Transcript Laptop Power & Tablet Accessories Update

July 2011 Top PR Coverage
A DIVISION OF ACCO BRANDS
July 2011 Top PR Coverage
Security Coverage
Kensington MicroSaver DS Notebook Lock
July 10, 2011 | How to Stay Safe on Campus: 5 Easy Tips
“Lock Down Your Laptop--Even in Your Dorm: In dorms, stuff happens. Your room might get broken
into. Your careless roommate might leave the door unlocked. So if you ever leave your laptop in
your dorm room, you should secure it with a cable lock. A typical notebook lock from Kensington will
do the trick. A notebook lock won't guarantee that your laptop won't get stolen, but it can prevent
someone seeing your laptop on your desk and walking off with it.” – Nick Mediati
Online Circulation: PCW - 1,786,148 unique visitors a month
Kensington ComboSaver Combination Notebook Lock
July 22, 2011 | Five back-to-school gadgets you can use
“What’s to like: If your student brings a laptop computer to school, you want to keep it safe — the
computers are notoriously appetizing targets for thieves. Laptop locks like the Kensington
Combosaver keep your expensive learning tool out of their hands. The Combosaver attaches to the
T-bar on the back of your laptop. It has a four-wheel combination lock and a self-coiling cable that
can extend to up to six feet, so you can use the computer while it’s attached. The lock also comes
with an online registration system, so the combination is never lost..” – Matthew Albright
Online Circulation: DC - 62,485; HT - 118,206 unique visitors a month
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July 2011 Top PR Coverage
Laptop Accessory Coverage (power, input,
connect and ergo products)
Kensington KeyFolio Pro Performance Keyboard and Case for iPad
July 5, 2011 | Put Your Tablet to Work
“Even the fastest touchscreen typists typically max out at 25 or 30 words per minute. That's okay,
but if you're typing for long stretches that pace will put a severe cramp in your productivity, and
you're likely to make a lot of errors, too. The easiest way to improve your typing performance on a
tablet is to add a physical keyboard to it. Products such as the Kensington KeyFolio Pro
Performance Keyboard Case ($100) add a little bulk, but they double as a case and certainly make
working on any sort of flat surface much more convenient and speedy.” – Christopher Null
Online Circulation: PCW - 1,786,148; ITW - 114,768; IDG - 16,376 unique visitors a month
Kensington KeyFolio Pro Performance Keyboard and Case for iPad; Protective Folio &
Stand; Protective Cover & Stand; BlackBelt Protection Band
July 9, 2011 | The Week in iPad Cases: The Ides of July
“The Protective Cover & Stand is clearly inspired by Apple’s Smart Cover, providing a segmented
front that can be used to prop up the iPad for viewing or typing. Unlike its Fruit Company
counterpart, however, the Cover & Stand also provides thin but capable protection for the back of
the iPad by covering it with a polyurethane shell. For simpler protection needs, you may want to
take a look at the Protective Cover, which, as its name implies, protects the back of your iPad with a
thin shell and is available in black, white, or clear. Alternatively, you could consider the BlackBelt.
Arguably Kensington's most original case, this rubber bumper wraps around the sides of your tablet
to offer protection from minor drops as well as to keep the back or screen of the iPad from touching
your desk or other flat surface when you set it down.” – Marco Tabini
Online Circulation: 252,151 unique visitors a month
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July 2011 Top PR Coverage
Laptop Accessory Coverage (power, input,
connect and ergo products)
Kensington KeyFolio Pro Performance Keyboard Case for iPad 2
July 12, 2011 | Kensington KeyFolio Pro Performance Keyboard Case for iPad 2 Review
“The updated KeyFolio Pro keyboard case fits the iPad 2 perfectly and offers very responsive
typing experience. The case is super protective and easy to use. The keyboard has a standard
layout with a good number of iPad 2 specific keys. It worked with built-in apps and most other
apps we tested it with, and Bluetooth was easy to work with. The keyboard and multi-layer case
does add some bulk and weight, but if you need the keyboard and protection on the road, it’s a
worthy trade off. The built-in stand doesn’t go lower than ~70 degrees, which might not be the
best viewing angle for some tasks.” – Tong Zhang
Online Circulation: 41,449 unique visitors a month
Kensington Orbit Wireless Mobile Trackball
July 22, 2011 | Kensington Orbit Trackball Review
“The trackball has gained our recommendation due to its responsiveness, smooth and
comfortable build, ease of use, and design. It also helps that Kensington has thrown in the
free software and 5-year limited warranty. The device is also decently durable--it would be
able to withstand many falls and the ball itself is not likely to deteriorate over time.” –
Amber Riippa
Online Circulation: 345,076 unique visitors a month
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July 2011 Top PR Coverage
Laptop Accessory Coverage (power, input,
connect and ergo products)
Kensington Orbit Wireless Mobile Trackball
July 30, 2011 | The Kensington Orbit Trackball
“The Kensington Orbit Trackball is a new wireless trackball with a nifty ambidextrous design and
battery operation. It is compatible with all the major operating systems, and looks like a good way
to avoid RSI (repetitive stress injury) for heavy computer users. The Kensington Orbit Trackball
features a smooth and glossy trackball that is a similar size to other trackballs on the market. The
overall shape of the unit is natural and designed to fit easily into the palms of both right and left
handed users.” – Greg
Online Circulation: 62,346 unique visitors a month
Kensington Orbit Wireless Mobile Trackball
July 13, 2011 | Kensington’s Orbit Trackball Mouse Has All The Features
“A trackball mouse is one of those things you either love or hate. If you fall on the love side, you
should definitely take a look at the Orbit Trackball Mouse recently released by Kensington… I am
not accustomed to using a trackball mouse, but I found this mouse easy to use. It could not have
been easier to set up — install batteries, plug in dongle, turn on. The ball moves smoothly, but not
so quickly that I found it hard to control and I discovered that I like the fact that one does not move
the mouse itself — much easier on the wrist. I also appreciate the fact that this mouse must be a
favorite of many left handed users….Do I recommend it? I do. If you prefer a trackball mouse then
you certainly should check it out. It is from Kensington, has a five year warranty, and works well. It
is adaptable for left or right handers, can easily move from computer to computer, and feels
comfortable and sturdy when in use.” – Nancy Gravley
Online Circulation: 52,453 unique visitors a month
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July 2011 Top PR Coverage
Laptop Accessory Coverage (power, input,
connect and ergo products)
Kensington Virtuoso Touch Screen Stylus and Pen
July 25, 2011 | Tablet Artistry: Tools and Styluses Tested
“The Kensington Virtuoso is also a rubber-tipped stylus that looks a lot like a pen. It’s about half an
inch longer than the Wacom Bamboo, which makes it slightly easier to grip and draw with…the cap
isn’t just decorative – inside the stylus is a real pen, which might also turn out to be useful. The
broader tip has one big advantage too. Even though the length of the tip is about the same as on
the Wacom, there’s more tip exposed at the side so it’s easier to draw with the stylus held at an
angle – the way you would a real pen or brush.” – Mary Branscombe
Online Circulation: 171,957 unique visitors a month
Kensington Protective Cover & Stand
July 31, 2011 | iPad 2 case review: Kensington Protective Cover & Stand
“Just as the iPad 2 has users wondering how Apple managed to pack in all the same goodness as
the original while making it significantly less bulky, Kensington’s new iPad 2 case rather
descriptively called the Protective Cover & Stand will leave users wondering the same. This case
gets something right which far too many other cases of its kind get wrong: it actually covers and
protects the iPad’s four corners, which is where impact is likely to happen first when you drop it.
This case is a winner because it does so much with so little material and, in the spirit of the iPad 2,
keeps things thin and light while fully functional.” – Beatweek Staff
Online Circulation: 113,822 unique visitors a month
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