Nashville - Wayfinding and Traffic Guidance Program

Consultant Team

Background

 Sense of Problem

Background

 PTGS study performed in 1997 – Design-Build – Guidance concentrated on parking structures – Never constructed because of construction cost

Wayfinding Methodology

 Area/corridor approach to guidance  Pioneered in PA and MD  Nashville advances to new level with local DMS  Illuminated street signs

Wayfinding Methodology

Problem: Large Number of Attractions

Wayfinding Methodology

Can lead to signing chaos in “traditional” wayfinding.

Wayfinding Methodology

Solution: Group attractions into distinct areas…

Wayfinding Methodology

each with a spanning corridor…

Wayfinding Methodology

that serves as “file folder” containing turns to attractions.

Wayfinding Methodology

Attraction signing is forced to “behave itself” along these corridors.

Wayfinding Methodology

Process can be reiterated with a sub-area . . .

Wayfinding Methodology

leading to turns for a sub-grouping of attractions.

Wayfinding Methodology

EXAMPLE: Erie, PA divided into “predictive” file folders. Local attractions are “naturally” associated with “Bayfront” or “Downtown” or “Beaches” or “Airport”.

Wayfinding Methodology

EXAMPLE: Upper Eastern Shore, MD Highway sign (left) and local road sign (right)

Wayfinding Methodology

Nashville’s Advance in Area/Corridor Wayfinding: DMS signs to switch corridors due to event-related road closures.

Nashville Project Plan

 Consensus Building – Critical for project.

– Stake holder meetings.

MPO TDOT Downtown Partnership Vanderbilt etc.

Nashville Project Plan

 Guidelines, policies, procedures – Clean up visual sign pollution – Provide consistent signage system.

– Meet needs of local residents, visitors.

– Static signs & DMS – Will develop logo, color scheme

Nashville Project Plan

 PS&E – Static signs, ped, bicycle signs, DMS, CCTV, Illuminated street signs – Static signs – Ped/bicycle signs – 20 DMS – 20 CCTV – 30 Intersections – Illuminated street signs

Nashville Project Plan

 Construction Management

Nashville Project Plan

 Time line/Limits – Time Line  Planning/Design: 18 months  Construction: 12 months – Project Limits: Will be identified in the SOW