Transcript Title Here (36

This power point has been created to help you obtain
funding for your team for the Bike MS: City to Shore or Bike
MS: PA Dutch.
Before presenting this, please read through the
presentation and edit/customize for your specific needs.
If you have any questions, please don’t hesitate to contact
us at [email protected] or 800-445-BIKE.
GOOD LUCK AND THANK YOU FOR YOUR SUPPORT TO
CREATE A WORLD FREE OF MS!
(Insert company/team logo)
Sponsorship
Opportunities
Presented by
Your Name
Date
TABLE OF CONTENTS
•
Ride Overview
Page 1
•
Cyclist Profile
Page 2
•
Corporate Partners
Page 3
•
Corporate Teams
Page 4
•
Benefits to a Corporate Team
Page 5
•
Benefits to Affiliation
Page 6
•
National MS Society Mission
Page 7
RIDE OVERVIEW
The Bike MS: City to Shore Ride is the second largest in the country.
Named by Bicycling Magazine as “the best cycling getaway in NJ,” the 28th
Annual Ride will attract more than 8,000 cyclists, 1,500 volunteers and
countless cheering family members to raise over $5 million during
September, 2008. Friends, family and colleagues all unite as part of over
300 teams, making up over half of the Bike Tour’s participation.
The Bike MS: PA Dutch Ride is a weekend cycling adventure that travels into
the heart of the Amish Farmlands with over 600 cyclists and 100 volunteers to
raise over $315,000. This unique ride unites with another chapter mid-way to
double in size and fundraising, with a collective finish line celebration in the
fight against MS.
To ride, cyclists raise a minimum of $250 for PA Dutch and a minimum of $300
for City to Shore, but the average cyclist raises over $700. Bike MS is a weekend adventure for all abilities
with various route options to ensure that everyone can participate. Cyclists enjoy picturesque terrain as
they travel through the New Jersey pine barrens or the PA Dutch Country and into lively, fun filled
celebratory finish lines.
Cyclists can also count on the Ride’s outstanding support including: fully-stocked rest stops
every 15 miles, lunch each day, dinner on Saturday and breakfast on Sunday, mechanical
support along the route, transportation for weary cyclists, festive finish line celebrations and
the smiles and cheers of volunteers every pedal of the way.
CYCLIST PROFILE
Bike MS Demographics:
• 79% Male
• 61% Married
• 69% Homeowners
• 38% Are employed in a
professional occupation
• 80% Earn over $50,000
• 60% Earn over $75,000
• 80% College Graduates
• 36% Age 36 - 45
• 26% Age 46 - 55
Bike MS Participant Purchasing Behavior:
• 72% plan to or have purchased products sampled during the Tour.
• 77% are likely to buy products/services because the company supports the Tour.
• 61% are willing to switch brands/services to a company that supports the Tour.
“I am pleased to see a wide variety of corporate sponsors at
the Ride. I try to support those companies whose banners and
team jerseys I see during the weekend.”
-City to Shore Cyclist
CORPORATE PARTNERS
CORPORATE TEAMS
 SAP
Merck
Wyeth
J&J
Subaru
Astra Zeneca
SEI
Deloitte
Capmark Financial
Teva USA
Lockheed Martin
University of PA
Health System
 Campbell’s
 Weichert Realtors
 PricewaterhouseCoopers
 Accenture
 Deloitte.
 PPL Power
 Lutron Electronics
 Air Products
 And many more…
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150 cyclists
250 cyclists
180 cyclists
400 cyclists
50 cyclists
50 cyclists
45 cyclists
30 cyclists
70 cyclists
100 cyclists
50 cyclists
200 cyclists
150 cyclists
50 cyclists
100 cyclists
50 cyclists
70 cyclists
BENEFITS TO A CORPORATE TEAMS
For over ten years, corporate teams have been attracted to Bike MS because of the many benefits. Each year,
more and more corporations contact the Society to find out how they can start a team. Below outlines some of the
reasons:
•Corporate spirit and morale boosting activity for employees
•Team building opportunity for employees
•Physical activity for all ages and abilities promoting the benefits of wellness and exercise to employees
•Brand exposure to over 8,000 or 500 local cyclists and volunteers
•Public display of company’s image as a caring corporate citizen
•Value, by association, with a nationally recognized non-profit organization
“For a company of over 10,000 employees, the Ride offers the
opportunity to build camaraderie among co-workers we would
not come into contact with otherwise.”
-Former Merck Captain
“As a team captain, I feel such a sense of corporate pride when I
see hundreds of our team jerseys and the smiling faces of my
co-workers. There’s no other event that could do this for us!”
-J&J Team Captain
BENEFITS OF AFFILIATION
Value by the association with a nationally recognized, high-profile, non-profit organization.
Brand awareness as you enforce the company's image as a caring corporate citizen, supportive of community issues.
Satisfaction in knowing that this sponsorship will help 11,000 local families who live with the unpredictability of MS.
Increased employee morale and teamwork by encouraging involvement as a cyclist or volunteer in a meaningful social activity.
By joining the elite group of corporations that works alongside the National MS Society to end the devastating effects of
multiple sclerosis, your company will be identified as a leader within the corporate community.
Through sponsorship, you will increase your company's visibility hereby gaining you access to corporations in these industries:
Media
Pharmaceutical
Financial
Food Service
Transportation
Real Estate Development
Athletic Retail
Will you join this family of corporate partners
working together to make a difference?
Every hour of every day, someone is diagnosed with MS.
The National MS Society's mission is to end the devastating effects of multiple sclerosis.
Multiple sclerosis (MS) is a chronic, often disabling disease of the central nervous
system affecting the brain, spinal cord and the optic nerves.
When people are diagnosed with multiple sclerosis, they often feel an overwhelming
sense of uncertainty about their future. The course and severity of the disease is as
individual and unique as the person who has the disease; it is extremely difficult to
predict if someone will lose their eyesight, experience numbness or paralysis, have
difficulty with memory, or even lose their ability to walk.
Over 11,000 local people with multiple sclerosis count on the National MS Society for
vital research, programs, services and support.
Together, we can bike to create a world free of MS.