Transcript Planned Giving Program

How to Do Planned Giving
When Planned Giving
Isn’t All You Do
Presentation by:
John C. Scibek, CSPG
Senior Director, Planned Giving
Fred Hutchinson Cancer Research Center
What Is Planned Giving?
• Gifts that require planning - legal instrument.
• Giving from wealth not just income.
• Gifts include:
− Appreciated securities bonds.
− Bequests from wills and trusts.
− Beneficiary designations in life insurance
policies, investment, retirement, and banking
accounts.
− Real estate and business ownership interests.
What Planned Giving Isn’t
• Not only for those with wealthy donors “millionaire next door.”
• Doesn’t require staff with tax and legal
credentials.
• Don’t have to offer the full “menu” of planned
giving.
2011 contributions: $298.42 billion
by source of contributions
(in billions of dollars – all figures are rounded)
Corporations
$14.55
5%
Bequests
$24.41
8%
Foundations
$41.67
14%
Individuals
$217.79
73%
Source: Giving USA 2012
2011 contributions: $298.42 billion
by type of recipient organization
(in billions of dollars – all figures are rounded)
To individuals
$3.75
1%
Environment/
animals
$7.81
3%
International
affairs
$22.68
8%
Unallocated*
$8.97
3%
Foundations
$25.83
9%
Religion
$95.88
32%
Arts, culture,
and humanities
$13.12
4%
Public-society
benefit
$21.37
7%
Health
$24.75
8%
Human
services
$35.39
12%
Education
$38.87
13%
Source: Giving USA 2012
“It would be great if I
could increase my
current income.”
“Are there methods to
avoid probate without a
complex estate plan?”
“I receive no income from some
of my assets. Can I make them
more productive?”
“I’m worried about running out
of money after I retire.”
AGE AND WEALTH-BASED MATRIX Adapted from Robert F. Sharpe, Jr.
-50
YOUNGER
WEALTHY
MODERATE
MEANS
LIMITED
MEANS
Gifts of Cash
Appreciated Property
Charitable Lead Trusts
Term of Years Trusts
Lifelong CRT’s for Others
Gifts of Cash
50-70
MIDDLE-AGED
Gifts of Cash
Appreciated Property
Charitable Lead Trusts
Term of Years Trusts
Lifelong CRT’s for Others
Gifts of Cash
Appreciated Property
Term of Years Trusts
Charitable Trusts for Life
Pooled Income Fund
Gifts of Cash
Gifts of Cash
Annual Giving
Membership/Direct Mail
Major/Planned Gifts
Annual/Member/Direct
70+
OLDER
Gifts of Cash
Gifts of Appreciated Property
Charitable Lead Trusts
Term of Years Trusts
Lifelong CRT’s for Others
Testamentary Lead Trusts
Retirement Plans & Insurance
CRT for Donor’s Life
Bequests
Gift Annuities
Gifts of Cash
Appreciated Property
Bequests
Charitable Trusts for Life
Term of Years Trusts
Pooled Income Funds
Gift Annuities
Retirement Plans & Insurance
Gifts of Cash
Bequests
Gift Annuities
Retirement Plans & Insurance
Planned/Major Gifts
Annual/Member/Direct
PERSONAL
VISITS
SEMINARS
MAIL
INTERNET
ARTICLES
ADVERTISING
MAIL
SEMINARS
INTERNET
PERSONAL
VISITS
ARTICLES
ADVERTISING
MAIL
ARTICLES
ADVERTISING
SEMINARS
PERSONAL
VISITS
“The Presence and Timing of Charitable Estate
Planning: New Research Findings”
Total Estate Value
Annual Giving Multiple
<$100,000
0.15
$100,000 - <$500,000
1.89
$500,000 - <$1,000,000
3.73
$1,000,000 - <$5,000,000
8.12
$5,000,000+
11.65
TOTAL
5.07
Russell N. James, III, JD, PhD, CFP®
Director of Graduate Studies in Charitable Planning at Texas Tech University
Segment your hottest
planned giving prospects
• Select those with the highest loyalty.
• Refine by financial engagement:
– High annual giving, low cumulative.
– High cumulative giving, low annual
– High annual giving and high cumulative.
Thank You!
John C. Scibek, CSPG
Senior Director
Planned Giving
Fred Hutchinson Cancer
Research Center
Mail Stop J5-200
PO Box 19024
Seattle, WA 98
(206) 667-2878
[email protected]