Transcript Info-Ideas-Samples and Details About SMS – LOTS of

Voifone™ Short Code SMS
Our Mission = Mobile Messaging
Mobile.Local.Social
With several dozen campaign tools
and more than
1,100 features,
Our Next-Generation
Marketing Platform
enables businesses to
BUILD, PROMOTE, DELIVER & ANALYZE
Mobile Local and Social Campaigns.
Solutions for Business & Brands
Our technologies enable relevant communication between businesses and
brands, providing messaging tools, data collection, analytics, and
understanding to drive ROI across multiple channels.
Mobile SMS
Social Solutions
Campaigns. Analytics.
Data Capture.
Posting. Manage.
Analytics. Integration.
All in One Text!
We Believe our Text Coupon Platform offers a Tremendous Overall Cost Efficient Value
as they solve with Multiple Mobile Solutions for your Merchants;
 Text Messaging - to all phone including dumbphones
 Carriers - over 50+ including prepaid!
 Bi-Lingual - completely untapped & marketed by mobile
 Reporting - detailed ROI reporting, per customer, per locations, franchise tracking, etc..
 Cell #’s - as a default, coupons already have the cell# in each making it easier to manage in system
 Promo Codes - enter a different custom promo code with each coupon special
 Map - automatically generates a navigational map to businesses location
 Wallet – supports Apples Passbook opportunities solving the ‘app’ cost for your merchants
 Apps - our coupons offer interactive information that most small/mid-sized merchants need
• however apps are a must for a high-end clients that have the appropriate traffic, of which we can assist
with their apps building as well
 Mobile Web Pages - solves the cost as Coupons offer the same info that would be included in web pages
 Loyalty - easily set-up as “multiple” redemptions, Buy 2 burgers get one free all by text
• bookmarked on phones
• displays % of uses until reaches certain threshold
 Existing Gift - we can match a merchants existing database of gift/loyalty clients with these
• export/import data & upload .cvs into Portal so existing #’s can match each text when redeemed!
• we can also import a ”range/bulk” of numbers as well
 Integration - as most business are moving to POS/ Cash Systems, these can api the data automatically
• as a default, coupons can display a QR Code and/or Bar Code that can be scanned
MOBILE.Local.Social
Social Solutions
Mobile SMS
Campaigns. Analytics.
Data Capture.
Posting. Manager.
Analytics. Integration
Mobile Statistics
Text Messaging is the #1 Use
of the Cell Phone
“Twice as many people own a mobile phone
than have access to the Internet”
300+ million mobile phones are in use in the United States, more
mobile devices in use than people.
More than 200 Billion Text Messages are sent/received every month in
the US, more than 6 Billion every day.
38 years old is the median age of a text message user.
More than 1/3 of Households have cut their landline and only have
mobile phones.
A Mobile Phone is the most important device in an American’s
daily life.
More texts than calls are placed every month.
The average person sends 500+ texts each month versus 200 calls.
Text Messaging:
Positive Effect on Reach
89% of all text messages are
read immediately
86% felt
“Positively toward the Brand”
from the SMS message and
“more likely to purchase.”
SOURCE: Rettie, Grandcolas & Deakins
TEXT - The BEST Direct-Marketing Program EVER!
People & Their Phone!
Over 5 Billion Texts Are Sent Daily!
100% Of Opt-In Customers WANT Your Advertising & Information!
98% Of Every Text Is Opened In Minutes!
Absolutely The Fastest & Easiest Programs To Implement
99% of All Phones Are Text-Compatible!
75% of USA phones are SmartPhones
 “ALL” others can still get your text messages (100% reach)
 Customers WANT the Instantaneous communication!
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SMS
Most Popular
Texting usage is more
than DOUBLE both
App Downloads &
Social Networking
usage.
Successfully Receiving Opt-in’s!
Widgets: Websites, Facebook,
eMail Blasts
Table-Tents
PROMOTING YOUR KEYWORD(S);
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On All Receipts offer
Text Voting/ Surveys
Bill Boards
Radio | TV ads
Contests | Giveaways
Business Cards
Websites | Email Blasts
ALL Social Media
Magazine ads
Menus, Newspapers, Flyers, on
Registers, TV, Radio, FB, Twitter,
eMail ALL Advertising
What is Mobile Marketing?
Mobile Marketing is a set of practices that enables organizations to instantly communicate
and engage with their opt-in audience in an interactive and relevant manner through any
mobile device or network. SMS Marketing (Short Message Service) or Text Marketing
Text Voifone to 28748 (sample)
1. In place of a phone number, user types the short code
2. In messages section, they type Voifone
3. Tap on “Send”
4. Your Alert/ Announcement/ Special/ Coupon is received
Voifone™ Short Code SMS is Just That Simple to Get Started
(EVERYTHING ELSE we offer are all Value-Add Features)
Businesses Target Market by Communicating to Opt-in Lists;
 Blast Text Specials to those Customers that Opt-in
 Businesses send out 1 or 2 Blast Text Announcements a week
Additional Enhancements;
1. Click on Bitly Link and take a look
 these are known as Mobile Pages integrated in our MMC
2. (msg2) Spanish Messaging capabilities as well
 incredible market opportunity
3. REPLY w eMail & Comments
 tremendous data-capture
 incredible value to the business owner
Welcome 2 City Café VIP Mobile
Club! Please look for Exclusive
Specials/Announcements!
FOOD
Why Businesses are Adding Text-Marketing!
Cell Numbers Are Like Our Social Security #’s, We Never Change Them!
The Incredible Value for Businesses Being Able to Directly Market to An Opt-in Number,
is Simply Unmatched By Any Other Marketing Efforts!
 In Today's Competitive Environment, Businesses Must be in All Spaces Regardless
 There are millions & millions of “apps” / Carriers are now charge more for data usage than for calls!
 There is only so much desktop space on a phone, so consumers constantly delete & choose different apps
 75% of phones are “smartphones”, 25% are others: 100% of cell phone users are available (“everyone”)
 Not everyone can monitor & scan their “walls” every 4 hours looking for your posted special
 Twitter business messages must be watched every 20 minutes between the gossip chat
 “Consumers-Choose” what info they want to share & who’s allowed to contact their cell phone!
• By “Opting-in” to a Businesses Keyword >> Then Businesses send out Text-Specials
 MMA Guidelines Forbids “Spamming” so cant just buy cell numbers and randomly blast out specials!
 No one has to search and “find you” on every different social media or websites
 Instantly create & edit, no waiting weeks for proofs
…and the Main Reason
EVERYONE’S PHONE HAS TEXT CAPABILITY!
3 Easy Steps!
Why Text-Marketing is So Simple But Yet So Powerful!
Merchant
Consumer
Step 1: “Keyword”
• set-up main campaign
• make keyword easy
• between 3 > 12 characters
• reference your business name
Step 1: “Opt-in”
• set-consumer simply text () & your Keyword
• customer receives a welcome text instantly
• sees and reads special within minutes
• gets excited and plans on heading to your location
Step 2: “Promote”
• post “opt-in” signs everywhere
• receipts | table top promos
• door signage | tv radio ads
• email | social | direct mail
Step 2: “Receives Text”
• can reply with email, any comments, age verification
• data-capture for future target marketing
• accessible with any smart or dumb phone
• bookmarks coupon for easy access
Step 3: “Blast”
• weekly Redeemable Coupon to your groups
• date & time depending on your goal
• don’t over text > 1 blast a week & 5th as a bonus
• offer value and folks will stay opted-in
Step 3: “Spends Money!”
• when ready, customer “redeems” coupon
• cannot use discount coupon again
• can ‘share’ on social for others to enjoy
• merchant can scan barcode or track by cell#
Value-Add Strategies
• definitely set up weekly “Text2Win” promotion to build your database immediately
• create “GEO-Fencing” radius around your business, instantly attract locals
• consider “internal” text with employees, staff, parents, scheduling
• Additional campaigns voting/polling , surveys & trivia
Create. Launch. Manage.
The Marketing Center allows users to manage mobile campaigns,
QR campaigns, mobile sites, text alerts, social and much more in one location.
Log-in Cloud Based Platform
User-Friendly Dashboard
Easily Access All Campaigns
Create Message in Minutes
Choose Target Group(s)
Hit Blast
Contests - Trivia - Vote – Survey
Let Folks Have Fun Instantly Engaging With Your Brand Through:
Contest, Trivia, Voting, Text2Win and gain keen feedback through quick Surveys.
Post to get immediate insights into your customers experience;
 Credit Card Receipts
 Pizza Box
 Deliveries
 Invoices
 Counter Top
 FB / Twitter
 Bar Napkins
 Cash Register
 Invoices
 Live Screens
Understand user preferences by engaging;
 Ask questions
 Gain quick and valuable insights
 Target follow-up messaging
 Reward / Incent groups of users
 Capture emails
 Expanding Menu items
 New Product Release
 Assoc Meetings
 Sporting Events
 Networking
Post “live” results instantaneously from mobile or social polls
Our Trackable SMS Data Campaigns
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NO Equipment to Buy
NO Software to Install
NO Cards to Swipe Through Terminals
NO Inconvenience to Consumers
NO Revenue Loss to Business
NO Experts Needed, So Easy to Create
(Expiration Dates)
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(Spanish)
True ROI
Customize Picture Match Specials
Sponsorship Programs
Better Target Marketing Abilities
Tremendous Competitive Edge
Supports Bi-Lingual Capabilities
(Map & Phone #)
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Digital Ticketing
Trackable Bar Coding
Great for Promos/ Giveaways
Track Groups/ How many used
Includes Directions & Contact Info
Integrate with CRM/ POS Systems
(Cross-Chanel Sponsorship)
You Successfully Redeemed SMS Coupon!
One of the Biggest Concerns that comes
from Management and/or Franchisees,
is about Tracking/ Confirming Specials;
1. Message Appears to Confirm
2. When Ready,
• Redeem with Server/Employee
3. Once Redeemed,
• Coupon Code Appears
4. Bar Code is Automatically Created
5. Can Not Use this Coupon again!
Allows for business owners to be able to
track true ROI, plus be assured that the
same text special isn’t being used at other
locations.
Also protects each Franchisee so they know
what their costs are and what text specials
are theirs vs. other locations.
example
Text DINNER
Share Promotions Between Businesses!
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Test Drive Our New Hybrid Car = Receive FREE Race Tickets
Take Time-Share Tour = 25% Off Jet-Ski Rentals
You WON at the Blackjack Table = FREE Vegas Show!
Apologize for Your Hotel Room Mix-up = Please Enjoy Round of Golf on Us!
Thanks for Your Membership Renewal = Enjoy $10 Gas Voucher
Restaurants Blast-Out Taxi Voucher = Don’t Drink & Drive, Here’s Cab Fair on Us!
For Taking Our Survey = Redeem Digital Movie Ticket at Any ABC Theatre
Thank You for Your Valuable $10 Donation = FREE Dinner Coupon at Any of Our Fast Food Locations
Have Your Oil Changed = Receive Redeemable Coupon for FREE Bobby’s Burger
Thanks for Your Trade Show/Networking Event Registration = Digital Ticket/Bar Code for Vendor Seminar
Our Advanced Platform is using SMS,
NO Equipment | NO Apps | No Software!
Text TICKETS
Text TEXMEX
Text CASINO
Text DINNER
Text CARWASH
Our Loyalty | Numerous Redemptions
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Buy 3 Sandwiches Get One FREE!
Track Customers Activity
Completely Stand-Alone
Integrated with POS Systems
Import/ Export Data
Creates Bar Codes and/or QR Codes
(Enter the “Code” for
each Redemption)
Text LOYALTY
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Include Social/ Facebook & Twitter
Main Website/ Mobile Site
Create Endless Redemptions
Bookmark Coupons on Desktop
Customers Can Also Track on Phone
(Shows Usage & %
to each Threshold)
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Easily Bring Customers Back
Oil Changes/ Services
Event Tickets
Earn Different % Off Per Redemption
10% OFF / 15% OFF, etc…
“Reward” After All Have Been Redeemed
(Generates Bar Codes with
Unique Custom Data)
(or QR Codes Generated)
ALL With Simple “Text” Message!
NO Equipment / NO ‘apps’ / NO Certifications / NO Software / NO Downloads
Folks Text-in from
ANY Type Cell
Easily Access
All Your Info
Can Bookmark
Loyalty Coupon
Your Logo/Custom
Image as Icon
Digital Ticketing | Vouchers
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Parking Passes
Daily | Monthly
Airport Shuttles
Self-Pay Boxes
(Parking Passes – Daily/ Airport)
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Tourists Tours
Trade Show Passes
Comp Tickets
Movie Theatres
(Sports / Concert Events)
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Gym | Golf Memberships
Hotel Passes
Casino Shows
Private | Charity Events
(Daily/ Monthly/ One Time Passes)
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Integrate Existing Loyalty
Personal Bar Codes
Track Customers
Reward Special Customers
(Integrate with POS Systems)
Passbook Integration, Text Alerts & Notifications
Tremendous Customer Enhancement!
Our Redeemable “Text” Coupons are
certified on Passbook so your customers
can now save these to their App!
Send Alerts or Passes via APPLES Ios6 APP
Send confirmations via our SMS or with
Passbook to allow customers to checkin for
an event, send reminders, alerts about
changes, and redemptions.
Schedule & Send Sms Alerts
Users opt-in for text alerts. Alerts &
notifications can be sent when an order
ships, a complimentary item is available, a
product is back in-stock, a promotional
offer is available, limited time only, etc.
MMS
Alert
SMS Alert
Double Opt-in Option (confirmation!)
Value-Add:
• As we all pretty-much understand at this point, Alcohol, Tobacco, Firearms, Adult & Gambling Can’t just loosely Advertised because of
non-legal-age audiences that might see it. Of course Mobile-Text-Marketing is included in this as well because anyone is allowed to
Text-in.
• By allowing for a Double-Opt-in feature as a No-Extra-Cost Option, this opens-the-door for so many businesses, including locally owned
stores to now be able to start offering specials via Mobile-Text!
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Folks Opt-in
Receives a Text they need to Reply Too
Confirming they are of that state’s Legal Age
And/or permission about that Particular Business/ Scenario
Businesses, Sponsors, Products & Mobile Messages?
• Tobacco >> Carton of Marlboro On Sale This Week!
• Schools >> Must Have Parents Permission to Receive Text
• Alcohol >> $3 Grey Goose Shots this Thurs Night!
• Political >> Must be of Voting Age to be a Part Of These Updates
• Adult >> From Dancers Schedules to Explicit Specials
• Prescription Refills >> Basic Pharmacies to Medical Marijuana Shops
• “Account On File” >> Allow Folks to Confirm Their Own Account Info
• Guns/Ammunition >> 20% OFF Any Firearms for Fathers Day
• R Rated Video Games / Movies >> Must be at Least 13 Years or Have Parents Permission to Receive Specials
• Gambling / OTB / On-line Poker >> VIP Members, $50 Cash for Buy-In at this Weeks Blackjack Tournament!
Join Private Mobile Club!
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Training Events
Unique Contests
TextChat with Experts
Private Parties
Updated Stats/Live Feed
Birthday Club
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Admission Priority
Exclusive Pictures
Weekly Highlights
Exclusive Interviews
Personal Stories
FANS WILL PAY $4.95/$9.95 per mth
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Schedules
Trackable Bar Coding
Tips From Experts
Training Videos
Latest Rules & Policies
Scheduling
Text SPORTS
Text AMMO
Text ADULT
Text HIGHROLLER
(must be 16 yrs to Join)
(must be 18 yrs to Join)
(must be 21 yrs to Join)
(must be 21 yrs to Join)
“Text” Interaction @ Events
 Participants are encouraged to text or scan with
their cell phone at the event.
 Throughout the sessions, live interaction, special
messaging is sent to the end users for further
engagements.
 Add messaging/questions directly into Screen
Presentations & Jumbo-trons.
Be creative as you’d like;
 Winning & Voting Contests a MUST
 Talk Radio | Sports Talk | Top 20
 Training | Seminars | Nightclubs
 Treasure Text Hunt
 Tag & Win | Seek & Find
 Associations | Politicians
 Point Based Giveaways
 Valuable Case-Studies
 Instant Data-Capture
 Include Sponsors
Text Services to Engage Loyal Fans
Text2Win (#1 Opt-in Campaign Because Everyone Wants To Win Something!)
 Eliminates the need for participants to fill-out paper entry tickets, or use business cards. Use “Mobile Fishbowl”
 Participants text-in & our system will automatically, randomly pick winner(s)
 Engage your vendors, offer sponsorships with giftcards, product discounts, movie tickets, sporting event tickets, etc…
 A must campaign for every business, Retail, Restaurant, Assoc, Chambers, Groups, Networking, Sports, Charity , everything!
Text Voting & Polling (#2 Opt-in Campaign Because Everyone Has An Opinion!)
 System allows you to easily create and launch SMS campaigns anytime including during an event,.
 Our interactive system captures audience attention by engaging participants with “Live” updates, RSS feeds.
 Favorite singer, event, trade show booth, talk show talent, car, meals, dancer, politician, policy, speaker, etc..
Trivia / Surveys
 These Campaign are similar to Voting/Polling however more sophisticated methods of data collection.
 With Data Segmenting, the list can be further broken down by how people respond.
 Have this campaign tied together with Text2Win, score over 80% correct answers, “wins prize”
Auto-Responder
 Feature that allows you to send "drip" mobile marketing messages or "timed messages"
 Range from alerts, coupons, simple reminders like, oil change is due, its been 5 days did you mail back warranty?
 Choose the intervals for follow up messages to be sent: minutes, days or weeks after the initial message is sent.
Text2Screen (Give Everyone A Voice Without A Microphone!)
 Great for large audiences in a business presentation, seminars, training events, clubs, keynote speakers, etc.
 Comments & answers can be displayed as well as imbedded into Power Point, posted live on Social
 Flat/plasma screens, jumbo-trons or arena vision displays, training, shout-outs, important news, etc.
 Audience is presented with a situation and asked to respond by texting their replies (data-capture case studies)
Mobile.Local.SOCIAL
Mobile SMS
Campaigns. Analytics.
Data Capture.
Social Solutions
Posting. Manager.
Analytics. Integration
Powerful Social Platform
Create Mobile Web Pages – A MUST Have!
Easier for Consumers to Access than ‘Apps’
Make sure customers can always view your website.
Simply build mobile websites so customers on the go can
still view your site, make purchases, and seamlessly
integrate with your SMS campaigns.
Groups, Internal Text & ROI Reporting
Groups
As users interact with Our technology, they are organized into groups based on location, preferences,
responses and other specifications. Hence enabling messaging to become smarter and more appropriately
targeted based on tangible information collected about the customers and specific groups resulting in better
ROI and overall revenue strategies. Upload Groups, Combine, FTP log-in option, API Integrate
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Apartment | Commercial Buildings
PTA Members | Staff | Teachers | Parents
Financial Brokers | Real Estate Agents
Wine of the week club
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East Coast Sales Team
Vegans | Meat Lovers
Flower Club | Birthdays
Football Fans | Nascar Fans
Text Communication is NOT Just for Blast Discounts
“Internal Communications”
• Back-n-Forth Conversations
• Complete History (like email)!
• Instant Text Message with;
 Employees / staff
 board members
 franchises
 Clients
 merchants
 sales agents
 athletes
 vendors
 mlm down-lines
 shift nurses /doctors
 teachers / parents
 property management
Manage Lists/ Groups
• Names
• Upload Your Contacts
• Create Templates
• Send out to Groups
• Create Groups
Messages can be Sent to 1 Individual or a Group of 100,000+
All Messages Will Have Recipients FIRST NAME Inserted Automatically
Making them much more Personal!
Instant - Important!
• Amber Alerts
• Text out for Interviews
• Utilizes-Power Outage
• Need extra staff for late shift
• Confirm Appointments
• Merchants Need Supplies
• PTA Members/ School Bus Updates
• Daily Motivations
 sales
 health
 religion
 Sports
Geo-Reporting for Future Target Marketing
Reporting Overall Snapshot
 Opt-in’s / Opt-out’s
 Instantly see popular areas
 Captured Comments
 eMails
 Daily, Weekly, Monthly, YTD
 ALL Campaigns
 D/L Campaign Logs
Track Your Text-Specials
 Track Each Text for Sponsors
 When Redeemed
 Manage True ROI
 Tie to Loyalty Program
 Expiring Time/ Dates
Custom Sales-Team Back-Office
 Auto-Billing
 Incredible Quota System
 Add Keywords Automatically
 Commissions / Overrides
 Buy-Rates
 Auto Threshold Tracking
 Instant Set-up
Few ROI Detailed Reports
 Live Time Data
 Franchises (per location)
 Message Delivery
 Corporate (multi-levels)
 Voting Results
 Live Feeds
 Websites, Facebook, etc
 ALL Campaigns
 Mobile Site Hits
 Export Data
 By Carriers
So Much More We Offer!
Advanced Live-Time ROI Reporting & Tracking
Hierarchy Managing Level Options
Corporation/ Distributors
 Franchise/Location
 Management/Admin
 MMC Users
Sales Teams - Vice President
 Sales Manager
 Field Agent
 Client
Financial Institutions - Branch
 Regional Manager
 Bank Teller
 Merchant
Association
 Marketing VP
 Members
Promotional Success
Promote Your
Keywords & QR Codes
EVERYWHERE!
A POINT OF SUCCESS:
Most 2D Campaigns are dead-ends.
They lead the user to a landing page
that can only report impressions.
With our 2D to SMS, you can get the
opt-in users contact data up front and
add them to your marketing lists.
Definitely add Keyword & QR Code to
all credit card/ cash register receipts
Text DINNER to
--- AND/OR --SCAN Barcode
with your phone
*MSG&DATA Rates
Sometimes it’s the Little Things…
Endless customizable features & detailed tweaks
allowing for that valuable competitive edge!
 2D & QR Barcodes
 MO (incoming text message) distribution
 Redirectional URL Tool
 Opt-out Tool (per keyword or short code)
 Insert a url tool
 Configure custom bit.ly credentials
 Mobile Website Builder
 Configure Message Limits per MMC
 Custom Bitly Integration
 Configure Default Stop Message
 Customized Web-Widgets
 Configure Default Help Message
 Billing Monthly Statements
 Configure Default Welcome Message
 Billing Usage Reports (per user)
 Track Message Delivery (sent file)
 Unlimited Users
 FTP Group Integration
 Unlimited Groups
 Keyword Search Finder
 Scheduling Years Out
 Combine Multiple Groups
 Self-Manage Campaigns
 Case Studies
 Mail API ‘Sync’ text & email
 Online Help Center
 Franchise “Message Approval” Feature
 Numerous Tutorials
Customization, Integration & API’n
OurAdvantage - when you have talented and creative teams, you’ll always be ahead with innovative &
custom mobile messaging solutions for all scenarios! With our robust and expandable platform, we have
uniquely innovative SMS solutions for all types of businesses to instantly communicate with their customers.
Fully Integrated CRM/POS Solutions to Custom API Programs like;
 Text Shopping Orders
 Text Prescription Refills
 Text Dink/Food Orders
 Utilities-Pay Bill Notices
 Text Medical Emergencies
 Help Desk/ Customer Service
 Text Account Balances
 Text Dinner Reservations
 Text Account on File
 Text Medical Emergencies
 Text4Supplies
 Texting Receipts/ Invoices
 Integrate with Exciting Loyalty/ Gift
 Text Account Status
Customize - Marketing Center with Flexible CSS, and API access.
Technical Description: MOBILE 2-WAY API Mobile 2-Way API (Marketing Center Platform)
Our SOAP API allows you create and manage marketing campaigns via SOAP web services. This
SOAP API is extremely powerful and will allow you to do virtually anything via web services. These
web services are categorized into 5 main categories.
Marketing Terminology
SMS - Short Message Service, also known as texting which allows messages up to 160 characters.
MMS - Multimedia Messaging Service (messages with images, audio, video, rich text).
KEYWORD - Keywords are between 3-12 characters, and enable customers to Opt-in to a text message distribution list. Typically,
the keyword will be the name of the business or something that is memorable. For example: Joe’s Deli Sandwiches may choose
Text JOES to or even Text JOESDELI to as their Keyword. We recommend using a unique keyword for each campaign.
SHORT CODE - Special 5 digit number that replaces traditional 10 digit phone numbers ()
CAMPAIGNS - Each different promotion is considered a campaign; voting, surveys, discount specials, auto responses, text2win, etc.
WEB WIDGET - A widget is a stand-alone application that’s embedded into websites, mobile web pages, a blog, or a social media
site, also allowing customers to subscribe to campaigns.
QR CODES (Quick Response) - A two-dimensional matrix barcode that is readable by smartphones with Cameras and can be
directed to any website/ mobile page.
CARRIERS - A company that provides wireless telecommunication services such as Verizon, AT&T, Sprint, T-Mobile, etc. (we are
certified on over 50+ carriers).
MOBILE WEB PAGES - A web page is specifically formatted to display on small screens, cell phones and smart
phones. Without special formatting, a web page would Not fit on a mobile screen and therefore be unreadable.
WALLPAPERS - push images to cell phones to increase brand awareness.
CHAT - empower customers to chat by text directly with company’s customer service.
TWO-WAY SMS - interactive messaging to power new campaigns & promotions.
WAP - mobile-optimized site formatted for best viewing across various phones.
MOBILE SEARCH - power interactive search such as product or store locator.
TEXT-TO-WEB - through an API, post messages originated via SMS & post to web.