Transcript Population Health Curriculum for Health Professionals

Strategic Planning for Health
in the Community
D. Beth Kennedy, M.S.
Laurine T. Charles, M.H.S.
S.C. Area Health Education Consortium
19 Hagood Avenue Suite 802
P.O. Box 250814
Charleston, SC 29425-0814
[email protected]
[email protected]
AHEC
SOUTH
CAROLINA
Developed as part of an
Enhanced AHEC Community
Partnership for Health
Professions Workforce and
Educational Reform project
funded by the Health
Resource and Service
Administration (HRSA)
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CAROLINA
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Objectives
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Strategic planning models
Elements of strategic planning
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Community Strategic Planning
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Mapping the way to
health
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Why Strategic Planning
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Communities, health care organizations,
changes in health care industry
Charting the way for improved health
Reviewing external influences and
determining how to integrate strategic
behaviors into planning
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CAROLINA
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Basic Questions to Answer
Who
are we?
Where
are we now?
Where
are we going?
How
do we get there?
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Critical Steps
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Establish common values, mission, aims
Examine internal environment
Examine external environment
Develop strategic plan for intervention
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Establishing Shared Values,
Mission, Aims
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Who we are? Where we are now?
Where are we going?
Vision Statement
Mission Statement
Statement of Values
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Internal Environment
SWOT
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Strengths
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Weaknesses
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Opportunities
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Threats
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Internal Environment
Assessment Tools
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The Civic Index
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Asset Mapping
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The Outcomes Toolkit
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Guided Dialogue
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External Environment
Assessment
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Environmental threats to health
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Changing demographics
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Disparities in health
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Technology and economy
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Developing the Plan
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Goals
Objectives
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SMART
Strategies
Action Plans
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Continuous Improvement
Another Tool for Planning
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First applied in
Japan to improve
production
Data driven
Quality hallmark
Focus on process
Applied to health
care over the last
decade
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Many names CQI,
TQI, TQM, CI
Institute for
Healthcare
Improvement:
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Model for
Improvement
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What are we trying
to accomplish?
Model for
Improvement
How will we know a change
is an improvement?
Act
Plan
What changes can
we make to
get an improvement?
Study
Do
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Model for Improvement :
A Simple Guide for Planning
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What do we wish to
accomplish?
How will we know
an improvement has
been made?
What will we change
to create the
improvement?
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Our AIM
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Our MEASURES
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Our Learning Cycle
(PDSA)
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PDSA Learning Cycle
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Plan, Do, Study, Act
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P: Who,What, When
D: Implement and
measure
S: Study data and
reflect
A: Determine next
step to hold gain and
improve
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Creating new
knowledge
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Short cycles
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Small successes
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Developing the Plan
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Group construction
Data collection
Defining who, what, when, and
resources
Drafting, reviewing, and approving
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Format of a Strategic Plan
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Outline
Goals
Objectives
Strategies/Action Plan
Timeline
Budget
Accountable Persons or Groups
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Dynamics of Community
Planning
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Inclusion of all
viewpoints
Trust and
acceptance
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Insider / outsider
Tuft
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Recognizing the
natural power bases
Understanding and
appreciating
differences
Resource utilization
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Summary
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Planning for improving the health of a
community requires a systematic,
strategic approach.
Building a healthy community requires a
shared vision, mission, and aim.
Planning preparation assesses both the
internal and external environment.
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Summary, Continued
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Many methods are available for
developing a strategic plan, but all
share common characteristics that ad
structure and direction to the planning
process.
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Discussion Time
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Using the SCORECARD for your
community, identify an environmental
threat and discuss how you would go
about constructing a strategic plan for
improvement.
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