Transcript It's Me! General Presentation 2012

Fast, Friendly, Secure Authentication
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Hackers favor authentication-based attacks, report shows.
Summary: A suitable password replacement could disrupt or
defeat 80% of these attacks, report concludes.
By John Fontana for Identity Matters | April 24, 2013 -- 13:52 GMT (06:52 PDT)
The average cost to a business for a data breach, not including soft,
yet very real costs (e.g. customer confidence/loyalty,
brand/reputation, etc.) in 2010 was $7.2 million, or $214 per
compromised record.
“It’s not a matter of “if” when it comes to these attacks; it’s just
a matter of when.”
Barry Rich – CFO CapitalMark Bank & Trust.
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Enterprise Sentinel is an extremely secure yet user friendly
corporate authentication solution that can be cost effectively
utilized on most platforms and end points.
Enterprise Sentinel® utilizes the Passrules® authentication process
to allow users to quickly and easily create one-time passcodes that
are extremely resistant to today’s forms of hacking.
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The Passrules® authentication process has been patented in the
U.S., Canada, China and is pending throughout most of the world.
Enterprise Sentinel® is completely software based which means it
can be used to secure almost any device or platform including
corporate servers, mobile devices, banking machines, personal
computers, and many more.
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There is a fast growing movement driven by many top CISO’s to
eliminate our reliance on passwords and to adopt more secure yet
user friendly methods of authentication.
Gartner Research estimated the size of the authentication market
in 2012 to over $2 Billion U.S. with an anticipated 30% annual
growth rate.
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Our go to market strategy incorporates four major streams.
- Targeting innovative and agile SMB’s.
- Partnering with other security providers to create a range of products.
- Working with industry players (Gartner, FIDO, etc.) to gain exposure &
credibility.
- Drive by opportunities with big, profile customers.
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Enterprise Sentinel® provides entities with cost effective strong
authentication alternative to legacy passwords and expensive and
non-user friendly 2 factor systems.
Enterprise Sentinel® software is ready for market and operates on
most Microsoft operating systems.
To date we have 2 pilot installations, a health care provider and a
technology company.
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The market channels we will focus on are:
- Independent consultants that recommend IT to services to SMB’s.
- Strategic partner’s existing client bases and joint prospects
- Direct sales through leveraging alliance partner and industry contacts.
- Developing a cloud based ID as a Service capability to reduce installation
costs and to make it easier for SMB’s to acquire and use our
technology.
- Enterprise Sentinel® is sold on an initial installation and on-going
annual license fees basis.
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We will position our products in the relatively uncontested market
space that exists between legacy passwords and 2 factor
authentication systems.
There are a few solution providers targeting this market including
SecureMatrix, Syferlock, SafeNet and RSA.
Our strategy to lead this market is to leverage our superior
technology product and to focus our main sales efforts on more
agile and innovative entities.
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Initial License Fees
Annual Maint. Fees
R&D Grants
Total Gross Revenue
2013
2014
2015
2016
2017
331875
0
150000
481875
836250
132750
50000
1019000
1706250
300000
0
2006250
3180000
641250
0
3821250
6337500
1277250
0
7614750
180000
617400
463050
138915
209905
1903688
380738
200000
35000
152295
4280990
Expenses
Salaries --- Executives x 3
Salaries --- VAR Mgr.
Salaries --- Tech Support
Salaries --- Admin Support
Benefits
Operating Expenses
Marketing
Product Res. & Devel.
Patents & Trademark
Professional Services
Total Expenses
180000
180000
27000
20000
24094
200000
35000
9637.5
495731
40000
33000
254750
50950
200000
35000
20380
814080
48000
501563
100313
200000
35000
40125
1245000
180000
252000
189000
88200
106380
955313
191063
200000
35000
76425
2273380
EBITDA
EBITDA as % of
Revenue
-13856
204920
761250
1547870
3333760
-2.88
20.11
37.94
40.51
43.78
200,000
80,000
200,000
64,000
200,000
48,000
200,000
32,000
200,000
16,000
-293,856
-60.98
-59,080
-5.80
513,250
25.58
1,315,870
34.44
3,117,760
40.94
0
0
102650
263174
623552.05
-293,856
-59,080
410,600
1,052,696
2,494,208
S/W Devel. Amortization
Interest Expense (8% p.a.)
Other Depreciation
NEBT
NEBT as % of Revenue
Provision for Bonuses
Provision for Taxes
Potential Net Income
(Before Taxes)
180000
80000
60000
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The management team collectively
- Has over 50 years of experience in bringing concepts to market successfully
- Is familiar with the challenges at the various stages of growth
- Has extensive experience in leading organizations to successful outcomes
- Has a broad network of resources at their disposal
Independent board has not yet been established. “Friends” include:
- Lon Hoffman – Partner - Accenture
- General Harry Ruduege (ret) – Head of Cyber Security - Deloitte
- Rajesh Ahuja – Information Security, Authorization Controls - Boeing
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So far we have:
- Completed our Microsoft based applications plus Android & iPhone apps
- Defined our go to market strategy
- Performed external testing on the strength and usability
- Patented and Trade-Marked
- Won awards for innovation, security and interoperability.
Key elements required:
- Greater market profile
- Marque client/partner
- Additional capital
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We are looking to connect with strategic to accelerate our market
entry and capitalize on the growing trend to replace passwords.
Future initiatives include:
- enhancing our direct sales capabilities
- building our VAR/Partner network globally
- further programming enhancements
- developing of a cloud based identification (IDaaS) service
- developing of “password broker” technology
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Most business successes are the result of having a product or
service available to meet the demands caused by changes in the
external environment.
Our game changing technology is extremely well positioned to
meet demand for enhanced authentication security as the market
continues to adopt and employ better alternatives to passwords.
Enterprise Sentinel® delivers the best characteristics of legacy
technologies while eliminating the weaknesses that are making
them obsolete.
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Resistant to all forms of authentication hacking
Cost effective
Fast and Easy to use
Can be used on multiple platforms and devices
More secure