WHO ARE YOU? WHO ARE MILLENNIALS?
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Transcript WHO ARE YOU? WHO ARE MILLENNIALS?
WHO ARE YOU?
WHO ARE
MILLENNIALS?
Generational Differences
and
Why Knowledge is Important
Who We Are:
Presenters:
James Forkum
Dean and Athletic Director: Santa Rosa Junior
College
Sherry Forkum
Director of Writing & English Professor: William
Jessup University
Principal Consultants: Advanced Knowledge
Consulting
gendiff.com
Presentation Agenda
I.
II.
III.
IV.
V.
VI.
Introduction
Review the Generations
Millennials
Practical Applications
Summary
Questions and Answers
WHY IS THIS IMPORTANT?
Family Dynamics
Know Them to Understand Them by Knowing
Ourselves
Team-Building, Change, Motivation, and
Maintaining/Increasing Relationships
GENERATIONAL YEARS
G. I. Generation – 1901-1924 (ages 84-107)
Silent Generation – 1925-1942 (ages 66-83)
Boomers – 1943-1960 (ages 48-65)
Generation X – 1961-1981 (ages 27-47)
Millennials – 1982-2002 (ages 6-26)
Homeland – 2003 - (Ages 5 and under)
GENERATIONAL
COMPARISONS
SILENT
BOOMER
GEN X
MILLENNIAL
Size
52 Million
78 Million
70.2 Million
78-100 Million
Other Names
Traditionalists
Consciousness
Generation
Me Generation
Modern “Lost”
Generation
Slacker Generation
Generation Y
Echo Boom
Generation Next
Heroes
GI Generation
Themselves
Anti-Heroes
Parents
Family Life
Earliest marrying and
babying generation
Silent women divorces
in record numbers
Large numbers of
women in the
workforce later in the
generational cycle
Religious and/or
spiritually oriented
Health oriented
Waiting until later in
life to have children
Have become
“helicopter” parents
Adult oriented from an
early age
“Anti-child”
movement
Less parental
supervision than ever
before
Little peer interaction
in childhood
“Copter” parenting
continued
“Special” – eagerly
anticipated
Lowest parent to child
ratio ever
Universally protected
Sheltered
Continued…
SILENT
BOOMER
GEN X
MILLENNIAL
Work
Large increase in
number of people in
“helping professions”
in 1960s
Workaholics
Career focused
30+year career
First to seek work/life
balance
Not constrained by
time and/or place
3 out of 4 work more
than 31 hours per week
More discretionary
income than any
previous group
Significant Life
Events
Depression
Sexual revolution
occurred while this
generation was in midlife
Korean War
Vietnam
Sexual revolution
Kent State
JFK
Gulf War
Berlin Wall comes
down
Challenger explosion
Columbine
September 11
Afghanistan & Iraq
Continued high school
and college/university
incidences
Notes
Generation of
jealousies and role
reversals
Focused on previous
generation while young
and subsequent
generation in adulthood
Intense attention
focused on this group
for the entire Boomer
lifespan
Self-aware and selfcentered (largest
number of self-help
books)
Mired in an age of
death
*AIDS
*Homicides drugrelated deaths increased
*Suicidal (at a near
record rate of almost
5000/year in mid
1980s)
Optimistic
Conventional
Racially diverse
Pressured
Demography of the Future
Paperless Home/Learning/Work Environments
Psychologically people are tactile
Like to hold, handle, open something
Telecommuting/Virtual Classrooms
Social need to work in groups
Meet physically
Interact
COHESIVENESS
Intergenerational Conflict – family dynamics,
hinders plans, products, and ideas from
moving forward
Detrimental Effects – communication, working
relationships, undermining
Cohesiveness Continued…
Team Conflicts –
Boomers – view Gen Xers as too impatient, throw out tried
and true
Gen Xers – view Boomers as inflexible to change/ say the right
thing to the right person
Silents – view Boomers as self-absorbed, share too much
information
Boomers – view Traditionalists as rigid/dictatorial
Gen Xers – view Millennials as too spoiled/self-absorbed
Millennials – view Gen Xers as cynical/negative
A team that allows choices and openly
explores ideas, and whose members
value learning, will better accommodate
the needs and values of members of
different generations.
Constance Patterson, PhD
Is this the image that came to mind?
General Characteristics
Largest Generation in History
The Most Affluent in History
The Most Educated
The Most Diverse (36% nonwhite)
Self-Described Optimists and
Team Players
Follow Rules More Readily
(Different Time Schedule)
Accept Authority Easier than
Their Parents Did
Surpass their Parents in the use of
Technology
Multiprocessing Skills
Wanted – Protected – Worthy
Continued…
Known for Hard Work (A Grassroots
Reconstruction of Community, Teamwork, and
Civic Spirit
Community Service, Race, Gender Relations,
Politics, and Faith
Capacity to Mobilize Volunteers for
Worthwhile Causes, (using the Internet)
Are in Line to Become the next Hero
Generation
Howe and Strauss state:
The generation will be known for its reversal of most
trends measuring poor behavior, including violent
crimes, suicide, sex, and alcohol and illicit drug use.
“Boomers started out as the objects of loosening
child standards in an era of conformist adults.
Millennials are starting out as the objects of
tightening child standards in an era of nonconformist adults. By the time the last Millennials
come of age, they could become…the cleanest-cut
young adults in living memory.”
7 TRAITS
Special – From Precious Baby Movies to Effusive Rhetoric
Sheltered – Explosions of Child Safety Rules and Devices
Confident – High Levels of Optimism, Often Boast of Power
and Potential
Team-Oriented – New Emphasis on Group Learning, Tight
Peer Bonds
Achieving – Accountability Rising, Best Educated, Best
Behaved
Pressured – Pushed to Study Hard, Take Advantage of
Opportunities
Conventional – Take Pride in Behavior, Comfortable with
Parent’s Values
Working Characteristics
Teamwork Activities
Cooperative Grouping
Experiential Activities
Structure
Use of Technology
Email/Instant Messaging are Natural
Communication and Socialization Mechanisms
Wired/Wireless
Digital Natives
Cell Phones
MP3 Players/iPods (iPhone)
Texting
Web Surfing
MySpace/Facebook
Finger on the pulse of the World
Right Here/Right Now Generation
Digitally Literate
Intuitive
Although, understanding technology and source
quality may be shallow
More visually literate than any other generation
They move between real and the virtual
instantaneously
Literacy goes well beyond text, because of visual
media
Text literacy may be less well developed.
10 Attributes of an Information-Age
Mindset (J. Frand)
Computers are not technology
The Internet is better than TV
Reality is no longer real
Doing is more important than knowing
Learning more closely resembles Nintendo than logic
Multitasking is a way of life
Typing is preferred to handwriting
Staying connected is essential
There is zero tolerance for delays
Consumer and Creator are blurring
The Millennial World
Average teenager spends more than 72 hours a
week using electronic media (2006)
Pew Internet research – nearly 80% of 28 and
younger regularly read blogs/ 30% of 29-40
40% of teenagers and 20-somethings have
created their own blogs
A cult of groupthink, - collaborative and teamoriented
What Millennials Want
Descriptions
Implications for Success
1. You Be the Leader
Millennials are looking for great
role models/leaders with honesty
and integrity.
Strive to be a role model.
2. Challenge Me
Millennials are looking for
growth, development, and a career
path.
Provide opportunities that
challenge and allow for trying
new adventures.
3. Let Me Work with Friends
Millennials like being friends,
with family, and being with
people they “click” with.
Encourage friends to work
together in teams and groups.
Create opportunities for social
interaction.
4. Let’s Have Fun
Humor and fun are important to
Millennials.
Allow and encourage humor
5. Respect Me
Millennials like to be treated with
respect.
Treat Millennial’s ideas with
respect.
6. Be Flexible
Millennials engage in many
activities such as family, work,
teams, study, and social events.
Provide a flexible environment.
Be creative in your coaching and
activities – where possible use
emerging technologies such as
communicating via SMS, email,
or forums.
(Raines 2002)
CURRENT NEGATIVE TRENDS AND
PROBLEMS
Underage Drinking
Marijuana Use (High)
Rave Culture (Ecstasy Use)
Sexually Promiscuous (Hooking Up)
Technology Use Etiquette (Misuse)
Time Management
Poor Communication Skills
Media Oriented (Self-Image)
Some Other Negatives
Multi-tasking
Poor Communication Skills (writing)
Oral Communication
Math Skills
Mass Stimulation
Lack of Critical Thinking/Problem Solving as an
individual
Plagiarism/Cheating (turnitin.com)
Problem Discerning Truth (Wikipedia)
Suggestions for Success
Tell the Truth
Let Them Know That What They Do Matters
Explain the “Why” and What Is In It For Them
Learn Their Language, Communicate In Their Terms
Make the Home Environment Fun
Model The “Way”
Build Relationships
Challenge To Find Technological Solutions To
Everyday Issues
25 year old Chris Hales
CEO of Anti-Matter Media
Two things represent my generation.
Technology and the “Do-It-Yourself”
aesthetic. With the increase in technology,
opportunities for networking with others seem
endless, enabling us to turn out more authors,
films, record labels and artists than previous
generations. When you put the two together
you have the recipe for a generation that is
willing to go out and make stuff happen on
their own.
SUMMARY
Provide Structure
Provide Leadership and Guidance
Encourage the Millennial’s Self-Assuredness, “CanDo” Attitude, and Positive Personal Self-Image
Take Advantage of the Millennial’s Comfort Level
With Teams. Encourage Them To Join
Listen to the Millennial
Millennials Are Up For The Challenge and Change
Time for You
Questions
and
Answers
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gendiff.com, or download it from our website.