Transcript Document

Presentation on Mobilink Indigo
• Presented to:
» Sir Imran Hanif
• Presented by:
» Ahmad Mushtaq
Roll NO. 07-45
BS (IT) 2007-11
Welcome to Indigo
Company Profile
• Mobilink started operations in 1994 as the first GSM
cellular Mobile service in Pakistan by MOTOROLA
Inc.,
• Later it was sold to Orascom, an Egypt-based multinational company.
• The first cellular service provider to operate on a
100% digital GSM technology in Pakistan
• Mobilink is the largest cellular service provider in
Pakistan.
Mobilink Vision
To be the leading Telecommunication Services Provider
in Pakistan by Offering innovative Communication
solutions for our Customers.
Mobilink’s Values
Commitment to Total Customer Satisfaction:
Customers are at the heart of our success, placing their trust and confidence in us. In
return, we endeavor to anticipate customer needs and deliver service, quality, and value
beyond expectations.
Passion for Business Excellence:
Mobilink strives for excellence in all that it does. We aspire to the highest standards
and raise the bar for ourselves everyday. Our commitment to delivering world-class
quality translates into unmatched service and value for our customers and our
stakeholders.
Trust & Integrity:
At Mobilink, we take pride in practicing the highest ethical standards in an open and
honest environment by honoring our commitments. We accept responsibility for our
actions, and treat everyone fairly, with trust and respect.
Respect for People:
Our relationships drive our business. We respect and hold all our stakeholders in high
esteem. We staunchly believe in teamwork, empowerment, and honor.
Responsible Corporate Citizen:
As the market leader, we recognize and fulfill our responsibility towards our country
and the community we operate in. We contribute to worthy causes and are dedicated
to the development and progress
of society through our business and social activities.
Network Coverage
Years of Business
13
Cities
7000+
Investment
USD 1 Billion+
Switches
66
Cell Sites
6,300
Optical Cable Deployment
5,000 KM
Switch Types
Nokia-Siemens, Alcatel, Huawei
Radio Base Stations
Motorola and Alcatel
Intelligent Networks
Siemens
Microwave Equipment
NEC and Alcatel
Operating Frequency
900/1800 MHz
SMSC
Logica CMG
Orascom - A Multinational Company
ORASCOM
Orascom and Mobilink GSM
ORASCOM
Two Main Brands
Mobilink’s postpaid brand for its customers.
Mobilink’s prepaid brand for its customers.
Services-Business Solutions
Mobisafe:
Through Mobisafe, users can now copy the contacts from
their phone’s phonebook to Mobilink Server
Mobilink Connect Card:
Connectivity for laptop devices.
Fax Mail:
Send and receive faxes through cell phone.
PIA Reservation:
This service allows the customers to know about PIA reservations
and schedule timings.
Rewards Cards:
Talk More. Earn More.
Stock Watch:
Get Updates from LSE & KSE.
Services-On Call and Data
Call Forwarding:
Forward incoming calls to other number.
Missed Call Alert (MCA):
SMS Notification of miss calls.
Voice Mail:
Caller can leave a voice message.
GPRS/EDGE:
Internet Browsing, Emails, Messengers etc
Streaming Services:
Watch streaming content such as Live TV & Radio Broadcast.
Call Conference:
Communicate with multiple users at the same time.
Indigo GPRS Packages
GPRS ¹
(existing)
GPRS ²
(new)
GPRS ³
(new)
Rate per MB (Rs.)
Free
10
18
Monthly fee (Rs.)
500
125
-
Free Download/Month (MB)
Unlimited
5
-
MMS Outgoing per 50 KB (Rs.)
Free
6
6
MMS Receiving (Rs.)
Free
Free
Free
Details
Indigo Freedom Plans
Freedom
Unlimited
Freedom Plan
Details
1
2
3
3+
4
BASIC
PREMIUM
Weekend Tariffs
Rs/min
0.99
0.75
0.63
0.50
0.40
N/A
N/A
F&F Charges
Rs/min
0.99
0.75
0.63
0.50
N/A
N/A
N/A
Air Time Charges
Rs/min
2.00
1.50
1.25
1.00
0.60
0.30
0.30
Free Minutes
Monthly
0
100
400
800
1200
5000*
5000*
Free SMS
Monthly
10
15
20
25
30
1,000
1,000
Line Rent
Rs/Month
0
100
400
900
1500
5,000
6,000
SMS
Rs/msg
1.00
1.00
1.00
0.75
0.50
0.20
0.20
F&F Line
Numbers
3
3
3
3
N/A
N/A
N/A
Business Class
Value Added
Services
To be Purchased separately
Monthly
Unlimited
Security Deposit
for Nationwide
Calling
Rs
1,000
1,200
1,500
1,500
2,500
8,000
9.500
Security Deposit
for International
Calling
Rs
3,500
3,500
3,500
3,500
3,500
8,000
9,500
Competitors
Internal Competitors:
External Competitors:
Market Share
Market Share Jan 2008
Soarce : www.pta.gov.pk
Competetive Advantage
•Mobilink Indigo is the only Cellular Service Provider in Pakistan which
provides BlackBerry® to its customer.
•Only BlackBerry® from Mobilink Indigo offers you the competitive
advantage of instant connectivity, on the go. Simply pay in smart
installments with Citibank Smart Installment Plan (SIP). At 0%* Service
Fee on Citibank Smart Installment Plan Exclusively for Citibank Card
members.
•Rewards Card Program.
•First Customer Care Service in Sindhi.
•Over 7000+ Cities. More Network Coverage for its Customers.
•Unlimited GPRS and MMS for GPRS Package 1.
•No charges for receiving MMS.
Achievements
• ISO 9002 Quality Management System Certification for Billing,
Engineering Departments and CS Contact Center.
• Implementation of a full Intelligent Network (IN) platform from Siemens for the
Prepaid platform.
• Largest Call Center in Pakistan, which is there to assist the customers 24 hours.
• Only cellular service in Pakistan to provide coverage on the M2 motorway.
• Bilateral roaming in over 120 countries around the world with true international
roaming with over 300 operators across the globe.
• First mobile operator in Pakistan to offer extensive GPRS Roaming and
BlackBerry Roaming services.
• MOBILINK GSM's Short Message Service Center allows Vehicle Tracking
and Fleet Management services that are being provided by Trakker (Pvt.) Ltd.,
Management
President and CEO
Zouhair Abdul Khaliq
Chief Finance Officer
Ehab Rochdy
Chief Information Officer
Tariq Rashid
Vice President Human Resources,
Administration & Security
Ali Raza Mehdi
Vice President Sales
Irfan Akram
Vice President Marketing
Bilal Munir Sheikh
Vice President Customer Services
Mustafa Peracha
Vice President Strategic Planning, Business
Development & PMO
Naeem Zamindar
Vice President Corporate Affairs
Agha Qasim
Chief Technical Officer
Marius Constantin Armeanca
Head Offices
Address
42 Kulsum Plaza, Blue
Area, Islamabad.
Telephone
+92-51- 2273984 - 9
+92-51- 2826999
Email
[email protected]
Website
www.mobilinkgsm.com
About Me
These PowerPoint slides are made by Ahmad Mushtaq. A student of
Bahauddin Zakariya University, Multan. If you like these slides then you
can appreciate me @ www.ahmadmushtaq.com.
This file is downloaded directly or indirectly from www.bzupages.com, an
unofficial website of BZ University, made by the students of BS (IT) 07-11
of Computer Science Department.
You can contact me at
www.ahmadmushtaq.com
Or by
Posting @ www.bzupages.com
Thank you very much for viewing this presentation and also for sending
me your valuable comments because of which I always remain motivated.