CaseNEX and Gale Group: A winning partnership

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Transcript CaseNEX and Gale Group: A winning partnership

CaseNEX and Gale Group:
A winning partnership
Dr. Robert McNergney, President/Founder
Michael Pace, CEO
Marsha Gartland, VP Learning
--August 26, 2002--
It started with a simple idea…
“There is no need to invent artificial
challenges for teachers. Real life in schools
presents the best opportunities from which to
learn.”
- John Dewey
Case method learning: A new model
Training to act vs. training to know
Testing limitations of theory in practice
“Engaging leaders”
16 years of research and development
University of Virginia development/support
Success building momentum
$2M Financial support from Hitachi Foundation, Dept
of Ed, UVA allow for quality content and platform
development
Proven in 60+ universities, school districts, and
national educational associations
On-going research agenda, e.g., Carnegie
Transition and Positioning
Period of market analysis and evaluating
strengths and opportunities
Refining the product, sales and marketing
strategies, and creation of a dynamic growth
plan
Our Goals
Vision: revolutionize the way educators learn
and teachers teach
Mission: become a market leader in K-12
professional development
What is CaseNEX?
The cornerstones
Community
Real-life
Technology
Problemsolving
What is CaseNEX?
Real-life issues
True-to-life scenes from classrooms
50+ library of case studies
“Hot-button” issues in education
What is CaseNEX?
Problem-solving
5-step proven method for resolving issues
ISSUES
PERSPECTIVES
KNOWLEDGE
ACTIONS
CONSEQUENCES
What is CaseNEX?
Community of Learners
K-12 teachers, administrators, para-professionals
Teachers-in-training
International school partners
Blended learning model
Train-the-trainer: localized and customized
programs
What is CaseNEX?
Technology
Robust, scalable system online since 1996
Teacher/bandwidth-friendly usability
Helps teachers integrate technology into
their classroom by building confidence
Case Examples
“Keeping Score”
Paul Toomey, principal of an urban elementary
school, meets with Mary Anne, a second year
teacher, and then observes her reading-writing workshop. Later in
the day, Paul and Mary Anne reflect on the lesson and disagree about
assessment procedures and instructional priorities.
“Why Can’t Ricky Read?”
Ricky is a sixth grader reading on the first grade
level. He has an IEP and an F in Social Studies.
His mother can't understand what's happening. His teachers don't
know what to do, and his principal is faced with an ethical dilemma.
Success Stories – a few examples
Charlotte-Mecklenburg Public Schools (gifted)
Baltimore County Public Schools (self-instructed)
Virginia State University (pre-service)
Johns Hopkins University (ported into own platform)
“…I am fortunate to have the opportunity to work with CaseNEX … the cutting
edge of both education and technology! This experience will be one that will add to
my tools as a teacher and will make me an asset to the teaching community I will
join. Thank you for bringing CaseNEX into the curriculum." ”
Pre-service teacher – Nazareth University
Instructor testimonials
CaseNEX is positioned to win
Our unique advantage in the professional
development landscape:
Problem-based, case-based content delivered
using dynamic, collaborative approach
Where are we today?
Where are we headed?
Strategic partnerships
Pre-service revenue streams
In-service revenue streams
Current marketing strategies
Future direction and scalability of product
CaseNEX/Gale: winning partnership
Gale provides:
Leverage, strong recognition, and credibility in schools
Established and proven sales force
Extensive online resources
Financial investment
CaseNEX provides:
Proven, high-margin product with 16 years of research
Expertise in online delivery
Presence and credibility in education community
UVA Association
Vehicle for Gale Group to own profitable, professional
development niche