[Name of Business]

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Rosemarie Gomes
11th
17
Recyclets is a company that keeps up with the latest trends
while thinking about the environment. Recyclets are bracelets
that are made out of aluminum soda can tabs. I will satisfy the
customer’s needs by making the eco-friendly bracelet fit, feel,
and look the way my customer desires. This way they can look
stylish and help the environment at the same time.
Type of Business: Retail
Legal Structure: Sole Proprietorship
I have the ability to make all the final decisions without asking
someone else in charge for their opinion
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Opportunities
-The trend of going green will not go away any time soon
-Bracelets are a current trend
-3 out of every 10 people in the ages of 18-30 do not separate their
recyclables from the garbage
-National recycling rate is only 30%
Qualifications
-I have been making/beading hand made jewelry since I was 9
-Craft Club freshmen year
-Bilingual with English being my first language
-Taking a Marketing / Entrepreneurship class
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By Location
-Hartford County
By Population
-Females in all ages & education
doesn’t matter
By Personality/Behavior
-Women who recycle, are creative,
fashionable, open to new ideas,
and who like to wear bracelets
By Income
-Varies
-pocket money/spending money
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Greatest
Strength
Greatest
Weakness
Good
durable
Limited variety
of styles
$15.00
Excellent
Ships
worldwide
Lack of styles
$5.00
Poor
Price
Unattractive
Competitor
Price
Repurposed For
You
$18.50
Dubz & Kittle
Handmade hemp
by Kandy
Quality
Competitive Advantage
Recyclets is inexpensive
Recyclets have a variety of styles, colors, and charms and are
made to fit your unique personality
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Price: Lower than the competition
Place: Hartford county
Product: Eco-friendly, inexpensive, & stylish
Promotion: Website, business cards, and word
of mouth
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Phase
Method
Description
Cost
Awareness
•Website
•Word of
mouth
•business
cards
• My website would
be on webs.com
•Through family &
friends
•25 business cards /
punch out cards
•$0.00
•$0.00
•$0.50/ mo
Purchase
•Punch out
cards
•discounts
• The fifth Recyclets
will be free
•$4.73
•$.50
Retention
Great
customer
service
•10% discount if they
recommend
•$0.00
• My product and
great service will bring
my customers back
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One Bracelet
Definition of One Unit
Cost of Sales Per Unit
Direct Labor
(Labor Cost per Hour)
Time (in hrs.) to make 1
unit
$ 8.25
20 minutes or .33 hours
$ 2.72
Total Direct Labor Per Unit
$2.72
Material Description
Aluminum cans
Cost/Total Quantity
Direct Labor Cost Per
Unit
Cost Per Unit ($)
$0/5
$0.00
Beads
$2.80/ 30
$1.62
Charms
$1.50/10
$0.15
Ribbon
$1.79/ 9 ft
$0.23
$0.59/99
$0.01
Jewelry Box
Total Material Cost Per Unit
$2.01
Variable Costs Per Unit
$0.00
Cost of Sales Per Unit
$4.73
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Definition of One Unit
One Bracelet
Selling Price per Unit
$ 10.00
Direct Labor Per Unit
$ 2.72
Materials Per Unit
$ 2.01
Total COGS Per Unit
$4.73
Variable Costs Per Unit
$ 0.00
Total Cost of Sales
$4.73
Gross Profit Per Unit
$5.27
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Business Schedule for a Typical Week
Entrepreneurship
28 hrs.
School Hours
45 hrs.
Sleep
56 hrs.
Free-Time Hours
39 hrs.
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Type of Fixed Cost
Entrepreneurial Stipend
Utilities (internet &phones)
Monthly Cost
$30.00
$2.75
Advertising ( Website & business cards)
$ 5.99
Rent
$40.00
( from home)
Depreciation (computer, equipment)
Total Monthly Fixed Costs
$36.04
$114.78
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Units sold
Month
Units Sold
January
27
80
February
70
70
March
27
60
April
27
50
May
50
40
June
70
30
July
70
20
August
26
September
26
10
October
70
November
50
December
50
= 563
Total
0
Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec
Monthly Break-
22
Even Units
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Selling Price Per Unit
# of Units Sold
$10.00
563
Total Sales
$5,630.00
Total COGS
$2,662.99
Other Variable Costs
$0.00
Total Variable Costs
$2,662.99
Gross Profit
$2967.01
USAIIRD (Yearly)
$1,377.36
Other Costs/Unforeseen
$100.00
Total Fixed Costs
$1,477.36
Profit before Taxes
$1,489.74
Less Estimated Taxes
Net Profit
$372.44
$1,117.30
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(ROI)
(ROS)
Yearly Net Profit / Startup Investment X100
For every $1
dollar of
sales,
my business
earned :
20%
$0.20
Yearly Net Profit / Start-up
Investment X100
For every $1
dollar
invested,
my business
earned :
305%
$3.05
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Entrepreneurial Wage I pay myself
hours needed for
start-up
Total start-up
time investment
2 Hours
$ 8.25
$ 16.50
Item
Where I will buy this?
Cost of Item
Thin sewing needle
Computer
Business cards
Scissors, flat nose pliers,
& sandpaper
Joanne’s
Already own
Best Buy
Already own
www.Vistaprmit.com
250 for $ 5.99
Joanne’s
Already own
CASH RESERVE
$344.34
Estimated TOTAL START-UP INVESTMENT
$366.83
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For total start- up investment
Source
Amount
Personal Savings $366.83
Debt Equity Gift
Total:
$$366.83
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Recyclets donates 5% of their annual net
profits to the Susan G. Komen for The Cure.
My customers will be aware of my donations
through my business cards, website, and when
my customers purchase a bracelet a note will
come in the jewelry box which will have the
logo of the Komen organization with an
explanation.
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• Business
-To hire at least one
employee to help in the
first year
-To expand my eco friendly
jewelry line to making not
only bracelets but
necklaces, anklets and
earrings
• Educational
-To graduate SMSA with
high honors and receive
a full scholarship to the
university of my choice
-To graduate from the
university of my choice
and get into Medical
School
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Thank You for your Consideration of
Recyclets
Please visit us at: http://recyclets.webs.com/
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