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AGRIBUSINESS EXPORT AWARENESS WORKSHOP KWAZULU NATAL 18 NOVEMBER 2010 J B CHADWICK CITRUS GROWERS’ ASSOCIATION 12.5 million KZN – 1.8million 7.5 million 69.3 million KZN 1million 9.6 million South Africa Citrus Exports 2010 Africa Canada USA E Europe 2% 1% 3% 1% UK 10% S/C Europe 8% Russia 13% Middle East 22% Far East/ Asia 13% N/W Europe 26% IOI 1% Exports Greece Mexico China Argentina Morocco Egypt USA Turkey South Africa Spain 0 500 1000 1500 2000 2500 3000 3500 REQUIREMENTS TO EXPORT REGISTRATIONS QUALITY SANITARY PHYTOSANITARY PACKAGING SPECIFIC CUSTOMER REQUIREMENTS REGISTRATION Food Business Operator ◦ Production Unit Code (PUC) ◦ Packhouse Code (PHC) Special Export Markets ◦ EU, South Korea, USA, Japan, Taiwan, China (www.daff.gov.za) Perishable Products Export Control Board (PPECB) Citrus Growers’ Association QUALITY AGRICULTURAL PRODUCT STANDARDS ACT, 1990 (ACT No. 119 OF 1990) STANDARDS AND REQUIREMENTS REGARDING CONTROL OF THE EXPORT OF CITRUS FRUIT Colour Size Internal ◦ Juice % ◦ Sugar and Acids Blemishes Seeds Cultivar names Approximate maturity periods of experimental cultivar options for export citrus production for the Nkwaleni sub-region. Cultivar group Selection March 9 JacksonC/G Ray Ruby Grapefruit Henderson FlamingoC/G Star Ruby lateC/G BennyC/G McClean SLP Valencias LavalleC/G SwartvleiP April May June July August September October 11111111112222222222333333333 4444 39 01234567890123456789012345678 0123 SANITARY Maximum Residue Limits (MRL’s) ◦ Strictly monitored in developed countries ◦ Recommended Usage Document (pre harvest intervals) Microbial Contamination ◦ Big issue in USA Physical Contamination ◦ Glass, wood etc. SA GAP ◦ Check list and audit PHYTOSANITARY Country Specific Protocols ◦ China, Japan, USA, South Korea Country Specific Legislation ◦ EU, Taiwan, India Most Significant Phytosanitary Pests ◦ Citrus Black Spot ◦ False Coddling Moth ◦ Fruit Fly PACKAGING Cartons ◦ APS Requirements ◦ Industry guidelines Pallets ◦ ISPM 15 ◦ Industry guidelines Palletisation ◦ Industry guidelines Containers SPECIFIC CUSTOMER REQUIREMENTS Certification ◦ Globalgap ◦ Retailer Specific (Natures Choice) ◦ Ethical Audits % of MRL ◦ German retailers Packaging Labelling COSTS ESTABLISHMENT: R40 000 –50 000/Ha FARM COSTS: R 10 – R15/CARTON PACKING COSTS: R20 –30/CARTON T/PORT TO PORT: R2 – R4/CARTON PORT COSTS: R2 – R4/CARTON SEA FREIGHT: R25-R30/CARTON COMMISSIONS: R12 –R15/CARTON IN MKT COSTS: R25-R30/CARTON EXPORT CITRUS FARMING Ensure that the location is correct; export quality citrus requires very specific conditions Decide which markets and ensure that you can meet specifications Check profitability – do careful budgeting taking into account all scenario’s Choose service providers carefully – especially transporter, warehousing, export agent, importer Use quality material and inputs Be wired into the industry INTEGRATED PRODUCTION GUIDELINES FOR EXPORT CITRUS VOLUME 1: CITRICULTURE ESTABLISHMENT Sub Tropical crop: 20 to 40 degree’s north and south of equator Well defined cold induced dormancy period Mild and almost frost free (never <-3 deg C) Temperature: 13 deg C (min growth temp) to 39 deg C Rainfall – no moisture stress during critical growth period Day length Solar radiation Humidity Wind www.citrusacademy.co.za 031 3133364 www.citrusres.com 013 7598000 www.cga.co.za 031 7652514