Transcript World Wide Web

MSN and competing Web
portals
Presented by：Meiyu Xie
Course： COMP 1631, Winter 2011
Date: 2011-01-31
Realize MSN Global
Is the world's largest software company, and it is one of
the most successful IT enterprise,
In the global 40 countries and regions with 21
different languages provide integral content and
instant messaging service, is one of the world's most
popular web portal.
Every day, the MSN homepage provides
millions of people with personalized
access to award-winning content and
tools available throughout the MSN
network.
Unique Users: 69,715,000
Page Views: 3,119,000,000
• MSN (originally The Microsoft Network) is a collection of Internet
sites and services provided by Microsoft. The Microsoft Network
debuted as an online service and Internet service provider was
founded on August 24, 1995, to coincide with the release of the
Windows 95 operating system. MSN is the world's second-biggest
Internet service providers, with the nine million users, after the AOL.
• The range of services offered by MSN has changed since its initial
release in 1995. MSN was once a simple online service for Windows
95, an early experiment at interactive multimedia content on the
Internet, and one of the most popular dial-up Internet service
providers.
• Microsoft used the MSN brand name to promote numerous popular
web-based services in the late 1990s, most notably Hotmail and
Messenger, before reorganizing many of them in 2005 under another
brand name, Windows Live. MSN‘s Internet portal, MSN.com, is
currently the 9th most visited domain name on the Internet.
• In addition to the Internet service provider and the Internet
portal, the name “MSN” has been used for a number of
related services. The three most popular of these are Hotmail,
Messenger and Live Spaces.
Windows Live Messenger (formerly named MSN
Messenger) is an Instant messaging client
created by Microsoft.
Live Messenger is polymerization global
network connections of new generation of
instant communication platform, provide
new individualized instant communication
way, polymerization of the Msn portal,
Space, Hotmail!
Windows Live Spaces
Windows Live Spaces (previously
MSN Spaces) is Microsoft‘s
blogging and Social Networking
platform. The site was originally
released in early 2004 under the
MSN Spaces name to compete
with other social networking sites.
Windows Live Spaces received an
estimated 27 million (27,000,000)
unique visitors per month as of
August 2007.
Faster
Windows Live Hotmail, formerly known as MSN Hotmail and commonly
referred to simply as Hotmail, is a free web-based service operated by
Microsoft as part of its Windows Live group. It was founded by Sabeer Bhatia
and Jack Smith and launched in July 1996 as "HoTMaiL". It was one of the
first web-based email services.
More safety
More convenience
How important the
21：00
Through "friends
spaces" browse
friends photos and
log
14:00 -16:00
business and watch
the newest movie
MSN
is in our daily life
9:00-10:30
See the news
12：00
Chat with friends and
discuss where to have lunch
• A Web portal, also known as a links page，presents information
from diverse sources in a unified way. Apart from the standard
search engine feature，web portals supply other services such as
e-mail, news , databases, information and entertainment.
• Today, the competition between the different web portals has
intensified in recent years. Design of a good web portal, is
becoming the growing need of users and web developers around
the world and also for the brand to stay in.
• The heyday of the big Internet portals was the late 1990s, when
America Online, @Home, Excite, and Go.com were all the rage.
Today AOL, MSN, and Yahoo are among the handful of survivors
that remain extremely popular. According to data provided by
MSN, it receives 600 million monthly visitors, making it a top
Internet destination.
competition
•
Microsoft is revamping its MSN portal to give it a modern look and new social
networking tools so that it can adapt to the market variations.
•
The fact that MSN is revamping its portal just as rival Yahoo is turning up the
marketing heat with an "It's You" marketing campaign is probably no coincidence.
It's also likely that Microsoft's official debut of the updated MSN site will occur at
roughly the same time that Yahoo integrates the Bing search engine into its portal;
observers expect both things to happen early next year.
•
Yahoo stands for “Yet Another Hierarchical Officious Oracle”. Yahoo! Currently has
500 million users worldwide that visit the site each month. It is provided to users
in more than twenty different languages. The company also has office location in
Europe, the Aisa Pacific，Latin America, Canada and the United States. Today,
Yahoo portal has become one of the leading search engines on the World Wide
Web.
• Although MSN and Yahoo offer similar
services，MSN develops faster and more
comprehensive, it also become one of the
most main web portals. Yahoo is a leading
global Internet brand and reaches the
largest audience worldwide. It is a
successful web portal.
References
• Yahoo-MSN Project. Retrieved on Jan 30, 2011 from
http://www.slideshare.net/nitishq/yahoo-msn-comparison
• “MSN Offers Public Sneak Peek at New Look.” PCWorld. Tom Spring, 4 Nov.
2009.Retrieved from
http://www.pcworld.com/article/181353/msn_offers_public_sneak_peek
_at_new_look.html
• Windows Live Spaces - Container House manufacturer - Spatial Grid
Structure manufacturer. Retrieved on Jan 30, 2011 from
http://business.ezinemark.com/windows-live-spaces-container-housemanufacturer-spatial-grid-structure-manufacturer-16ad27dbeda.html
• Wikipedia. Windows Live Spaces. Retrieved on Jan 1, 2011 from
http://en.wikipedia.org/wiki/Windows_Live_Spaces
• Wikipedia. Hotmail. Retrieved on Jan 1, 2011 from
http://en.wikipedia.org/wiki/Hotmail
• Ray George. MSN Brand Audit. Rev. by Redmond. Retrieved on Jan 1, 2011
from http://www.slideshare.net/Rinky25/redmond-review-msn-audit