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Measuring Innovation The 3rd Community Innovation Survey in Portugal Manuel João Bóia [email protected] Innovation and Technology Transfer MSc Engineering Design 17 October 2003 Outline 1. The Community Innovation Survey 2. Students Presentations 3. Results (CIS 3), 4. Innovative Enterprises by Sector and CIS Trajectories in the European Context Input vs. Output of Innovation in Europe Some Innovation Characteristics Other Strategic and Organizational Important Changes Innovation Sources Innovation Barriers Lessons Learned and Conclusions CIS 3 1.1 Portugal Survey Target Population • All Manufacturing and Service firms with more than 10 employees Survey Sample • Initial Sample: 4727 firms stratified by firm size and sector (INE–1999 Data) • Corrected sample: 4127 firms Sectors Surveyed • Mining and Quarrying, all Manufacturing, Utilities, Wholesale Trade and a selection of industries in the Service Sector CIS 3 1.2 Portugal Innovation Definition Used: • Market introduction of a product (Good or Service) new or significantly improved, or the introduction of new or significantly improved processes, based on new technological developments, new combinations of existing technologies or on the use of other type of knowledge acquired. The innovation should be new to the company and not necessarily to the market. CIS 3 1.3 Portugal Questionnaire • Harmonized questionnaire (the same for Services and Manufacturing and other industries) • Questions regarding: General Information Companies Characteristics Basic Economic Information Product and Process Innovation Innovation Extension Patents and Other Protection Methods Innovation Activities and Expenditure Intramural R & D Companies Options Other Strategic and Organizational Important Changes Effects of Innovation Public Funding Innovation Co-operation Sources of Information for Innovation Hampered Innovation Activity Systemic Characteristics CIS 3 1.4 Portugal Survey • Start date: October 2001 • Sample verification and validation (Name and Address) and identification of a contact person • Mailing of Questionnaire with innovations examples and a postage free envelope for replying (fax reply also accepted) • Systematic phone reminders plus two fax reminders and an additional questionnaire re-mailing • Support is provided on working days by phone, fax or e-mail by a multidisciplinary team of 6 trained staff people • End date --> 15th April 2002 CIS 3 1.5 Portugal Response Rates CIS 3 PT Valid Answers and Response Rates by Sector and Size Sector Small Medium Large Resp. Resp. Resp. Valid Valid Valid Rate Rate Rate 10(12)-14 23 46,0% 22 52,4% 0 0,0% 15-37 623 45,1% 455 45,2% 198 52,5% 40-41 9 29,0% 8 57,1% 4 66,7% 51, 60-67, 72-73, 74.2, 74.3 313 41,8% 158 48,9% 62 53,9% NACE Mining and Quarring Manufacturing Electricity, Gas and Water Distribution Services All Sectors Sub-Total Valid Resp. Rate 45 1276 21 533 47,87% 46,16% 41,18% 44,90% 968 43,8% 643 46,4% 264 52,8% 1875 45,8% Small – 10 to 49 Employees Medium – 50 to 249 Employees Large - over 250 Employees 4.1 Lessons Learned from the CIS III Implementation: • Unreliable Initial Sample (1999 Data) • Non-Enforcement of the Policy regarding Mandatory Surveys • Biased General perception of Innovation Definition (“Radical” Innovation) • Services misperception of Innovation Definition (Product = Service or Goods) • Non-Disclosure Policy of Financial Data • Lack of Qualifications of the Questionnaire Filling Contact Person (“Cultural” bias towards Non Response or Non Innovation) • Lack of correspondence between the surveyed data/indicators and Companies data/indicators gathering. • Mergers and Acquisitions (Availability of Contact Person and Data) • Huge paperwork! • In Data Processing, High values of “Item Non-response” in some strata (CAE 2 Digits*Dimension) of the realized sample for some variables, ”Exports Sales”, “Innovation Expenditure”, “Level of importance in Cooperation”, “Innovation Hampering Factors (partially)” and Patents Unreliable missing values imputation methodology and routines provided by Eurostat, surpassed in cooperation with other member states. Students Presentations 1. The Community Innovation Survey 2. Students Presentations 3. Results (CIS 3), 4. Innovative Enterprises by Sector and CIS Trajectories in the European Context Input vs. Output of Innovation in Europe Some Innovation Characteristics Other Strategic and Organizational Important Changes Innovation Sources Innovation Barriers Lessons Learned and Conclusions 3.1 Results - Innovative Enterprises by Sector and CIS Trajectories in the European Context 100% 80% Proportion of Service Innovating Enterprises Ireland 60% Austria (2) (1) Luxemburg UK 40% France Portugal CIS II CIS III (Preliminary) Netherlands Sweden Italy Norway Finland 20% Germany Belgium 0% 20% 40% 60% 80% 100% Proportion of Manufacturing Innovating Enterprises (1) (2) Note: For comparison with the data of 1995-1997 some Sub sectors (NACE 63, 73, 74.3 e 64 except 64.2) and the manufacturing companies in between 10 and 20 employees which were part of the CIS 3 survey are not considered Includes the results not considered in (1). Final disaggregated and comparable results are not yet available for the other participants in the exercise. 3.2 Results – Input vs. Output of Innovation in Europe Manufacturing Sector 80% Porportion of Innovative Enterprises Ireland Germany Austria Netherlands 60% UK Sweden Norway France CIS II 40% CIS III (Preliminary) Finland Belgium Portugal 20% 0% 0.0% 2.0% 4.0% 6.0% 8.0% Expenditure in Innovating Activities as Share of Turnover Results – Some Innovation Characteristics 3.3 Innovation is Firm Size dependent (larger firms innovate more) Innovation has sector specificities The integration of the firm in a network (e.g., integration into a group) increases the probability to innovate The level of competition in a market influences a firm’s probability to innovate (Highly competitive markets provide more innovative firms) Non-Innovators Manufacturing Services Innovators Changed Organizational Structures New Corporate Strategies Significant Aesthetics' Change Advanced Management Techniques Changing Enterprise's Marketing Concepts/Strategies Changed Organizational Structures New Corporate Strategies Significant Aesthetics' Change Advanced Management Techniques Changing Enterprise's Marketing Concepts/Strategies Proportion of Enterprises (%) Results - Other Strategic and Organizational Changes 3.4 70.0 60.0 50.0 40.0 30.0 20.0 10.0 - 1995-1997 Europe Average 1995-1997 1998-2000 Government or Private non-profit institutes Universities and other Hugher Education Institutions Professional Conferences, meetings and journals Competitors Suppliers Fairs and Exhibitions Other Enterprises within the Enterprise Group Clients Within the Enterprise Innovating Enterprises with Highly important Sources (%) Results - Innovation Sources of Highly Importance for Manufacturing 50 45 40 35 30 25 20 15 10 5 0 3.5 C er R po n si ve ne s ss ar d ke ts s og y isk ar M St an d on R hn ol Te c an d es ns at io n m on ce ts es Co s di ti ne l Fi na n n ig i tio of ov a lR on Pe rs Ec on om ic at io n la tio om eg u us t R ed es ur c In n So In fo r lifi at io na an is m In fo r O rg Q ua Proportion of Enterprises (5) Results - Innovation Barriers of Highly Importance 3.6 50 45 40 35 30 25 20 15 10 5 0 Manufacturing Non-Innovators Manufacturing Innovators Services Non-Innovators Services Innovators CIS II 1995-1997 CIS II EU Average CIS III MSc Engineering Design CIS III CIS II CIS II EU Average Customer Responsiveness Regulations and Standards Information on Markets Economic Risks Information on Technology Sources of Finance Innovation Costs Organisational Rigidities Qualified Personnel Proportion of Enterprises (%) Results - Innovation Barriers of Highly Importance 3.7 MSc Engineering Design CIS III Perspective 70 60 50 40 30 20 10 0 4.2 Lessons Learned and Conclusions: 1. The CIS is a good evolving instrument for benchmarking and follow up of the best practices, although incomplete in what concerns the systemic characteristics of innovation. 2. A significant increase in the innovation extension and in the firms innovation expenditure was achieved for Portugal in CIS III compared to CIS II. 3. In the innovation process, both sources and barriers to innovation profiles remain consistent with the CIS II data, where the most relevant are respectively “Within the Enterprise” and financial constraints. 4. Innovation expenditure has reached a milestone above which innovation effectiveness appears to be more correlated with factors of systemic nature. 5. Technological innovation appears to Organizational Innovation and Change. be strongly correlated with Measuring Innovation The 3rd Community Innovation Survey in Portugal Manuel João Bóia [email protected] Innovation and Technology Transfer MSc Engineering Design 17 October 2003 Additional Slides Results - Innovation Extension Innovation Extension Manufacturing Services National (3) 1995-1997 1998-2000 (1) 1998-2000 (2) 1995-1997 1998-2000 (1) 1998-2000 (2) 1995-1997 1998-2000 (1) 1998-2000 (2) Proportion of the total of firms that: Introduced Innovation Product Innovation Process Innovation were involved in Inovating Activities Ongoing or Abandoned Innovating Activities 25.8 15.1 22.9 28.5 8.3 48.4 31.1 37.5 50.7 21.3 42.4 26.8 31.1 44.8 17.8 28 35.6 11.1 48.9 31.9 30.3 50.1 17.2 48.7 31.6 30.6 50.1 17.6 26.7 31.4 9.4 48.4 30.9 34.8 50.3 19.5 44.3 27.9 31.1 46.4 17.7 Proportion of the total of firms that were involved in Innovating Activities that: Introduced Innovation Product Innovation Process Innovation Ongoing or Abandoned Innovating Activities 90.4 52.9 80.3 29.2 95.5 61.4 73.9 42 94.6 59.8 69.4 40.4 78.7 31.1 97.5 63.6 60.5 34.3 95.7 63.1 61.2 35.2 85 30.1 96.3 61.4 69.1 38.7 95.5 60.2 67.1 38.1 Note: in CIS 2 (1995-1997), by opposition to CIS 3 (1998-2000), two separate questionnaires were used for Manufacturing and Services. In the latter, a distinction between process and product was not asked, therefore these values are not available. (1) For comparison with the data of 1995-1998 some Service sub-sectors (NACE 63, 73, 74.3 and 64 except 64.2) and the Manufacturing firms in between 10 and 19 employees that were surveyed in 1998-2000 are not included. (2) Includes the results not considered in (1). (3) Includes also the results of Minning and Quarring (NACE 10 to 14) in (2) and Electricity, Gas and Water Distribution (NACE 40 and 41) in (1) and (2). Results – Product and Process Innovation Product Innovation Product and Process Innovation Process Innovation Proportion of Innovating Enterprises (%) Results - Innovation by Firm Size 90 80 70 60 50 40 30 20 10 0 1995-1997 1998-2000 (1) 1998-2000 (2) 1995-1997 Manufacturing Proportion of Innovating Enterprises (%) Small 1998-2000 (1) 1998-2000 (2) 1995-1997 Services Medium Large 1998-2000 (1) 1998-2000 (2) National (3) Manufaturing Total Services Total National Total 100 90 80 70 60 50 40 30 20 10 0 1995-1997 1998-2000 (1) 1998-2000 (2) 1995-1997 1998-2000 (1) Manufacturing 1998-2000 (2) 1995-1997 Services 1998-2000 (1) 1998-2000 (2) National (3) 10 to 19 20 to 49 50 to 99 100 to 249 More than 500 Manufacturing Total Services Total National Total 250 to 499 CIS 3 Portugal CIS3 Final data - All Sectors ( % ) NACE Breakdown Proportion of Innovating Enterprises Mining & Quarring 37.2 Manufacturing 42.4 Small 35.3 Medium 62.2 Large 72.0 Food products; Beverages and tobacco 47.8 Textiles and leather 31.1 Wood, pulp & publishing 36.1 Coke and chemicals 66.0 Rubber & other non-metallic 47.9 Basic metals and fabricated metal products 53.3 Machinery and equipment NEC 50.4 Electrical and optical equipment 49.2 Transport equipment 50.3 Manufacturing NEC and recycling 51.0 Electricity, Gas & Water Sup. 70.3 Services 48.7 Small 44.0 Medium 72.2 Large 76.9 Wholesale Trade 46.1 Transport & Storage 41.1 Post & Telecommunications 92.7 Financial Intermediation 70.5 Computer & related Activity 74.1 Research & Development 100.0 Engineering Services 61.1 Test and Analysis 42.9 Share of Turnover due to New or Improved Products Share of Turnover due to Novel Products Innov. Expenditure/ Turnover Innovation Intensity 1.2 15.5 7.4 9.0 23.1 1.1 11.4 2.8 5.7 18.8 2.6 2.9 3.4 2.5 2.9 6.4 7.7 5.8 8.7 11.8 2.6 4.6 2.6 5.9 8.0 2.2 2.2 6.0 2.0 2.3 12.4 19.7 6.0 13.2 1.9 4.5 29.3 46.6 21.1 44.7 3.1 2.4 21.8 39.6 12.3 9.4 13.9 12.7 10.4 12.2 9.7 12.4 60.9 23.4 16.5 14.4 39.5 7.3 4.4 11.6 6.2 7.6 2.2 5.9 5.9 59.0 16.9 16.3 3.2 0.5 2.7 1.2 1.3 4.0 0.9 12.3 2.8 2.6 6.3 3.8 4.7 5.3 High and Medium-High Medium-Low Technological Sectors Low Textiles and Leather Wood, Pulp and Publishing Food products; Beverages and Tobacco Manufacturing NEC and Recycling Rubber and Other NonMetallic Basic Metals and Fabricated Metal Electrical and Optical Equipment Transport Equipment Machinery and Equipment NEC Coke and Chemicals Proportion of Innovating Enterprises (%) Results – Innovation by Technological Intensity (Manufacturing) 70 60 50 40 30 20 10 0 1995-1997 Europe Average 1995-1997 1998-2000 Government or Private non-profit institutes Universities and other Hugher Education Institutions Professional Conferences, meetings and journals Fairs and Exhibitions Competitors Suppliers Other Enterprises within the Enterprise Group Clients Within the Enterprise Innovating Enterprises with Highly important Sources (%) Results - Innovation Sources of Highly Importance for Services 50 45 40 35 30 25 20 15 10 5 0 Proportion of Enterprises (%) Results - Patenting 12.0 9.9 10.0 7.5 8.0 4.0 5.7 5.3 6.0 4.2 3.6 2.9 1.9 2.0 0.0 Non-Innovators Innovators Non-Innovators Manufacturing Innovators Services Enterprise applied for at least a Patent to Protect Inventions Enterprise possess Valid Patents at the end of 2000 700 2,500 600 2,000 500 400 1,500 300 1,000 200 500 100 - NonInnovators Innovators Manufacturing NonInnovators Innovators Services NonInnovators Innovators Manufacturing NonInnovators Innovators Services Number of Patent Applications for Goods/Services/Processes Number of Valid Patents at the end of 2000 for Goods/Services/Processes Number of Patent Applications for goods/Services Number of Valid Patents at the end of 2000 for Goods/Services Clear characteristic: the Portuguese companies ignore or do not choose to use patenting as a protection tool Proportion of Enterprises Protecting Innovations (%) Results – Other Protection Methods Used 25.0 20.0 15.0 10.0 5.0 NonInnovators Innovators NonInnovators Manufacturing Innovators Services Non Innovators Innovators National Registration of Design Patterns Trademarks Copyright Secrecy Complexity of Design lead-time advantage over competitors