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A Revolution In Customer Engagement:
Embedding Analytics in Customer Interactions has
Never Been Easier, Faster or More Cost Effective
Don Griest
Sr. Director, Product Management
FICO
Fernando Donati Jorge
Director, Product Management
FICO
© 2014 Fair Isaac Corporation. Confidential.
This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.
How fast can you build applications that
revolutionize customer engagement?
Let’s see what we can do
in next 30 minutes…
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© 2014 Fair Isaac Corporation. Confidential.
FICO® Decision Management Suite
A complete solution:
► Ingest
and explore data
► Discover
analytic insights
► Embed
analytics in
operational decisions
► Create
and deploy engaging
web & mobile applications
► Track
and improve models &
strategies
© 2014 Fair Isaac Corporation. Confidential.
FICO Decision Management Suite in FICO Analytic Cloud
FICO® Analytic Marketplace
Customer
Growth &
Retention
Customer
Originations
Debt
Management
Fraud
Management
FICO Applications
FICO® Application Studio
Analytic
Modeler
Decision
Modeler
FICO® Decision Management Platform
FICO® Visual Insights Studio
4© 2014©Fair
2014
Isaac
Fair Corporation.
Isaac Corporation.
Confidential.
Confidential.
Optimization
Modeler
Creating Intelligent Applications
FICO® Visual Insights Studio
FICO® Application
Studio
Decision Modeler
FICO ® Decision Management Suite
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© 2014 Fair Isaac Corporation. Confidential.
Analytic Modelers
FICO® Decision Management Platform
Product Showcase Challenge
Build a Phone Selection Application that Includes…
Key Benefits
 Fast time to value
Display of offers
via web, tablet
& mobile
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Eligibility rules
to select offers
to show
© 2014 Fair Isaac Corporation. Confidential.
Analytic models
to tune offers
Ability to quickly
adapt as needs
evolve
 Happy customers
 Increased ROI
Product Showcase Challenge
Build a Phone Selection Application that Includes…
Key Benefits
 Fast time to value
Display of offers
via web, tablet
& mobile
7
Eligibility rules
to select offers
to show
© 2014 Fair Isaac Corporation. Confidential.
Analytic models
to tune offers
Ability to quickly
adapt as needs
evolve
 Happy customers
 Increased ROI
FICO Decision Management Suite
Revolutionize how analytics improve customer engagement
Key Benefits
A fast and easy way to:
 Fastest time to value
► Build
 Greater business control
intelligent applications
► Package
a wide range of analytic and
decisioning tools as scalable services
► Embed
► Track
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analytics in Web and mobile apps
and improve models & strategies
© 2014 Fair Isaac Corporation. Confidential.
 Superior analytics
 Continuous improvement
 Complete solutions
 Open platform
The Possibilities Are Endless
Customer
Interaction
Sales
Analytics
Customer
Sentiment
Interaction
Analytics
Customer
Response
Customer
Feedback
Customer
Support
Customer
Risk
Claims
Notification
Insurance
Analysis
Financial
Crime
Analysis
Merchant
Fraud
Insider
Fraud
Operations
Management
Security
Risk & Fraud
IT Operations
© 2014 Fair Isaac Corporation. Confidential.
Application
Intruder
Compliance Operations
Monitoring Management Identification
Thank You!
Don Griest
[email protected]
+1 408-535-1590
Fernando Donati Jorge
[email protected]
+1 408-535-1571
© 2014 Fair Isaac Corporation. Confidential.
This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.
Learn More at FICO World
Related Sessions
►Show me the data: How Visualization Tools Help Your Data Tell Stories - 11am Thurs
►Product Showcase: Why Analytic Modeling in the Cloud is Your New Best Friend – 4:45 Thurs
Products in Solution Center
►FICO® Decision Management Platform
►FICO® Visual Insights Studio
►FICO® Application Studio
Experts at FICO World
►David Ross, Decision Management
►Andy Flint, Analytic Models
White Papers Online
►Decision Management for the Masses
►Delivering Customer Value Faster With Big Data Analytics
Community and Blogs
►https://community.fico.com
►www.fico.com/blog
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© 2014 Fair Isaac Corporation. Confidential.
Please rate this session online!
Don Griest
[email protected]
+1 (408) 535-1590
12
© 2014 Fair Isaac Corporation. Confidential.
Fernando Donati Jorge
[email protected]
+1 (408) 535-1571