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™ ™ It’s a Google World What sets YOU apart from your competition? Who do YOU do business with? Why? It’s time to re-invent yourself “People will forget what you say, they will forget what you do, But they will never forget how you made them feel.” - Maya Angelou ™ The first words we learn as kids are “thank you.” How do YOU feel when you go unthanked? Is a “thank you” text message sufficient? Does it set you apart? The truth is, NOT saying thank you does more damage than actually saying thank you does good! ™ How do YOU feel when you go unthanked? “Expected” vs “Unexpected” thank yous Go over the top with a new ‘thank you’ note habit The truth is, NOT saying thank you does more damage than actually saying thank you does good! ™ Thank You Champions Mary Kay Ash – 1.2 Billion Dollar Cosmetics Empire Tom Hopkins – Built a 99% Referral Real Estate Business in 3 Years Joe Girard – auto industry - “The Greatest Salesman in the World” (averaged selling 6 cars a day for 15 years!) ™ All other things being equal, people will do business with you if they like you! It starts with a simple smile How likeable are you? Do you think it matters? Remember the dating scene? Put on your “A” Game! ™ The Sucker The Whiner The Vulture Mr Halitosis The Puker The Topper Narcissus If you want to be super successful in business; DON’T BECOME ONE OF THEM! ™ (The blank-stare portion of our program!) What are your thoughts when you get a birthday or holiday card with somebody’s business card in it? Doesn’t give you the warm fuzzies, does it? There’s a time and a place for business marketing. Keep the personal touch the personal touch. (leave your logo off!!!) “The great enemy of clear language is insincerity.” - George Orwell ™ Top Of Mind Awareness Through Others “The average 21 year old knows 2,000 people on a first-name basis.” - Psychology Today Maybe you only know 200. If you have 200 people who like you and would do business with you (because you appreciate them) – then what if they each know 200? 200 x 200 = 40,000 Could you even write 40,000 pieces of business this year? ™ “It is one of the most beautiful compensations in life, that no man Can sincerely try to help another without helping himself.” - Ralph Waldo Emerson Don’t make it about YOU!! Make it about THEM!! They’ll put your name on a bumper sticker! ™ Do you have a messy unkempt pile of business cards laying around? What’s a business card worth in your eyes? A penny? How about considering each business card to be an actual human being? What’s a lifetime customer worth to you? More than a penny? It’s not how many business cards you collect. It’s the quality of the relationships you build with those human beings. And it’s easy! ™ What do YOU see? We as human beings have 100% control over exactly ONE thing . . . What we think! Make it a great day. Unless you have other plans! ™ Simple disciplines repeated daily will guide you to your destiny. What would happen if you smoked a pack of cigarettes a day? What if you eat a half-gallon of ice cream each day? What if you invested money every day? Hmm, what if you appreciated the people in your life every day? ™ Formulate Your Own Appreciation Marketing Strategy (AMS) Practice saying Thank You Be a more Likable Person Be a Giver Send unexpected notes Heartfelt phone calls Give small gifts Appreciate yourself and life ™ But you already knew that!