Transcript Specialist Pharmaceutical

Introduction
Specialist Pharmaceutical
Telemarketing
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org
introduction
our team
our services
proposal
our clients
..................................................................................................................................................................................................................................................................................
evolve
high level lead
generation
pharmaceutical
telemarketing
training inhouse/externally
bespoke CRM
offering
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org
What it is
• Pharmaceutical experienced ABPI
qualified team.
• Campaign messages as follow up to direct
mail or field force activity in healthcare
arena
• Can deliver direct vaccine sales, services,
appointment making or sophisticated
market message delivery
• Access to wide range of healthcare
customer groups
Results
“Telemarketing is not a
job that simply starts
and finishes with
someone talking on
the phone.
High return
telemarketing involves
target profiling, expert
data sourcing,
analysis and reporting
but, most importantly,
continual
assessment and
enhancement “
What we do
• Experienced ABPI qualified teams integrate with
CRM using web based telephone interface
• Activity metrics and reports offered daily or
weekly to keep 'finger on the pulse‘
• Pharma management team will keep project on
track allowing you to get on with ‘bigger picture’
• Customer Service Team – 60 field representatives
available with direct customer contact – IDS UK
Results
Partnership approach
will allows you to
outsource any
telemarketing
activity that you wish
to implement
without having the
direct responsibility
for management and
in house provision.
A perfect
partnership.
introduction
our team
our services
proposal
our clients
..................................................................................................................................................................................................................................................................................
Case Studies
Brief One
Phase one: ABPI qualified account team to launch new vaccine product to
a targeted health care professional audience. All data and call recording
captured on salesforce.com.
Phase two: To pick up on sales not achieved during phase one and service
customer need. Ongoing project.
Brief Two
To validate crm data base and identify key buyers and decision makers to
create defined customer list
Outcome
7,500 GP practices contacted – all buyers and decision makers identified
having delivered 9,000 + calls over a 40 day period.
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org
introduction
our team
our services
proposal
our clients
…………………….............................................................................................................................................................................
Costs
Inclusive of:
 abpi qualified account manager
 management of telemarketing team
 “IPscape telephone interface” & call recording
 crm integration and database management
 real time, daily and weekly project reporting
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org
introduction
our team
our services
proposal
our clients
…………………….............................................................................................................................................................................
IPscape reports
•
Records all calls made / call time / no of calls / call outcomes / incoming calls/ outgoing calls
/ no of orders taken / no of call backs / no of appointments booked etc....
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org
introduction
our team
our services
proposal
our clients
..................................................................................................................................................................................................................................................................................
© 2011 Evolve Marketing Partners Tel: +44(0) 1962 280 080 Email: [email protected] Website: www.evolvemarketing.org