Transcript Slide 1

Brentford Lock West
Assessment of Employment Potential
“Particularly at a time of rapid change which may
signal shifts within the London economy, it makes
sense to be open minded about emerging sectors in
the economy and ensuring there are policies in place
that allow them the space to grow.”
- Para 37; Proposals for the Mayor’s London Plan, April
2009
SCOPE OF STUDY
Given the pivotal location of the site between the two main
parts of Brentford – the High Street and the Great West Road
– and the scale of changes that are taking place in Brentford,
we have examined the wider Brentford context before
focusing on the site itself.
METHODS
•A street survey of the area between the M4, the River
Thames, Syon Lane and Chiswick Roundabout, from which
we identified all significant firms (189 in total).
•Interviews with major firms on the Golden Mile and in
Brentford High Street
•Interviews with key players in the property industry,
economic development agencies, the Council’s Economic
Development Unit and with GSK and Heidelberg
•Analysis of business, property market and employment
statistics for Brentford and West London.
SITE CONTEXT AND LOCAL EMPLOYMENT USE
ECONOMIC ANALYSIS
Industrial sector breakdown for Brentford Study Area (3-digit SIC)
Table 4.4 - Significant Economic Sectors in Brentford, by number of employees
Source: Annual Business Inquiry, 2007
742 : Architectural and engineering activities and related technical consultancy
563
703 : Real estate activities on a fee or contract basis
577
518 : Wholesale of machinery, equipment and supplies
588
802 : Secondary Education
588
748 : Miscellaneous business activities not elsewhere classified [includes designers,
secretarial services, call centre activities, packaging activities]
633
521 : Retail sale in non-specialised stores [convenience stores]
673
853 : Social work activities
762
722 : Software consultancy and supply
803
452 : Building of complete construction or parts thereof; civil engineering
1,156
741 : Legal, accounting, book-keeping and auditing activities; tax consultancy; market
research and public opinion polling; business and management consultancy; holdings
1,433
514 : Wholesale of household goods
2,173
851 : Human health activities
2,284
922 : Radio and television activities
5,177
Total in 13 largest sectors
17,410
Total in Brentford
27,645
725 : Maintenance and repair of office, accounting and computing
922 : Radio and television activities
7415 : Management activities of holding companies
672 : Activities auxiliary to insurance and pension funding
514 : Wholesale of household goods
726 : Other computer related activities
501 : Sale of motor vehicles
703 : Real estate activities on a fee or contract basis
519 : Other wholesale
452 : Building of complete construction or parts thereof; civil engineering
742 : Architectural and engineering activities and related consultancy
642 : Telecommunications
518 : Wholesale of machinery, equipment and supplies
511 : Wholesale on a fee or contract basis
722 : Software consultancy and supply
744 : Advertising
502 : Maintenance and repair of motor vehicles
925 : Library, archives, museums and other cultural activities
515 : Wholesale of non-agricultural intermediate products, waste and scrap
802 : Secondary Education
803 : Higher education
723 : Data processing
851 : Human health activities
853 : Social work activities
526 : Retail sale not in stores
TOTAL WORKFORCE - sectors with LQ above 1 in Brentford
Brentfor
d
West
London
275
1,039
LQ
Proportion of
the local
economy
Growth 1998-2007 (West London)
6.65
1.0%
-75%
68%
5,177
20,902
6.22
18.7%
858
4,224
5.10
3.1%
280
1,525
4.61
1.0%
-47%
16,662
3.28
7.9%
11%
509
3,905
3.28
1.8%
6%
443
3,877
2.87
1.6%
0%
577
7,084
2.05
2.1%
120%
257
3,308
1.95
0.9%
-37%
2,173
N/A
1,156
14,901
1.95
4.2%
-31%
563
7,357
1.92
2.0%
-14%
443
6,098
1.83
1.6%
-8%
588
8,318
1.78
2.1%
-32%
254
3,928
1.63
0.9%
46%
803
12,642
1.60
2.9%
14%
278
4,378
1.60
1.0%
38%
241
4,023
1.51
0.9%
0%
66
1,103
1.50
0.2%
0%
270
4,978
1.36
1.0%
5%
588
11,027
1.34
2.1%
-10%
371
6,998
1.33
1.3%
12%
108
2,050
1.32
0.4%
-36%
2,284
43,736
1.31
8.3%
46%
762
15,977
1.20
2.8%
-8%
74
1,700
1.09
0.3%
31%
-
70.2%
8%
19,398
211,740
Five sectors of the economy – from the original 225 –meet all three tests.
These are sectors which:
– represent at least 2% of the Brentford economy (2007 data)
– are a greater proportion of the Brentford economy than West London
as whole (2007 data); and
– have grown in size between 1998 and 2007
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922 : Radio and television activities
514 : Wholesale of household goods
703 : Real estate activities on a fee or contract basis
722 : Software consultancy and supply
851 : Human health activities
We have identified both
– business sectors that have potential for future
development in Brentford: these are media,
entertainment and creative industries; information
and communications technologies and also
– particular forms of development that could be
appropriate on the site: flexible space for major
companies and small and medium enterprises;
services for businesses and staff (especially
those on the Great West Road)
RESEARCH SYNTHESIS:
SECTORS CONSIDERED FOR BRENTFORD LOCK WEST
1. Media, entertainment & creative industries
2. Information and communications technologies
3. Services to the local economy e.g. printing, sign-making, washroom supplies
4. Storage & distribution, mostly non-strategic; probably not likely to make best use of the site: traffic
generation, low job densities.
5. Cars, sales, rental and servicing; probably not likely to make best use of the site – traffic
generation, low job densities.
6. Institutional/public sector: health/education/police – the only requirement we are aware of is a
Secondary School – questions re site not large enough, access to playing fields etc.
7. Major companies – probably not suitable low commercial profile, access etc.
8. Retail warehousing; probably not likely to make best use of the site - traffic generation, low job
densities.
9. Yard-based activities, or recycling and construction materials; probably not likely to make best use
of the site why access, job creation etc.
10. Flexible space for major companies and individuals/SMEs
11. Services for businesses and staff on the GWR e.g. child care, health, catering, recreation
12. Combined heat and power plant (to serve site and wider Brentford market)
13. Water-based business
14. Residential development with priority in the allocation of homes to those working locally
“Serious and urgent consideration needs to be given to
immediate plans for the different unused or under-used
sites in Brentford; the regeneration of the town as a
whole will be jeopardised if action is not taken quickly to
attract people, new business and activity to Brentford.
Festivals, short letting of business premises at low rents
and exhibitions all need to be examined as a means of
generating life and activity and of showing people from
outside the town the outstanding opportunities that
Brentford offers.”
-Executive Summary of full report
ISIS is keen to initiate activity on the site now, not
waiting for permanent development to be viable. There
are several comparable case studies where large
derelict sites have made productive use of their inherited
assets and resources as part of a longer-term project to
provide employment that is relevant to today’s needs.
NDSM, Amsterdam
Barley Mow Centre, Chiswick High Road
Royal Albert Dock, Liverpool
St. Katherine’s Dock, London
Gabriel’s Wharf, South Bank London
Camden Lock, London
The Hub, Kings Cross
Paintworks, Bristol