Oracle9i Application Server

Market Leadership and Innovation

       16,000+ customers 1,000+ ISVs 1,400+ System Integrators 99 Technology Patents 1st Application Platform Suite 1st App Server On Linux 1st in Performance

Introducing Oracle 10 g

Responsive software infrastructure for grid computing

John Magee

Vice President Oracle Application Server Product Marketing Oracle Corporation

IT Challenges

Isolated Applications Deployed on Islands of Infrastructure

  Expensive hardware, software, and labor Inflexible architecture limits business responsiveness

Oracle Strategy for IT

Islands of Infrastructure Enterprise Grid Computing Isolated Applications Responsive Software Architecture

Enterprise Grid Computing

Coordinated use of many servers acting as one large computer

Storage Grid Database Grid Application Server Grid Grid Contro l

Add and Reallocate Capacity Quickly and Economically

Responsive Software Architecture

Develop and manage reusable software services to improve flexibility and productivity

Transactions Authentication Content Collaboration Multi-Channel Communication Integration

Respond to Changing Requirements Quickly

Oracle Application Server 10 g

Integrated Middleware Platform

Any Data Source Clustering & Caching Management & Security Enterprise Portal Web Services Wireless & Mobile B2B Integration Application Integration Rapid Application Development Business Services Framework Business Intelligence

Oracle Application Server 10 g

Breadth and Depth for Strategic IT Initiatives

           

Self-service Applications E-Commerce Enterprise Portals Identity Management Web Services Application Integration Business Process Automation Trading Partner Connectivity Mobile and Wireless Business Intelligence Content Management Regulatory Compliance

Oracle Application Server 10 g

Integrated Software Saves $$$

 Lower your costs – – – Save on license and support Save on software integration Save on administration and training  Improve quality of service – – – End-to-end security provides peace of mind Performance optimizations improve service levels High availability architecture ensures uptime  Deliver new services faster – Improve productivity with a unified platform

Open and Interoperable

Works with What You Have Today

   Standards-based platform Supports all major OS & hardware platforms Interoperable with existing infrastructure

Flexible Deployment

From Departmental to Distributed Enterprise

 Modular architecture for maximum flexibility – – – Install only what you need License only what you use Evolve your infrastructure over time   Scale across all geographies Wide range of deployment topologies – – – Single CPU server  large SMP 2-node cluster  High-density rack configuration Enterprise grids

Oracle 10 g and Enterprise Grids

Implement One from Many; Manage Many as One

 Virtualize resources on low-cost hardware  Allocate resources dynamically  Automate provisioning  Centralize monitoring and management

Enterprise Grid Computing Virtualize and Pool Resources Ensure High Quality of Service 10 g Manage Application Service Levels Automate Software & User Provisioning

Middleware Services

Use Resources Effectively on Low-Cost HW

Web Cache HTTP Server J2EE Server Group resources and services by application

10g Software Provisioning Oracle Inventory Software Configurations Hardware Configurations Grid Control Repository View/Search Compare Track Changes Reference Configurations Install/Clone Configure Deploy Patch

Over 20% of downtime is attributable to human configuration errors

Oracle.com

Product Updates Patches Product Configuration

Performance Monitoring

Diagnostics and Tuning

Monitor and analyze performance:   “How much time is being spent in the JDBC part of this application?” “What was the average response time over the past 3, 6, and 9 months?”

Policy-Based Workload Mgmt

Ensure High Quality of Service

Workload Manager Dispatcher & Scheduler

Distribute workloads based on application-specific policies

Policy Manager

Stores application-specific policies

Resource Manager

Manages resource availability/status

Scheduled Workloads

Allocate Resources to Meet Business Needs

Start of Quarter:

General Ledger

End of Quarter:

General Ledger Order Entry Order Entry

Capacity Planning

10g Capacity-on-Demand

Automated Scale Out

New Servers

1 2 3 Load increase identified - additional resources required Systems chosen for deployment from available hardware New servers added to application group

10g High Availability

Ensure High Quality of Service

    Transparent Application Failover (TAF) Fast-Start Fault Recovery Integrated Backup and Disaster Recovery Multi tier Failover Notification™ (FaN)

Without FaN With FaN RAC Failover AS Detection Total Downtime < 8 secs < 8 secs 15 mins < 4 secs > 15 mins < 12 secs

What about performance?

World Record SpecJ Benchmark

Posted 8 September 2003

1200 1000 TOPS 800 600 400

1,165 1,037

BEA Source: SPEC, as of September 8, 2003: www.spec.org

, all in MultiNode Category: Oracle Application Server 10g, 1,165.06 TOPS@MultipleNode, $131.66 US$/TOPS@MultipleNode. BEA WebLogic 8.1 SP1 on HP DL360, 1,037.02 TOPS@MultipleNode, $200.34 US$/TOPS@MultipleNode.

Responsive Software Architecture

Business Flexibility

Change is a Constant

“The first thing that becomes clear as you examine any complex business model is that becoming exceptional at your business means becoming extraordinarily efficient at handling exceptions.”

– Delphi Group, 2003

Or, put another way… “It is not the strongest of the species that survives, nor the most intelligent, but the one that is most responsive to change.”

– Charles Darwin

Responsive Software Architecture Deliver New Services Unify Your Web Presence 10 g Integrate Your Business Improve Productivity Optimize Your Business Processes

Problem: Stovepiped Web Sites

Costly to Manage and Deliver Content and Apps

Extranet Internet Intranet • • •

Employees: Sales Operations Executive

• •

Partners: Distributors Suppliers

• • •

Customers: Beta customers Enterprises Small Business

Unified Web Presence

Reduce Management and Development Costs

 Separate employee, customer, and partner sites  Access rights for every application and content store  Custom mobile apps for each wireless device  Single portal framework  Centralized identity management  Single wireless framework

Unified Portal Framework

Reduce the Cost of Managing Web Sites

Employees Customers Partners Suppliers Oracle Application Server Portal E-Business Services Documents World Wide Web Hosted Services Enterprise Applications

Deliver Personalized Content

Improve User Productivity

Centralized Identity Management

Ensure Security While Lowering Cost

   Secure centralized access across entire system Customized privileges – – By group, roles, users Manage, update, view Support for 3 rd -party solutions for secure access to legacy applications

Single Sign-On

Reduce Management Costs; Improve Productivity

  Reduce the cost of resetting passwords ($300 per user / per year, IDC) Users login once to access applications & content

Delegate Access Control

Provide Greater Flexibility for Managing Portals

 Enforce corporate security policies and standards  Delegate access and style to departments or partners  Encourage user personalization Finance Sales

a Portal

Multi-Channel Delivery

Reduce Cost of Managing Wireless Devices

   Develop mobile applications once – Multi-channel XML – Web services Deploy to multiple channels – – – Mobile laptops Wireless phones PDAs Manage from a single console

Oracle Application Server Wireless

Delivering New Services

Oracle Developer Suite 10 g

Integrated Development Platform

JDeveloper Forms Developer Open Standards-Based Java, XML, SQL Reports Developer Discoverer Software Configuration Manager Designer Rapid Application Development Warehouse Builder Application Development Framework BI Beans

Reusable Services

Lower Development Costs, Improve Flexibility

Print Invoices Generate POs Create Customers Account Validation Service Authentication Service

Oracle Application Server 10g

Credit Verification Service

 Build applications from modular business services  Standardized interfaces for reuse & interoperability  Self-describing for easy discovery and binding

Leverage Existing Investments

Service-enable IT Assets

External Supplier SOAP SOAP OracleAS Integration SOAP Database Stored Procedure SOAP Packaged Application Legacy Application

Service Development Framework

Rapid Development of Business Services

    Productivity with Choice – – – Visual and declarative environment Complete development framework “My JDeveloper” personalized interface Full Web services lifecycle support – – Model, develop, deploy, debug, test, tune XML metadata for simplified maintenance Complete standards support – – SOAP, WSDL, UDDI, WS-I Interoperability with .NET

Collaborative development – Integration with SCM tools

Oracle JDeveloper 10 g with ADF

Publish Services as Portlets

Allow Users to Interact with Web Services

Application Developer Public UDDI Registry Publish Import Sales forecasting Campaign planning Lead tracking Expense reporting Procurement Travel reservations News feeds Stock quotes … Portlet Catalog Personalize Personalize Personalize

Portlet Catalog

Enable Personalization and Reuse

    Manage service availability and access  Internal & external content Documents Syndicated news Business Intelligence

Integrate and Optimize Business Processes

Something is wrong here…

“Integration costs are approaching one-third of total spending on application development and deployment.”

– Gartner, 2003

Problem: Integration Complexity

Labor Intensive and Hard to Manage

Application Screen Scrape ORB Application Download File Message Sockets Queue CICS Gateway Download File Application Transaction File Screen Scrape Sockets Application APPC Message Application Message Queue Application Transaction File Transaction Application File Screen Scrape Message CICS Gateway Application Screen Scrape Transaction File Application Download File RPC Application APPC ORB Message Queue RPC

Solution: Simplify

With a Standards-Based Integration Platform

Suppliers Trading Partners Exchanges Web Services Integration B2B Integration Data Integration Application Integration Business Process Management OracleAS 10 g Integration Any Database Web Services Applications Customers Legacy Systems

Data Consistency

Adapt to Application Changes Quickly

App View 1

   Automatic propagation of data reduces manual errors Common view of data and events encourages reuse Connect with pre-built adapters – – – – – Applications Databases Messaging Technology B2B protocols

App View 2 Common Data View App View 4 App View 3

Automate Business Flows

Improve Processes Across Systems

Sales Supplier Partner Application Distributor Internal User Wireless Web Service Email JCA RosettaNet Portal 1 2 3 4 5 6

Business Process Management

Standardize Processes for Reuse

Application Application

 Model processes quickly – – Simple event handling Complex B2B interactions   Reuse common processes Evolve business rules as conditions change

Common Internal Process Trading Partner Trading Partner Trading Partner Trading Partner

Business Activity Monitoring

for Continuous Process Improvement

Track and Analyze

• “Who has the highest order $$ volume?” • “Where is my PO?” • “Where are orders delayed?”

Improve Productivity

Problem: Information Chaos

Limits Productivity and Collaboration

   Users – Where can I find information about my health benefits?

– What was the URL for the Support center?

Teams – – What PPT version did you send me via email?

I want to approve that Web page before it’s externalized Managers – How did my sales team do in the Western region?

The Information Age Chaos!

Collaborative Work Environment

Respond Quickly to Changing Business Needs

Collaboration Tools Content Management Advanced Search Voice Business Intelligence Portal Workflow

Oracle Application Server 10 g

Lower Your Costs, Increase Your Flexibility

 Enterprise Grid Computing – Lower hardware costs – – Lower management costs Improve quality of service  Responsive Software Architecture – Deliver new services faster – – Integrate existing assets to optimize your business Collaborate effectively to improve productivity

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