Transcript Judul - IST Akprind Yogyakarta

Future Trends of Multimedia
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Outline Materi
 Why Is Multimedia Important?
 How Fast Is Multimedia Growing?
 Who Needs to Know About
Multimedia?
 Future Trends
 Mobile Multimedia
 Multimedia Applications and Services
in the Future
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Why Is Multimedia Important?
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A fast emerging basic skill
Adds dimensions
Is a dynamic experience
Allows cross-referencing through linking
Information Superhighway
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Multimedia Is Highly Effective
 People retain
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20% of what they
30% of what they
50% of what they
80% of what they
simultaneously
see
hear
see and hear
see, hear, and do
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How Fast Is Multimedia Growing?
 At the end of the twentieth century nearly twothirds of U.S households have home computers
 Digital divide is narrowing
 eMarketer forecasts 350 million Internet users
by 2003
 Multimedia Growth is fueled by:
 Advances in technology
 Price wars
 New tools enabling more people to become
developers
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How Is Multimedia Changing the
World?
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Mergers and Alliances
Telecommuting
Home Shopping
Business and Advertising
Electronic Publishing
Teaching and Learning
Mass Media
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Future Trends
 Market Consolidation
 All computer has multimedia capabilities
 Multimedia market growing bigger
 Merging of Media and Communication
Technology
 Eg: Interactive Television (on-demand services)
 Video-on-demand
 News-on-demand : Customized news according
to personal preference
 Content updated dynamically
 Games-on-demand
 Home Shopping
 Virtual Offices – Teleworking
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Who Needs to Know About
Multimedia?
 Who needed to know how to read books
after the printing press was invented?
 Who needed to know how to drive cars
after highways got built?
 Who needed to know how to call someone
when telephones were invented?
 Anyone who plans to learn, teach, work,
play, govern, serve, buy, or sell in the
information society needs to know about
multimedia
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Total Digital Convergence
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What is Mobile Multimedia
 The buzzword being splashed around is
Convergence and by it we mean the
convergence of multimedia technology with
the telecommunications industry. If, for
example, features of the telephone and
television are combined, the resultant is a
visually enriched communication tool that
makes applications such as home shopping,
distance learning, remote collaboration with
specialists, and interactive access to live
and stored video sources around the world
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possible.
Definition
 The most common definition offered in the
extant literature is to say that mobile
multimedia could be considered as the
emergence of multimedia computer
systems that are both mobile in that they
are capable of being integrated into the
telecommunications and networking
infrastructures and offer access to services
and applications using combinations of
data, text, voice, video (among others) to
anybody, anytime, anywhere.
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First Generation
 It was however in the early 1980s that the
first generation of cellular systems
appeared in the U.S. These systems were
called Advanced Mobile Phone Systems and
operate in the 824 – 849 MHz and 869 –
894 MHz bands. At the same time, in
Europe, similar systems called NMT (Nordic
Mobile Telephone System), were developed
which operated on 450 and 900 MHz bands.
These systems use FM (Frequency
Modulation) modulation for speech and inband signalling. These first generation
systems were primarily designed for speech
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transmission.
Second Generation
 The second-generation of mobile
communication emerged soon afterwards,
commonly referred to as GSM (Global
System for Mobile Communications). GSM
is based on digital time division
multiplexing and has a raw data rate of
13.8 kbps (with error checking this is
reduced to 9.6 kbps). GSM as a mobile
network standard in the context of wireless
multimedia is, simply, a technically
sophisticated radio communications
network offering mobility and supporting
wireless information services/highways
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Current Generation
 Most mobile phones in use today are
the second-generation (2G) mobile
phones or the enhanced 2.5G version,
which offers improved data
capabilities, such as higher
transmission rates and ‘always-onconnection’.
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3rd Generation
 The Third-generation (3G) mobile are
capable of much higher data rates
measured in Mbps and are intended for
applications other than voice – such as
mobile games. The 3G systems promise to
offer higher speeds and ‘always-on’ data
connections. It will also support heavy
bandwidth hungry multimedia applications
such as full-motion video; videoconferencing and advanced data services
with full Internet access. The 3G networks
are also designed to support large numbers
of users more efficiently than 2G networks 15
and allows for future expansion.
3G is..
 3G wireless technology is a global communication
technology based on packet-based transmission of
digitized voice, data, and video.
 It includes multiple competing wireless technologies
like Code Division Multiple Access (CDMA) 2000,
Universal Mobile Telecommunications Service (UMTS),
and wideband CDMA (WCDMA) are found.
 3G is capable of delivering data transmission speeds
of 144K bit/sec inside a moving vehicle, 384K bit/sec
standing or walking, and 2M bit/sec in a fixed
location, using packet-based rather than circuit
switched technology and permitting global roaming.
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What 3G Networks mean to the
Consumer
 3G is video conferencing in a taxi
 3G is singing karaoke in a bus
 3G is sending images straight from
the field to headquarters for analysis
 3G is sharing your Japan vocation
with your friends from Hong Kong
 3G is playing a multi-user role playing
game on the bus to work …
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3,5 Generation
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4G Networks
 Bandwidth of 100Mbit/s
 Due 2006 – 2010
 But: Too many 3G standards now, slows
development
 Permanent internet connection (IPv6
address) while mobile
 All digital, packet switched, with tight
security
 Extends 3G by >10x
 Not backwards compatible
 Enables full interactive video services
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4G Generation
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Other Technologies
 While Europe has been concentrating on
GSM, the USA and Japan have been
developing their own technologies.
 Japan, has successfully introduced i-mode
to Japan, which is a rival technology to WAP
based on CHTM a condensed version of
HTML. By the start of September 2000, imode had more than 11 million subscribers
compared to the world population of WAP
which is probably not more than a fifth of
this total. I-Mode is a wireless technology
offering wireless web browsing and email
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from mobile phones.
Universal Mobile Telecommunication
Service (UMTS)
 UMTS is a 3G standard supporting a
theoretical data transfer rate of up to 2
Mpbs will possibly be launched globally by
2005
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Bluetooth
 Another very interesting technology that
has emerged over the last few years is the
Bluetooth technology. According to IEEE’s
Multimedia magazine, September 2000,
Bluetooth is not a rival technology to WAP
but a technology, which can complement
the Wireless Application Protocol.
 Bluetooth is a short-range radio technology
designed to simplify peer-to-peer
connectivity. It enables mobile phones,
printers, PCs and PDAs to communicate
directly with each other at high speeds
without the need for a network server or
cables.
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Mobile Multimedia Applications
 Mobile Video
 Photo
 Video
 Conference
 Mobile Audio
 Ringtone
 True-tone
 MTV
 Mobile Multimedia
 Mobile Flash
 Mobile TV
 Mobile Games
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Application Areas
 Emerging applications areas including:
 M-commerce: shopping, ticket purchases,
reservations, and comparison shopping.
 Finance: statements, funds transfer, and shares
trading.
 M-billing: notification, presentation and payment of
bills
 Enterprise Access: inventory, shipment/sales
updates, and email access
 M-care: customer service, payment status, and
other backroom operations
 Entertainment: games, gambling, and interactive
multi-player events
 Messaging: communication and collaboration
 Travelling: scheduling, reservations and advisories. 29
Multimedia Application and
Services in the Future
Distance Learning
Telecommuting
eCommerce (including mCommerce)
Telemedicine
Improvements in VR
Improvements in AI (Turing Test)
Sensor devices will become less intrusive
Improved interaction between user and
system (Interactive TV)
 Video Telephony / Virtual Conferencing
 Will we become like the Jetson’s?
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Interactive TV
Interactive TV Main Screen
Interactive Program Guide
Search by keyword
Choose by Theme
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Interactive TV
Search by keyword
Choose by Theme
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