Transcript Document

Welcome to the true or
false Quiz
Click here to start
You are about to be presented with
10 statements. Decide whether
each is true or false.
Click here to start
2) Secondary
market research
revealed that
some fans did
not like the
brand name
Lady Alejandra.
Reveal Answer
2) Secondary
market research
revealed that
some fans did
not like the
brand name
Lady Alejandra.
True!
Next question
2) Secondary
market research
revealed that
some fans did
not like the
brand name
Lady Alejandra.
False
Next question
No.
Question
1
LadyA’s product endorsements linked to her brand identity: beauty,
mainstream Hispanic, with Hispanic passion and intensity.
Secondary market research revealed that some fans did not like the brand
name Lady Alejandra.
2
Answer
F
F
3
LadyA was at the peak of her career between 2012 and 2014.
T
4
Alejandra’s first CD album had a number one top hit in the USA.
F
5
Temporary employees are hired at each of LadyA’s concerts to help set up the
stage at the venue.
T
6
Alejandra’s parents celebrated the success of her first CD album.
T
7
Ruth Liebermann is a shareholder of LadyA Management Limited.
T
8
Option 1 would require LadyA to be re-branded as Lady Alejandra.
T
9
In 2009, LadyA started to use various forms of social networking websites to
communicate with her fans.
Under strategic Option 3, LadyA would rebrand herself with a new brand
identity in order to allow for new revenue streams.
10
T
T
To edit these questions: Alter the questions, and place a ‘T’ for true or ‘F’ for false in column 3.
Teacher’s
Instructions
Purpose:
This activity tests knowledge of facts
previously learned.
Preparation:
When opening this file, you may be alerted to
‘Enable macros’. Ensure that macros are
enabled to allow the quiz to work.
You may wish to create ‘True’ and ‘False’ cards
for your students to hold up.
Running the Activity:
Start the slideshow from slide 1 and click on
‘Click to Start’. Explain the activity and the
rules.
Click on ‘Click here to start’. The first
statement will show immediately.
Ask the teams to state whether they think the
statement is true or false.
Click on ‘Reveal answer’ to show which is the
correct option.
Click on ‘Next question ’ to move on to
question 2.
Repeat this process for all 12 questions.