Transcript Slide 1

Life Insurance in the
“New” Market
OVERVIEW
 Immigration in Canada
 Statistics
 Challenges
 Tapping into the “New Market”
 Who can apply?
 Underwriting Guidelines
 Visa Workers
 Student Visa
 Open Visa
 Convention Refugees
 Nannies or Caregivers
 Physicians
 Investors, Entrepreneurs and Self
Employed
 Translation verification

Eligible Products
Golden Protection/Plus/Deferred
FlexOptions/FlexTerm
ParPlus
 Questions
Canada The Homeland
of New Canadians
Canada is a cultural mosaic that respects and celebrates the
uniqueness of countries around the world.
• The population growth since 2006 is 2 million; 2/3 were immigrants
• Canada welcomes about 250,000 immigrants each year
• In 2012, Canada issued 1 million visitor visas; 40% increase since 2004
• By 2031, immigration will account for more than 80% of Canada’s overall
population growth
Immigrants by Province
158,780
Manitoba
3,520,268
Ontario
554,130
Alberta
52,770
SK
1,173,532
British
Columbia
Total Immigrants
in Canada
6,452,305
900,475
Québec
92,350
Atlantic
Provinces
Why do you think the government of Canada is
interested in attracting new immigrants?
• Increase population
• Ageing population; low birth rate
• Sustain economic growth
• By 2021, Canada will have only 2 working Canadians for each
retiree; currently a 6:1 ratio.
• Attract new skills/trades
• Workers shortfalls in a vast range of occupations from doctors to
brick layers.
• Recruiting dynamic entrepreneurs will help Canada remain
competitive in the global economy
What does it mean?
A New Market for you!
What are the challenges?
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Aren’t fluent in one of the official languages
Don’t have immigration documents
Don’t have a S.I.N.
Limited knowledge about insurance
Awareness and understanding of culture
Obtaining of APS
Underwriting hurdles
How do you tap into this new market?
Tapping into the “New” Market
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Gain greater understanding of the cultural market
Support community events
Create awareness of life insurance and what it does
Explore appropriate insurance options
Advertise - ethnic papers, flyers, bulletin boards
Ask for referrals
Utilize marketing tools available from Assumption Life
MARKETING MATERIAL
Who can apply?
 Work visa, Open visa, Student visa
 Convention Refugees
 Caregivers or Nannies
 Physicians
 Investors, Entrepreneurs and Self-employed
 Landed immigrants
Underwriting Guidelines
Visa/Work Permit
 Maximum of $500,000 on all our products (riders excluded)
 Must hold a visa permit for a minimum of 1 year; however, it must not
expire within the next 3 months (otherwise, requires proof of renewal
request)
 A copy of valid visa is required for all products
 < 6 months to 1 year, in Canada: paramedical, blood profile including
hepatitis B & C screening
 > 1 year in Canada regular underwriting requirements
 Confirmation that the person intends to stay in Canada
 All nationalities; however, risk of return to country of origin will be
considered
Student Visa
 Maximum of $250,000 on all products when a student is enrolled in a
program with a duration of 6 months to 2 years (riders excluded)
 Student must be registered full-time in a college or university
 Valid student visa
 < 1 year in Canada: paramedical, blood profile including hepatitis B & C
screening
 > 1 year in Canada: regular underwriting requirements
 All nationalities; however, risk of return to country of origin will be
considered
 If visa expires within 3 months, student may not be eligible
Open Visa
 Maximum of $500,000 on all products (riders excluded)
 All nationalities considered
Convention Refugees
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Applicant must have resided in Canada for 6 months or more
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Application has been made for permanent status (we require a copy of the application)
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Applicant must be employed with fixed address
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Copy of government status letter
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Any rating may not exceed 200%
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Country of origin and return risk is considered
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Maximum of $250,000 on all products (riders excluded)
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< 6 months to 1 year, in Canada: paramedical, blood profile including hepatitis B & C
screening
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> 1 year in Canada regular underwriting requirements
Caregivers or Nannies
From Philippines
 Maximum of $250,000 on all products (riders excluded)
 < 1 year in Canada: Para, BP incl. hepatitis B & C screening
 > 1 year in Canada regular underwriting requirements
Other than Philippines
 Maximum of $250,000 on all products (riders excluded)
 < 1 year in Canada: Para, BP incl. hepatitis B & C screening
 > 1 year in Canada: regular underwriting requirements
 Copy of the work permit confirming the applicant is part of the live-in
care program
 Country of origin and return risk is considered
Physicians
 Resided in Canada for a minimum of 3 months
 Canadian authorization to practice medicine
 Copy of the employment contract
 Any rating may not exceed 200%
 Country of origin and return risk is considered
 Maximum amount of life insurance of $1 million on all products (riders
excluded)
 Para, BP incl. hepatitis B & C screening will be requested
Investors, Entrepreneurs and
Self-employed
 Resided in Canada for a minimum of 3 months
 Is an investor, entrepreneurs and self-employed and is in Canada under
a special program
 Annual income minimum of $50,000
 Copy of the government authorization letter confirmation that the
person can be in Canada under a special program is required
 Any rating may not exceed 200%
 Country of origin and return risk is considered
 Maximum amount of life insurance of $1 million on all products (riders
excluded)
 Para, BP incl. hepatitis B & C screening will be requested
Translation verification
 Brokers who speak client’s language may translate
 For all products for amounts up to $250,000
 Amounts over $250,000 require a paramedical completed by a nurse who
can translate in their language
 If the broker does not want to be responsible for the translation for all
products under $250,000, broker must hire a certified translator at broker’s
expense
Simplified life insurance solution for clients who
want peace of mind and NO MEDICAL EXAM
• Permanent life insurance guaranteed level premium
• No medical exam, no APS, no fluids or needles
• Guaranteed cash values and excellent paid up value
• Available for smokers and non-smokers
• Available as a policy or multi-life discount
• Simplified medical questionnaire
• Insurance amount doubles in case of accidental death
• In case of accidental death in a public transportation vehicle,
beneficiaries receive 5 x the original insurance amount.
• Issue ages: 40 to 85
• Policy Face Amount: $1,000 to $50,000/$80,000 (GP Plus)
• Guaranteed cash value and guaranteed reduced paid-up
option after 3 years.
• Living benefit
– 50% of the sum insured in the event of a first-time occurrence of a terminal illness
• Transportation benefit
– $2,000 payable when death occurs at a site over 200 km away from primary residence
• Annual fee
– policy
– rider (spouse)
$60
$30
• Insurance coverage is immediate
• Online application approved in 24-48 hrs
• FYC 45%
• If your client has been declined for insurance within the past
2 years, they may still qualify for Golden Protection at the
same rates
• Two-year waiting period for the death benefit for nonaccidental death
• Accidental death benefit is immediate
• FYC 35%
Term Life Insurance
Protection
Decreasing
Level
Minimum
$50,000
$50,000
Maximum
$4,000,000
$4,000,000
Premiums
Guaranteed level
Guaranteed level
Up to $250,000
Up to $250,000
$50,000 to $250,000
Over $250,000
$50,000 to $199,999
$200,000 to $250,000
$250,001 to $4,000,000
Simplified Issue
Rate Banding
Term Life Insurance
Conversion
Yes, after 1st anniversary Yes, after 1st anniversary
Renewable
No
Yes
Joint policy
Yes, joint first-to-die
No
Commission
35% FYC
45% FYC
• Issue age: 18-75
• Online product - no paper apps
• Guaranteed level premiums
• Permanent, life-pay or 20-pay whole life insurance
• Coverage type: single or Joint-first-to-die
• Coverage amount: minimum of $5,000
• Policy fee: $80
Dividend options:
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Enhanced 15 or 100
Paid-Up Addition
Accumulation
Cash / Reduced premium
• Issue age: 0-17
• Online product - no paper apps
• Guaranteed level premiums
• Permanent, 20-pay life insurance
• Coverage type: single
• Coverage amount: minimum of $5,000
• Policy fee: $80
Dividend options:
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Enhanced 15 or 100
Paid-Up Additions
Accumulation
Cash / Reduced premium
Generate more business in less time
with Assumption Life
• Opportunity is there
• Easy to understand
• Quick to issue
• Quick to pay
Sources
• Census 2006, 2011
• www.cic.gc.ca
• The Globe and Mail
 Article – Why Canada needs a flood of immigrants
(04/05/2012)
• MarketWire
 Article – Canada Issues Record Number of Visitors Visas in 2013
(20/02/2012)