Transcript NobelActive - Implant Direct

1
2
3
4
5
6
Implant Direct: 1H08 to 1H09 Increase 54%
Nobel Biocare
Straumann
Sales Dropped 11.3%
Sales Dropped 6.9%
1H08
323.8M Euros
1H09
300.4M Euros
1H08
412.8M CHF
1H09
384.1M CHF
Zimmer Dental
Implant Innovations
Sales Dropped 16%
Year End May 31, 2009
1H08
$119.1
1H09
$101.1
Do not break out dollars for Dental
Full Year
-9% Dental
Fourth Quarter
-19% Dental
7
Barron’s Magazine Referred to Dr. Niznick as the
Godfather of American Implant Dentistry
8
1986 Dr. Niznick Introduced Screw-Vent with Internal Connection
Considered by many as the Cornerstone of Modern Implants
9
Origin
Evolution
of Zimmer
of the Screw-Vent
Dental – #4 1985-2000
in Industry
10
Dr. Niznick retained ownership of factory and when lease expired
in 2004, he reoccupied building and built State of Art Facility
11
Implant Direct’s Product Line and Marketing Strategy is
“Transforming the Implant Industry”
Spectra-System: Launched October 2007:
1.
5 Application Specific Implants
2.
6th Implant – GoDirect – Launch Sept. 2009
3.
All-in-1 packaging @ $150
4.
Same design body: Tapered with Microthreads (Patent Pending)
5.
Same surgical protocol – compatible with
Zimmer Dental’s Tapered Screw-Vent,
Developed by Dr. Niznick in 1999
12
Spectra-System – 6 Application Specific Implants
1-Body & Surgical Protocol/6-Platforms/All-in-1 Packaging
13
14
Screw-Plant’s Patented Healing Collar/Extender and
Patent Pending Fixture-mount/Transfer/Abutment
15
Dr. John Cavallaro Reports Results 2007-2009 with ScrewPlant
165 placed 1 failed @ S2; 1 bone to 1st body thread
Survival to date 99.4%; Failed .6% [failed implant successfully re-done]
ADVANTAGES: Trouble-free connection, Many Prosthetic Options, Value
16
Legacy Implant Launched Oct. 2007 when Niznick Patent
#4,960,381, sold to Zimmer Dental in 2001, expired
17
Zimmer Dental’s Screw-Vent Accounts for 85% of its Implant Sales
18
19
Niznick Launched Legacy3 @175 in July 2009 – Includes Abutment.
Implant Direct Dropped Price of Legacy1 from $150 to $125
20
21
Implant Direct’s Legacy3, 2-piece Implant in 3.2mmD @ $175
Zimmer Dental’s only Narrow Implant is 1-Piece @ $500
Legacy3 3.2mmD Implant with
Fixture-mount/Transfer/Abutment
22
Legacy3 4.2mmD with Platform Switching Conical Connection
and All-in-1 Packaging for ease of ordering and added value
23
Legacy2, with Titanium Fixture-mount/Transfer to Launch Nov. 09
Straight for Top 1/3rd with more aggressive self-tapping threads. Targeted at MIS and NobelActive
24
Nobel
Implant
Biocare
Direct
– Market
Received
Leader
Patent
withon
+30%
Tri-lobe
MostConnection
Popular Implant
that is
Circumvents
NobelReplace
Nobel’sTri-lobe
Patent and
– 1,000,000
Provides Sold
Compatible
Each Year.
Interface
25
Niznick Patent on Double Tri-lobes, Circumvents Nobel’s Patent
Fixture-mounts engage both for double the anti-rotational stability
26
Micro-thread Patent Pending
1.
Increases stability,
2.
Reduced bone loss (Astra)
3.
Gets around Nobel Method
Patent of insertion with Stepdrill (Bluesky infringing)
Double Tri-lobe Pat. 7,108,510
1.
Circumvents Nobel Patent.
2.
Niznick Patent Blocks only way
around Nobel Patent
3.
Abutments –Cross-Compatible
with Nobel
4.
Increased stability with Fixturemount Abutment
27
28
29
30
NobelActive …
“For Experienced users”
Sharp Apical End
Can Tear Sinus
Membrane
Implant Direct’s ReActive…
“Simply Smarter”
Cutting Groove
in Reverse to
help remove
implant, not
insert it
31
Legacy3
Provides
Same of
Body
as
ReActive
(Progressively
threads)
Nobel
Biocare
Acquired
Israeli
Company
$95MtoinLaunch
2008deeper
and
Niznick
Development
ReActive
fromfor
Design
in 7Launched
Month
UnlikeNobelActive,
NobelActive,
Legacy3
used
Popular
Screw-Vent
Connection
NobelActive
with Niznick
Type Lead-in
Bevel/Internal
Hex
Connection
Unlike
ReActive
Retained
Popular
Tri-lobe
Connection
32
Legacy3
NobelActive
with Design
DesignAdvantages
Flaws include
including
tapers atMicro-threads,
top leaving gap
the
original
between
Internal
bone, Hex/Bevel
reverse cutting
Connection
groove, &
sharp
Superior
apex,Manufacturing
poor quality
33
NobelActive Conical Connection has long 78 degree bevel with short hex
Implant Direct’s Internal Connection has short 44 degree bevel with long hex
Hex is 2+ Bevel
44 Degree Bevel
Bevel is 2X+ Hex
34
NobelActive Connection Requires X-ray to Confirm Seating of
Transfers and Abutments – Could Result in Prosthesis not fitting
35
NobelActive inaccuracy in seating Transfers is shown in published
article in July 2009 Journal – will lead to inaccuracy in fit of Crown
36
NobelActive inaccuracy in seating Transfers is shown in published
article in July 2009 Journal – will lead to inaccuracy in fit of Crown
Nobel Biocare Instructions. Take X-ray
and measure to see if Transfers and
Abutments are fully seated
Article in Dental Tribune July 2009 Page
2B by Dr. Terry Myers shows a transfer
in a NobelActive that is not fully seated –
Gap on margins of both sides
NobelActive Restorative Manual with X-ray Examples
of Abutments that are and are not properly seated
37
NobelActive Internal Hex/Bevel Connection deviates from Niznick’s
1986 Screw-Vent Design, resulting in loss of feel of positive seat
Alpha Bio Connection
Legacy Connection
44 Degree Bevel
Hex 0.32mm
Below Top
Sharp Corners
78 Degree Bevel
Hex 0.88mm
Below Top
Round Corners
38
Implant Direct’s Legacy3 Implant With Internal Hex/Bevel Connection VS
Nobel Biocare’s NobelActive Implant with Internal Hex/Bevel Connection
$175
Incl.
Incl.
Incl.
Incl.
Savings with ID $754-$175 = $579
ID Online Ordering = 19 Fewer Clicks
39
Featured in Dental
Lab Journal
Implant Direct offers
full line of Abutments
compatible with Nobel,
Zimmer, Straumann,
BioHorizons and MIS
Implants
40
Straumann is Second Largest Company in Implant Industry,
Selling Tissue-level and recently launched Bone-level Implants
41
Implant Direct Launches SwissPlant June 2009
Surgically and Prosthetically Compatible with Straumann’s
Tissue-level Implant but can also be used Bone-level
Internal
Octagon
Connection
with
Square
Broached
on Flats for
Insertion
Pat. Pend.
42
Implant Direct Launched SwissPlant Implant System in June, 2009
One Implant designed for both Tissue- and Bone-Level Placement
43
44
SwissPlant
SwissPlant
System
System
With
with
Multi-Positional
Multi-Positional
Platform
2mm Neck
Height
4545
SwissPlant with Dual Blast Surface allows bone-level placement
SwissPlant:Surgically & Prosthetically compatible with Straumann
46
SwissPlant Introductory Offer – 3 Free Implants
47
SwissPlant Abutment Options for Straumann Implants
48
BioMet’s 3i Implant Sales Dropped 19% 4Q08 to 4Q09 Fiscal Year
Implant Direct has reverse engineered
3i implant and figured out designaround for their patent
Plan Production in 2010
49
Implant Direct has Designed External Hex Implant with
Tapered Hex for 2010 – Niznick’s Tapered Ext. Hex Patent Expires
50
Astra’s Unique Selling Proposition - Claim that Micro-threads Reduce
Bone Loss – Niznick has Pat. Pending on Improved Micro-threads
Quadruple-lead
Miro-threads for
increased bone
engagement
Double-lead
Body Threads
for faster
insertion
51
Common Feature of all Implant Direct Implants
Patent Pending Quadruple-lead Mini-Threads with Double-lead Body Threads
52
53
Pitt-Easy
Sybron PRO
Implant
1-Stage
is 20Implant
Year old
with
Design
Internal
withHex
Internal
is NotHex
Compatible
and Butt
Joint
withPlatform
Straumann
– Can
– Can
be Replaced
be replaced
bywith
Legacy
SwissPlant
1,2, & 3.
54
Implant Direct will Launch Implant Guided Surgery System, owned
by Niznick Enterprises after 5 years and $7M in Development
55
Implant Direct invested $450,000 in last 3 months to acquire Chiron
5 Axis CNC Milling Machine and DelCam Software
56
Drilling
57
Template with Guide Sleeves Fabricated from Treatment Plan
Developed with ILS Software - Drill Guides fit into Sleeve
58