Transcript Document

MyiLibrary
E-Book Acquisition Models
Mark Baulch
Business Development Manager Europe
- Overview
 All e-books are purchased in perpetuity.
 Libraries may purchase title-by-title, in packages, via
Patron Driven Acquisition and using MARCstream
 Multi-user licence available, allowing concurrent usage
 Selection available via SwetsWise
 Free MARC records
- Overview
 Easy authentication for end user – via ip address in
most cases, external authentication also available
 Content can be printed, downloaded and copy/paste
can be used (subject to publisher restrictions)
 Easy to use reader, no software download required
 End user can make notes, create saved searches etc.
- Selection
 There are now over 300,000 titles available for
individual purchase
 There is no up-front ‘hosting fee’ per title
 MyiLibrary books are just like print books, use them as
many times as you like and own them forever
 Annual platform fee is a ‘flat’ rate, not based on the
size of your collection
- Packages
 Swets will notify you as different packages become
available
 These can be subject or publisher based
 Discounts of up to 50% on title-by-title price
 All books purchased with perpetual access
Patron Selection Plans - Overview
 Selection by the patron – ALL e-books purchased are
used.
 An e-book purchasing option that allows libraries to
make five times the amount of content available for
patron discovery
 Create profiles reviewed prior to activation ensuring an
in-scope collection
 Free MARC records
 Easy administration
Patron Selection Plans – The Process
 Develop a subject or collection profile with our
Collections Consultant.
 Use this profile to shortlist MyiLibrary e-books that
meet your requirements.
 Remove titles that you already own or don’t want to
consider.
 Load these titles into your catalogue for your patrons to
use.
Patron Selection Plans – Benefits
 Make five times the value of your plan available to your
patrons, whilst controlling the content that they can
select from, avoiding non-relevant material
 Involve your patrons in the decision making process
and greatly increase the value of your catalogue
without the cost of purchase
 Ensure that the e-books you buy are the ones that will
be used. Research shows that titles purchased in this
way are used SEVEN times as much as other titles
Patron Selection Plans
What constitutes an actual e-book purchase?
 A purchase is triggered when a book is viewed more
than once. A “view” is any time the book is accessed in
the MyiLibrary reader. To avoid “accidental” views, the
MyiLibrary interface allows patrons the opportunity to
review the book description and table of contents prior
to viewing the actual text. Viewing the book description
and table of contents do not count toward the “view”
allowance.
Patron Selection Plans
What constitutes an actual e-book purchase?
Patron Selection Plans
How is the library billed for these purchases?
 The library usually sets aside a fixed amount of
funds for MyiLibrary e-book purchases over a
renewable program period of six months to one
year. This can be done through a deposit
account or through a dedicated purchase
order. The library will receive monthly
statements indicating which titles have been
purchased and the amount drawn out of the
deposit or billed against the purchase order.
Patron Selection Plans
How concerned should I be about spending
my funds too quickly?
 Our experience shows that patrons continue to
access only relevant content and don’t spend a
great deal of time “browsing the shelves”
resulting in irrelevant purchases. As a result,
the budget allocated to e-books stays focused
on appropriate and relevant content,
regardless of the timeframe in which titles are
purchased.
Patron Selection Plans
But what if I still reach my funding threshold
prior to the end of the program?
 The plan acts as a library budgeting tool. The
program parameters do not allow a library to
spend beyond the amount allocated by the
institution. The library is allowed to refresh or
suspend the account if they wish. If
suspended, only the non-purchased titles will
be deactivated until the library wishes to renew
the program.
Patron Selection Plans - Flowchart
- MARCStream
 MyiLibrary will use your patron plan profile to notify you
of new titles that are published
 A free MARC record will be provided for each title
 This allows you to update your Patron Selection Plan
and keep content relevant
 The plan can be put on ‘hold’ or ended at any time
MyiLibrary 2011 Developments
 Download model
Full text download with DRM attached
 Inter-Library loan model
OCLC; Other 3rd party providers due in 2012
 Archive solution
OCLC, Portico and others
 Authentication upgrades
Athens and Shibboleth V2
 Enhanced federated search solutions
Serial Solutions Summon; Ex Libris
MyiLibrary 2012 Developments
 Download model
Shorter loan periods
 Patron Driven Acquisition
New models
 Classroom Set
New purchase model
 Authentication upgrades
Shibboleth in European countries
 VitalSource
Textbook download
MyiLibrary Downloads
•
Users can now transfer MyiLibrary e-books to popular e-readers
•
Lending a Downloadable e-Book Works Like a Print Book
•
Automated Notification When Titles are Available. If a book is out on loan
a hold can be placed and the user will be notified when the book becomes
available for download.
•
Adobe® Digital Editions. Patrons will have to download and install Adobe
Digital Editions on their local computer in order to read and/or transfer
their downloaded e-books.
•
Popular e-Readers Supported. Some of the most popular e-reader
devices, including the Sony line of e-readers as well as the Barnes &
Noble NOOK™ will be supported.
MyiLibrary Downloads
•
Reading e-Books on Apple® Devices. You can transfer our titles to most
prevalent Apple devices, such as the iPads®, iPhones® and iPod touch®
•
A La Carte Download Fee. Libraries will pay an annual fee to offer the
Download option for all eligible MyiLibrary e-book titles.
•
Multi-User License. In order to comply with publisher’s concurrency
requirement, libraries must purchase multi-user licenses for any title they
wish to offer the Download option.
•
Only PDF Titles are eligible. Since we are using Adobe Digital Editions as
our delivery vehicle, only the MyiLibrary PDF e-books will be eligible for
Download.
MyiLibrary
The user adds the book to their
bookshelf.
MyiLibrary Bookshelf
Users bookshelf
Click to download
Adobe Digital Editions
MyiLibrary Inter-Library Loans
NOW
• Partnering with OCLC
• Metadata from MyiLibrary put into WorldCat
• WorldCat users can loan content
• You don’t need to own the content or get it from another library. Publishers
that have agreed to the model put all their content in.
• Find the book in WorldCat, fill out the loan request
• Loan request comes to MyiLibrary via OCLC
• We return a link to you for access to the book on the MyiLibrary platform
• Loan period = 7-9 days
• Cost = 15% to 20% of single user price dependant on publisher.
FUTURE
• More vendor partners
• More loan periods = 1 to 28 days