Transcript Private Money Blueprint Coaching Program
Underground Money-Getting Strategies for 2010 7 Simple Ways to Make Money as a Real Estate Syndicator & Other Advanced Private Money Getting Techniques Your PMBP Faculty: Trevor Mauch Susan Lassiter-Lyons Patrick Riddle
Yes, You Can Get the Money for Your Deals in Today’s Market
WITHOUT...
Banks High Interest & Points Your Own Cash Good Credit Signing Your Life Away Huge Headaches Hassles
You’re About to Learn …
• The 3 Things You Must Do to Raise Private Money from Today's Prospect • How to Use "Aikido" Principles to Overcome Objections from Potential Private Lenders • Brand New Online Private Money Conversion Strategies • 7 Ways to Make Money as a Real Estate Syndicator • Susan's 9 Step Multifamily Syndication Process Map
Your PMBP Faculty • • • Started Investing at 21 Never Used His Own Money Top Internet Marketing Expert • • • Active Investor Since Mid 90’s The $24 Million Dollar Woman Pooling, Syndication, Bulk REO • • • College Drop Out Turned REI Got $6 Million in Private Money Closed Over 127 Deals
More Money Available Now Than Almost Ever…
Source: Business Week 2009 Source: Inside A.R.M. 2009
Investors Lack Confidence In “Traditional” Investments
“Closed on a 49 unit complex … $6K per month cash flow”
Systems Are What Make Businesses Successful
Updated 2010 Version Private Money Blueprint
Time’s Have Changed … Has Your Money-Getting Approach?
What You MUST Do to Get the Money from Today’s Prospect • Handle ALL Common Objections to Lending in Today’s Market • Build Massive Rapport, Credibility, & Trust • Show ‘em Proof • Testimonials • Studies • Quotes from Authority Figures • Statistics • Articles
Big Fat Objection # 1 – Today’s Real Estate Market is in the Dumps • Quotes from Authority Figures • "The time to buy is when there's blood in the streets." - Baron Rothschild • "Be fearful when others are greedy and greedy when others are fearful." - Warren Buffet • "You can make more money in down markets than you can in up markets." - Donald Trump
Big Fat Objection # 1 – Today’s Real Estate Market is in the Dumps • Quotes from Authority Figures • "If you want to make money, really big money, you do what no one else is doing. Buy when everyone else is selling and sell when everyone else is buying. This is not merely a catchy slogan. It is the very essence of successful investment." - J. Paul Getty
Big Fat Objection # 1 – Today’s Real Estate Market is in the Dumps
Big Fat Objection # 2 – Buyer Reluctance • Define Your Reluctant Role • Get Prospect Imagining Lending You Money • Imagine what it would be like if … • Are you beginning to see how … • Have you noticed yet that … • What if you …
Big Fat Objection # 2 – Buyer Reluctance • Promote Scarcity!
“Human beings have been hard-wired to want what is going away. And far more people are motivated by the thought of potential loss than potential gain.” -
Influence: The Psychology of Persuasion
, Robert Cialdini
Big Fat Objection # 2 – Buyer Reluctance • Scarcity by Limiting Number • “We’re only looking to bring in a few (probably less than 5) highly qualified private investors into our company.” • “I have another investor interested in this lending opportunity, but I thought of you, and wanted to give you the first shot at it.” • Scarcity by Limiting Time • “We’ll have an investor lined up to fund this deal by next Monday . So, if you’re interested, you’ll definitely need to act fast.”
Big Fat Objection # 3 – Have You Done This Before?
• 3 Step Objection Smasher 1. Borrow Credibility 2. Use the Principle of Aikido 3. Promote Scarcity
“I just secured my FIRST private lender and we are looking for the first deal!”
New Conversion Strategies for Getting the Money • • More People Buying & Selling Online Every Day Effective Website • • • Includes Free Reports Lead Capture Forms and Database Search Engine Optimized – Free Keyword Search Tool • SEC Compliant
New Conversion Strategies for Getting the Money
Let’s Kick it Up a Notch
• • Since 1994, I’ve Participated in 500 Deals as an Investor, Private Lender, Syndicator & Hard Money Broker
Syndication is HOW YOU GET RICH!
Syndication 101
From Dictionary.com… a group of individuals or organizations combined or making a joint effort to undertake some specific duty or carry out specific transactions or negotiations.
In Investing… Forming a group to
pool
capital to invest in…
Syndication Happens All Around You
•
Business Partnerships
AT&T and Apple (iPhone) •
Licensing
iTunes and The Go Go’s •
Oprah
Harpo Studios and CBS Stations
7 Ways to Make $$ as a Real Estate Syndicator
• • • • • • • Wholesaler Lease Option Flipper Private Money Broker Commercial Investor Bulk Asset Finder Joint Venture Facilitator List Broker
Susan’s Strategy
Commercial Investor
Multifamily Syndication
How to Form Your Own Multifamily Syndicate
This scenario assumes you are interested in investing in multifamily properties at a price point of $3 million.
• • • • •
How to Form Your Own Multifamily Syndicate
Target equity investment of 30-35% or $900K - $1.05MM or 100% LLC structure can have you as a managing member and your investors as members.
Target investment from each member $150K so you need 7 investors.
• How do they get the money?
Cash, Self-Directed IRA, Liquidate stocks, Stock Loan They can deposit the money into the LLC bank account, escrow account or sign a subscription agreement.
• • • •
How to Form Your Own Multifamily Syndicate
Submit the LOI and write offer in the name of the LLC.
Draft an operating agreement that spells out who gets what and when.
You can add in a management fee to manage the LLC (not the property) and/or get an acquisition fee at closing. If you are a licensed real estate or mortgage broker you can make additional commissions.
As the syndicator, you are responsible for overseeing the property management company and ensuring investors get paid according to the operating agreement.
• •
How to Form Your Own Multifamily Syndicate
When it’s time to sell the property, the syndicator will oversee the sales process.
TIP: If your investors are uneasy about depositing their money into the syndicate bank account before funding your escrow, set up a “
receipt of third party deposit
” on the purchase escrow. This way they wire money directly to escrow but can get it refunded in full if the deal doesn’t close.
3 Levels of Pooling
• Fractionalized Trust Deed • Limited Liability Company • Private Placement Memorandum
3 Levels of Pooling
• Fractionalized Trust Deed • Residential Only • Up to 10 lenders on one deal all in the same lien position
3 Levels of Pooling
• Limited Liability Company (LLC) • My preferred structure • Form an LLC with an operating agreement • Vested in Members; Syndicator is Managing Member
3 Levels of Pooling
• Private Placement Memorandum (PPM) • PPM can be expensive to set up • Regulation D • Your SEC exemption 504, 505 or 506 determines how much money you can raise and how many accredited vs. non-accredited investors you can have
Wouldn’t You Like to Have Unlimited Funding for Your Deals?
Getting the Money
• • • • • • • • • • • Private Money Pooling and Syndication Hedge Funds Transactional Funding Conventional Financing Government Funding and Grants Hard Money Construction and Rehab Financing Business Lines of Credit Portfolio Loans Self Directed IRA’s
Mike Replogle Case Study
“My net monthly cash flow is $2,000!”
What Do You Want
• Be your own boss • Secure future • Enhance quality of life • Pay medical bills • Time freedom • Pay off _______ • Support charity • Own home • Buy boat • Take trip Work Because I Want To Not Because I Have To
June 4 – 6, 2010
• • • • • Day One Session 1: Who’s Still Making the Crazy Loans: “Unconventional” Bank Financing Session 2: Getting Private Money Anytime, Anywhere, Even If You Have No Credit, No Experience, and No Money Session 3: Project Greenlight (Top Secret Way to Get Unlimited Bank Funding with a Single Approval) Session 4: “How I Raised $90 Million in Private Money” Session 5: Private Money 202
Day Two • • • • • • Session 6: Self Directed IRA’s Session 7: Wraps, SAM’s and P-DOT’s: Advanced Owner Financing Strategies Session 8: “How I Buy and “Reposition” Multi Family Properties with Conventional Loans in 2010” Session 9: The SEC Session 10: “How I Attract Private Equity” Session 11: Transactional Funding and Flash Cash
Day Three • • • • • Session 12: Government Funding Session 13: Rehab Loans Session 14: Online REI Marketing Systems Session 15: Doing Business with Hedge Funds
PLUS…
• • Underground Investor Expert Panel Exclusive Networking Cocktail Party
Our Inner Circle
YOUR Inner Circle
Walk in Friday Morning With Funding Problems… Walk Out Sunday Afternoon With Step By Step "Money Getting" Guidance And Direct Deal Funding Contacts And Actionable Strategies… To Get Money For Your Real Estate Deals For Life!
Here’s What You Get… • All 3 Days of Getting the Money Bootcamp ($5,997)
Success Bonus 1 ($697 VALUE)
Success Bonus 2 ($595 VALUE)
Success Bonus 3 ($1,497 VALUE)
Success Bonus 4 ($297 VALUE)
Success Bonus 5 ($397 VALUE)
Success Bonus 7 ($997 VALUE)
The Private Money Blueprint Private Money Getting System
The Complete Private Money Getting System
Retail Value
• • • • • • • •
Private Money Blueprint Home Study System … Private Money on Demand System 30 Minute 1 on 1 Private Coaching Consultation Bonus # 1 Inside the Mind of a Private Lender … Bonus # 2 – An SEC Attorney “Spills the Beans” … Bonus # 3 – “How to Analyze” Deals Tutorial … Bonus # 4 –Getting P.M. with Lender Luncheons … Bonus #5 – Internet Lead Generation Tutorial … $1,997.00
$697.00
$247.00
$97.00
$590.00
$147.00
$297.00
$197.00
Total Real World Value: $6,763.00
Case Study
The Whole Enchilada • • • • • • • • • • • Admittance to All 3 Days of Sessions ($5,997) FREE Registration for Your Partner or Spouse ($697) Online Private Money Lead Generation System (1,497) FREE LLC - First 75 Only - ($595) Susan’s Portfolio Loan Blueprint ($297) Full National List of Hard Money Lenders ($397) Full Access Online Membership Website ($997) 2010 Updated PMBP System ($1,997) Private Money on Demand System ($697) 30 Minute Private Phone Consultation ($247) 5 PMBP Bonuses ($1,328)
Total Real World Value: $14,746
Early Bird (Available To Anyone) $14,746 $5,997
Take Action Now
Total Value $14,746
Your Investment Only GettingtheMoney.com
Take Action Now
Total Value $14,746
Your Investment Only GettingtheMoney.com
“$8,000 a Month”