Transcript english.socismr.com

HI–tech
market research
About us
SOCIS was founded in April 1997.
Since 2002 SOCIS is a member of ESOMAR,
the world association of research professionals. We are members of BIG
and AIMRI associations. Top managers of the company are members of
the Russian Society of Sociologists.
In 2009 SOCIS joined Top 20 of Russian
MR companies in categories "personnel professionalism", "business processes
management“ and "quality control“ (project “Ranking of Russian
Research Companies” of Group 7/89).
Main activities:
 Market research
 Media research
 Sociological research
Fieldwork is controlled by
“Socis Basis Fieldwork” Management System
Research is carried out under
the ESOMAR Code
Socis Basis Fieldwork
Complex internal strategy which aims at offering high quality fieldwork in
the market.
Tough employee recruitment
Pilot survey
Detailed
accompanying documents
Multilevel control
Employee working instructions
Briefing and training
Company structure
Client-service Dept.
Technical Department
Communication with clients
Data entry
Technical support of projects
Qualitative Dept.
Management of
qualitative studies
Moderators
Quantitative Dept.
CATI Center
Management and control
of fieldwork
Telephone
interviewing
Our team
• 15 full-time employees
• more than 200 CATI interviewers
• 2 experienced in-house moderators
Coverage
With the help of reliable
partners we carry out
research in 24 regions of
Russia on a regular basis
Partner conference in Yaroslavl, August 2012
Facilities:
Focus-room
• large one-way mirror
• comfortable client’s room
• professional audio equipment
• DVD recording
• simultaneous translation
Facilities:
CATI-center (60 workstations)
• Tracking and monitoring research
• Media research
• Omnibus research
• Assessment of advertising campaign
effectiveness
Among our clients are (fieldwork):
MR industry
•IPSOS France
•IPSOS China
•Penn Schoen Berland (USA)
•Greenberg (USA)
•Consumer Insights Group (USA)
•A/R/M/I - Millward Brown
•Nielsen (Denmark)
•Synovate
•Spire Research
•IPK International (Germany)
•IRI - Infores (UK)
•TNS Infratest (Germany)
•Performance Research (USA)
•Efficience3 (France)
•ICMA (Belgium)
•Evalueserve
•Plus Four (UK)
Manufacturers / retailers
•W.L. Gore & Associates GmbH
•Pentland Group plc
•Home centers
•IBM East Europe/Asia
Advertising
•MediaCom
•SPN Ogilvy PR
•Head Made
•Dragon Rouge
THANK YOU FOR YOUR ATTENTION!
Oktyabrya avenue 47
150040 Yaroslavl, Russia
Tel. +7 / 4852 73 03 66
Fax +7 / 4852 73 03 66
[email protected]
www.socismr.com