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LibQUAL+™ 2004 Data Summary An overview of the results of the LibQUAL+™ 2004 survey with comparisons to past surveys LibQUAL +™ Goals Overall objectives are the same as before Biggest difference is the inclusion of the CES libraries participating as a consortium BYU expectations How has BYU patrons’ rating of the Lee Library changed over the last three surveys How do the CES institutions measure up with each other – what best practices can be learned/shared Benchmark results against other institutions Where to focus further improvements 2 General Facts 198 institutions participated in 2004 Included Hunter Law Library, BYU-Idaho, BYUHawaii, LDSBC, and Family History Library in SLC Minimum sampling criteria the same as in 2001 BYU sampled 900 faculty/staff, 900 graduates, 1800 undergraduates 600 faculty/staff, 600 graduates, 900 undergraduates Effective sample size reduced Final sample size 3265 CES samples varied and were less 3 Response Summary Nearly 113,000 completed surveys Average validity rate nearly 95% BYU Response Over 2000 responded to the survey 1003 completed the entire survey 953 valid surveys (95.01% validity rate) Surveys with more than 11 “n/a” deleted Records containing more than 9 logical inconsistencies deleted (Desired < Minimum) BYU ranked 26th in NUMBER of valid surveys Effective response rate of 29.2% CES Response 4 LibQUAL+™ Responses by Age 11% 12% 21% Idaho Provo 14% 0.94% 43% 12% Under 18 18 - 22 23 - 30 31 - 45 46 - 65 Over 65 0% 0% 1% 16% 18% 31% 1% 0% 30% 33% 23% 53% 13% 10% 1% 57% 3% 10% 9% 1% 0% 32% 0% 0% Hawaii 74% LDSBC 49% 4% 12% FHL 4% Hunter 5 Survey Summary 22 core statements covering many areas of library service All identical to 2003, 15 identical to 2001 (7 comparable) “When it comes to . . .” Minimum, Desired, Perceived Level of Service Responses on a 9 point Likert scale Service Adequacy Gap 5 Bonus statements of local choosing Determined after consultation w/CES partners Making aware of resources/services, teaching how to locate/evaluate/use info, efficient ILL/DD (2001/2003), access to archive materials (esp. LDS), subject librarian availability 6 Survey Summary Core statements summarized into three areas A reduction from four for 2001 & 2003 Affect of Service – How the patron is treated Library as Place – The library facility & environment Information Control – Personal control of and access to information 7 LibQUAL+™ Radar Charts (2001 showing ONLY statements corresponding to 2003 & 2004) BYU - 2001 AS-1 9 BON-03 AS-1 9 BON-03 AS-2 LP-5 AS-3 8 8 LP-4 LP-4 AS-4 LP-4 AS-4 AS-4 7 7 7 LP-3 AS-5 LP-3 AS-5 LP-3 AS-5 6 6 6 AS-6 5 LP-2 AS-6 5 LP-2 4 AS-7 LP-1 AS-7 LP-1 IC-8 AS-8 IC-7 AS-9 IC-6 IC-8 AS-8 IC-7 AS-9 IC-6 IC-1 IC-5 AS-6 5 4 4 LP-1 AS-2 LP-5 AS-3 8 IC-1 IC-5 IC-2 IC-4 AS-1 9 BON-03 AS-2 LP-5 AS-3 LP-2 BYU - 2004 BYU - 2003 IC-2 IC-4 IC-3 Legend: IC-3 AS-7 IC-8 AS-8 IC-7 AS-9 IC-6 IC-1 IC-5 IC-2 IC-4 IC-3 Perceived > Desired = Green Perceived < Minimum = Red 8 LibQUAL+™ 2004 Radar Chart - FHL LP-5 AS-1 9 LP-5 AS-2 LP-4 LP-3 AS-4 AS-5 5 AS-6 5 LP-1 IC-7 AS-8 IC-6 IC-5 AS-7 IC-7 AS-8 IC-6 5 LP-1 AS-1 9 AS-1 9 AS-8 IC-6 IC-5 LP-5 AS-3 LP-3 AS-4 7 AS-5 6 5 AS-6 LP-2 7 AS-5 6 5 LP-1 LP-2 AS-6 LP-1 4 AS-7 AS-7 IC-8 IC-7 AS-8 IC-6 5 IC-5 IC-7 AS-8 IC-6 AS-9 IC-5 IC-1 IC-4 IC-1 IC-4 IC-2 IC-2 IC-3 IC-3 Legend: AS-6 4 IC-8 AS-9 AS-5 6 4 IC-8 Lee AS-2 8 AS-4 7 AS-1 9 LP-4 8 LP-3 AS-4 IC-1 IC-4 2004 Radar Chart IC-2 LibQUAL+™ - Provo IC-3 AS-3 8 AS-9 AS-2 LP-4 AS-3 LP-3 IC-7 IC-1 LP-5 AS-2 LP-4 AS-7 LibQUAL+™ 2004 Radar Chart - Idaho IC-4 IC-2 IC-3 LibQUAL+™ - Hunter IC-4 2004 Radar Chart IC-2 IC-3 AS-6 IC-8 AS-9 IC-5 IC-1 AS-5 6 4 IC-8 AS-9 LP-1 AS-6 LP-2 4 AS-7 LP-2 AS-4 7 AS-5 6 4 IC-8 LP-5 AS-3 LP-3 AS-4 LP-2 AS-2 8 7 6 AS-1 9 LP-4 8 7 LP-1 LP-5 AS-2 AS-3 8 LP-2 AS-1 9 LP-4 AS-3 LP-3 LibQUAL+™ 2004 Radar Chart - Hawaii LibQUAL+™ 2004 Radar Chart - LDSBC Perceived > Desired = Green Perceived < Minimum = Red AS-7 IC-7 AS-8 IC-6 AS-9 IC-5 IC-1 IC-4 IC-2 IC-3 9 LibQUAL+™ Zone of Tolerance BYU - 2001 BYU - 2003 BYU - 2004 9 9 9 9 9 8 8 88 8 7 7 77 7 6 6 5 5 Affect of Library as Personal Information Service Place Control Access Total 6 6 6 5 Affect of Library as Personal Information Service Place Control Access Total 5 5 Affect of Service Information Control Library as Place Total 10 9 9 9 9 8 8 8 8 7 7 7 7 6 6 6 6 5 5 Lee 5 Affect of Service Information Control Library as Place Overall 5 Affect of Service Information Control Library as Place Overall 9 9 9 9 8 8 8 8 7 7 7 7 6 6 6 6 5 5 5 Affect of Service Information Control Library as Place Overall 5 Affect of Service Information Control Library as Place Overall 9 9 9 9 8 8 8 8 7 7 7 7 6 6 6 6 5 5 5 Affect of Service Information Control Library as Place Overall 5 Affect of Service Information Control Library as Place Overall 11 Survey Summary Other LibQUAL+™ questions Three library use questions Three satisfaction questions Library resources on premises Library resources via Web page Yahoo™, Google™ and other non-library gateways Overall satisfaction of service quality Satisfaction with treatment in library Satisfaction with library support Five information literacy outcomes questions Help stay abreast of developments in field of interest Aids advancement in academic pursuits Enables more efficiency in academic pursuits Helps distinguish between trustworthy/non-trustworthy info Provide info skills needed for work or study 12 Library Use Summary 70% How often do you use resources on library premises? 60% 50% How often do you access library resources via a library web page? 40% 30% How often do you use Yahoo™, Google™ or nonlibrary gateways for info? 20% 10% 0% Daily Weekly Monthly Quarterly Never 2003 data in foreground in darker shade 13 How often do you use Yahoo™, Google™, or non-library gateways for information? 70% 60% 50% Undergrad 40% Graduate Faculty 30% Lib Staff Staff 20% 10% 0% Daily Weekly Monthly Quarterly Never 14 Overall Service Quality and Service Satisfaction 9.0 8.5 8.0 7.5 2001 2003 2004 7.0 6.5 6.0 Overall Quality Treatment Satisfaction Support Satisfaction 15 Overall Service Quality and Service Satisfaction Overall Service Quality and Satisfaction Lee 9.00 8.00 7.00 6.00 5.00 4.00 3.00 2.00 1.00 Satisfied with the way in which I am treated at Satisfied with library support for my learning, the library research, and/or teaching needs How would you rate overall quality of the service provided by the library? 16 Information Literacy Outcomes Questions 9 8 7 6 5 2003 2004 Library helps me stay abreast of developments in field of interest Library aids my advancement in academic discipline Library enables me to be more efficient in academic pursuits Library helps me distinquish between trustworthy and untrustworthy info Library provides me with info skills needed in work or study 17 LibQUAL+™ Comments 411 of 1003 respondents provided comments at the end of the survey 571 distinct comments summarized into 7 groups – Facilities, General, Library Personnel, Library Policies, Library Resources, Online/electronic resources, and Library Web Site The five most common responses were the library is excellent, the library is a great place to study, the library has a great staff, there is a need for more discipline specific resources, and survey issues General overtone of top comments more positive than in 2003 18 LibQUAL+™ Comments 140 127 120 114 105 # of Comments 100 100 80 60 48 40 40 37 20 0 Library Resources General Facilities Library Personnel Online/Elec Library Web Resources Site Library Policies 19 LibQUAL+™ Comments 25% Percent of Comments 20% 15% 2003 2004 10% 5% 0% Library Resources General Facilities Library Online/Elec Library Personnel Resources Web Site Library Policies 20 G en er al s Pe rs on ne Li br l ar y Po Li lic br ie ar s y R es ou rc Li es br ar y O W nl eb in e/ Si El te ec R es ou rc es Li br ar y Fa ci lit ie Percent of Total 40% 35% 30% 25% 20% FHL 15% LDSBC Hawaii 10% Idaho 5% Hunter 0% Lee 21 LibQUAL+™ Comments Top comments for each comment group Facilities – Great place to study; More computers, study carrels, etc.; Quieter areas General – Excellent; Survey issue Library Personnel – Great staff; Staff impersonal/not helpful; Staff courteous/helpful; Student employees impersonal/not helpful Library Policies – Cell phones; Food area; Improve circulation policies Library Resources – Great resources; More discipline specific resources; ILL helpful; Need more/better help in using resources Library Web Site – Confusing/unfriendly; Search confusing Online/electronic resources – More full-text; More resources 22 LibQUAL+™ Comments Specific tendencies in comments Comments came predominantly from the students (80% in 2004 vs. 62% in 2003) Interestingly, only one comment was made from Library Staff (General – limited library experience) Graduates were more vocal about the Library Web Site and Online/electronic resources than any of the others Over 65% came from 5 of the 13 disciplines that provided comments – Soc Sci/Psych, Sci/Math, Humanities, Eng/Comp Sci, Business 23 LibQUAL+™ Comments Specific tendencies in comments Humanities tended to give the most positive comments about the staff, they also tended to give the most negative comments about the staff The proportion of comments dealing with the need for more resources was similar to that seen in 2003 with the bulk of the requests coming from Sci/Math Negative comments about the Library Web Site far overshadowed any positive comments 24 LibQUAL+ BYU Summary Areas of positive note BYU patrons very positive about the Lee Library Continued improvement in overall satisfaction Library as place still exceeding patron expectations Inspires study and learning Potential areas for improvement Library Web site Easy-to-use access tools that allow more self-reliance in finding information Increase print/electronic journal collections Improve relations with patrons 25 The Future of LibQUAL+ The next round of surveys will be conducted Spring 2005 Ongoing, continuing effort sponsored by ARL At this point BYU does not plan to participate in 2005 Will look to spring 2006 as the next opportunity w/CES partners 26 27 LibQUAL+™ Responses by Sample Group 20% 29% 37% Faculty Graduates Lib Staff Staff Undergrads 42% 2001 1% 26% 2003 25% 15% 13% 3% 2% 49% 29% 2004 9% 1% 28 LibQUAL+™ Responses by Sample Group 13% 17% 1% BYU-Provo 49% 29% 2% Faculty Graduates Lib Staff Staff Undergrads 8% BYU-Idaho 73% 9% 1% 7% 1% 1% 4% 23% 4% LDSBC 1% 4% 69% BYU-Hawaii 87% 29 g/ En B vS u c C sin i om es m s Ed /J En u ou g/ ca r Co tio m n G pS en c St i ud H He um al an th iti es La Pe w O rf /F th in er e A So Sc rts i/ c Sc Ma th i U /Ps nd yc ec h id ed A LibQUAL+™ Responses by Discipline 20% 18% 16% 14% 12% 10% 8% 6% 4% 2001 2003 2004 Population 2% 0% 30 6% 0% Great staff Great resources Survey issue Great resources Staff helpful More full-text Difficulty finding resources Difficulty finding resources Great staff Staff impersonal/not helpful Improve access to info More computers, study carrels, etc. Non-user of library resources Survey issue More resources Staff impersonal/ not helpful More discipline specific resources 4% Great place to study 8% Excellent Excellent LibQUAL+™ Comments (Top Ten Top Comments – Year Comparisons) Ten Comments - Year Comparisons 12% 10% 2003 2004 2% 31