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www.3gea.com Making finance mobile Frankfurt, 11th November 2004 Prof. Dr. Wolfgang König E-Finace Lab at the Goethe University Institute for Information Systems Jan Muntermann Alerting Notifications – Benefits for Mobile Investors Chair of M-Commerce Goethe University Frankfurt 1 www.3gea.com Agenda • E-Finance Lab at the Goethe University • • • • Introduction of Mobile Alerting Services Empirical Evidence Suitable Mobile Information Infrastructures Summary & Conclusion 2 E-Finance Lab -Prof. Dr. Wolfgang KönigChairman of the Board Partners: Leading Corporations of the Financial Service Sector E-Finance Lab http://www.efinancelab.de Focused Research Areas 2004 E-Finance Lab http://www.efinancelab.de www.3gea.com Agenda • E-Finance Lab at the Goethe University • • • • Introduction of Mobile Alerting Services Empirical Evidence Suitable Mobile Information Infrastructures Summary & Conclusion 6 www.3gea.com Introduction Mobile Banking in the past • Mobile Banking/Broking were expected to be one of the „killer applications“ for mobile commerce in the past [Durlacher 1999; Ericsson 2001] Problems: • Mobile banking solution were mainly reproduction of already existing web-based applications but with fewer functionality. • Low bandwidth • High communication costs • Low functionality 7 www.3gea.com Mobile Banking today Problems solved: • Fast data services (GPRS/UMTS) • Low data transfer costs (e.g. flat rates) • More functionality possible (new devices with better displays and browser functionality) New mobile banking applications make use of mobile aspects in order to diversify from existing web-based solutions and to provide additional value. 8 www.3gea.com • E.g. alerting services: – Minimum balances reached – Deposits made – Trades executed • These proactive and “simple” alerting services reduce call center costs up to 70-90 % (25c vs. $2.77 averaged) [JupiterResearch 2004] • But: Existing Mobile Brokerage services are still in a ‘primitive’ state focusing mainly on cost reduction. Are there any mobile brokerage application domains providing addition value (which may generate access to new business segments)? 9 www.3gea.com • The German Securities Trading Law, §15 (WpHG) regulates that stock price relevant company news have to be published via so-called ad hoc disclosures immediately, e.g: [Ad hoc Disclosure published by Mensch & Maschine AG on 2004-06-21 12:23]10 www.3gea.com These disclosures cause price reactions on the capital market Mensch & Maschine intraday stock price development 2004-06-21 on Xetra Publication date of the Ad hoc Disclosure: 14:06 CDAX Performance Index N Price reaction seemingly induced by disclosure 11 www.3gea.com Introduction • Questions: How to prove that mobile alerting services can utilize these price effects? Can these price effects be proven? What is the respective time frame? How can a suitable mobile notification infrastructure be designed? 12 www.3gea.com Agenda • E-Finance Lab at the Goethe University • • • • Introduction of Mobile Alerting Services Empirical Evidence Suitable Mobile Information Infrastructures Summary & Conclusion 13 www.3gea.com Price effect analysis CDAX Performance Index N Abnormal return* AR13:00~1% ri – 0% rCDAX =1% Is this potential Publication date ofthe an ad How does hoc disclosure: 12:23 a reaction only market marketperform? trend? Potential price reaction (cumulated): ~3% * corrected by an average abnormal absolute return in a 2nd step 14 www.3gea.com Price Effect Significance Significance for abnormal stock returns (AR>0) following company announcements t1,2 t3,5 t6,10 t11,15 t16,20 Mean 0.0334 0.0112 0.0063 0.0014 -0.0048 t-Value 5.94*** 2.43*** 0.92 0.22 -0.79 *** indicates significance on the 1% level (213 observations) Significant abnormal returns can be proven for the first 5 ticks (=price fixings on a minute basis) following the announcement. A suitable mobile alerting service would have to inform the investor within this timeframe. 15 www.3gea.com Price Effect Duration (After how many minutes are these price effects completed?) percent 40% 35,8% 35% 30% 25% 24,3% 20% 16,2% 15% 8,1% 10% 6,8% 4,1% 3,4% 5% 1,4% 0% 0-5 5-15 15-30 30-45 45-60 60-90 90-120 >120 minutes Time conversion of the first five price fixings (n=213) 16 www.3gea.com Agenda • E-Finance Lab at the Goethe University • • • • Introduction of Mobile Alerting Services Empirical Evidence Suitable Mobile Information Infrastructures Summary & Conclusion 17 www.3gea.com Notification Scenario 1. The investor holds stocks of company XY. 2. Company XY publishes an ad hoc disclosure at 2004-06-20 at 10:23 am. 3. This event causes an alerting notification to be initiated. 18 www.3gea.com Notification Infrastructure Notification System Infrastructure News Feed Server Investor Web Browser Notification Configuration: HTTP GET Price Effect > and Effect Delay 1.5 % >5 min or no notification will be sent Ad hoc Announcement Mobile Device Push Initiation You have 1 new notification Portfolio & Limit Management Server Service Indication (binary) Service Indication (textual) -User-intrusiveness level: high -Expiration Date: 2004-06-20 10:23am Push Proxy Gateway Company XY has published an portfolio relevant ad hoc disclosure. HTTP GET WSP GET WML (textual) WML (binary) You hold 156 stocks of this company (current total value $15626.54) <read> disclosure <sell> <buy> stocks 19 Method Proxy Gateway www.3gea.com Agenda • E-Finance Lab at the Goethe University • • • • Introduction of Mobile Alerting Services Empirical Evidence Suitable Mobile Information Infrastructures Summary & Conclusion 20 www.3gea.com Summary & Conclusion • The existence of significant short-term price effects following company announcements opens a window of opportunity for non-institutional investors. • Appropriate mobile alerting services can provide benefits for investors AND service providers. • The push/pull service WAP Push Indication (SI) combines prompt notification delivery and the processing of message meta data (e.g. priority levels). 21 www.3gea.com Thank you for paying attention! Prof. Dr. Wolfgang König [email protected] www.efinancelab.com Jan Muntermann [email protected] www.whatismobile.de 22