Transcript ISO 9000 and Human Dynamics: Breaking Through the Force Field

ISO 9000 and Human Dynamics:
Breaking Through the Force Field
Laura Cottingham,
Quality Manager
Driving Forces and Restraining Forces of the
Organizational Force Field
All problem situations,
regardless of the
specific kind of
problem, have the
same general
structure.
The three elements of
this structure are:
1) the problem state
2) the solved state, and
3) the solution path.
home.att.net/~nickols/force_field_analysis.gif
What is Force Field Analysis?
Force field analysis is one of the most influential
developments in the field of social science. Force field
analysis provides a framework for looking at the factors
(forces) that influence a situation, originally social situations. It
looks at forces that are either driving movement toward a goal
(helping forces) or blocking movement toward a goal (hindering
forces). The principle, developed by Kurt Lewin, is a significant
contribution to the fields of social science, psychology, social
psychology, organizational development, process management,
and change management.
Lewin K. (1943). Defining the "Field at a Given Time." Psychological Review. 50: 292-310. Republished in Resolving Social Conflicts &
Field Theory in Social Science, Washington, D.C.: American Psychological Association, 1997.
Force Field Analysis – Analyzing Change Factors
Force field analysis is useful when
looking at the variables involved in
planning and implementing a change
program and overcoming resistance to
change.
Driving Forces
Driving forces are those forces affecting a
situation that are pushing in a particular
direction; they tend to initiate a change and
keep it going.
Restraining Forces
Restraining forces are forces acting to
restrain or decrease the driving forces
* Technique developed by Kurt Lewin, a pioneer in the field of social sciences
ISO 9000 Related Management Principles
Focus on
Customers
Provide
Leadership
Organizations must understand Leaders must establish a unity of
customer needs.
purpose and
set the direction the organization
Organizations must meet
should take.
customer requirements.
Leaders must create an
Organizations must exceed
environment that encourages
customer expectations.
people to achieve the
organization's objectives.
Take a Systems
Approach
Encourage
Continual
Improvement
Involve Your
People
Use a Process
Approach
Organizations must
encourage the
involvement of people at
all levels.
Organizations must help
people to
develop and use their
abilities.
Get the Facts
Before You Decide
Work with your
suppliers
Management Principles meet the Human Factor
Force Field
ISO
ISO 9000
9000
Management
Management
Principles
Principles
Human
Human Factors
Factors
(Force
(Force Field)
Field)
Manage
Manage Fear
Fear
and
and
Expectations
Expectations
Continue to push until
achieving breakthrough
Requirements
Requirements
Achieved
Achieved
Institutionalized Thinking Inhibits Change
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“That’s the way we do things around here.”
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“That’ll never work; we already tried that.”

“If it’s not broke, don’t fix it.”

“Changes mean more training, how much is my job going to change?”

“This is just the “flavor of the day, just wait and this will new initiative will
fade away.”

“When things change, people lose their job!”
Clarifying Analysis Type Questions

What would happen if…

How would that (idea) work?

What would happen in your job if you do…

How would that outcome affect/influence your work?

If you could have anything you asked for regarding this change, what
would you want?

What do you see as an impact of implementing this change?
The Continued Push for Change Drive Successful
Implementation
ISO
ISO 9000
9000
Management
Management
Principles
Principles
Human
Human Factors
Factors
(Force
(Force Field)
Field)
Manage
Manage Fear
Fear
and
and
Expectations
Expectations
Requirements
Requirements
Achieved
Achieved
Continue to push until
achieving breakthrough
THE BREAKTHROUGH LIES IS IN FORCE FIELD
Summary
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Driving Forces and Restraining Forces of the Organizational Force
Field
What is Force Field Analysis?
Force Field Analysis – Analyzing Change Factors
ISO 9000 Related Management Principles
Management Principles meet the Human Factor Force Field
Institutionalized Thinking Inhibits Change
Clarifying Analysis Type Questions
The Continued Push for Change Drive Successful Implementation
Conclusion
Questions?