobile agents
Sales/support teams
Multiple branches
Foreign sales
Build plans integrated with your
current offering (shared hosting,
hosted Exchange, VPS hosting,
dedicated hosting, cloud)
Build plans that stimulate demand!
Address opportunities (e.g. make money with customer calls)
Using VoipNow Automation, you can build any plan and you can charge for it.
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VoipNow Platform Summary
• Build and deliver new, innovative, highmargin services that increase ARPU and
customer loyalty
• Complete, feature-rich communications
set
• Optimized for cloud and SaaS models
• Single platform; hosting market
approach for service delivery, billing and
provisioning; customer lifecycle
management
• Integration with third-party applications
and hosting products to deliver
complete, added-value hosting solutions
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What to Do Next?
Try VoipNow products interface:
http:///www.voipnow.com/demo/
Download VoipNow Professional and evaluate it:
http://www.voipnow.com/downloads/
Check our online whitepapers and articles:
http://www.voipnow.com/resources/
Sign up for 4PSA Service Providers Partnership program:
http://www.4psa.com/partners/
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