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FOOD LABELLING AND AGRIFOOD POLICY IN CANADA Presented by Monica Lipai AGEC630 Term Paper, Winter 2006. WHY FOOD LABELLING? • Healthy and informed consumer choices. • Increasing demand for quality foodstuffs at the international level. • The Agri-Food Policy Framework 2002-2007. • Labeling regulation is a complex and challenging issue Canadian Federal Food Labelling Legislation • The Food and Drugs Act – FDA • The Food and Drug Regulations- FDR • The Consumer Packaging and Labelling Act- CPLA • The Consumer Packaging and Labelling Regulations- CPLR Additional information : - the Canada Agricultural Products Act – CAPA, CAPR the Meat Inspection Act – MIA, MIR the Fish Inspection Act- FIA, FIR the Competition Act the Trade-marks Act Administration and Enforcement of the Canadian Federal Food Labelling Regulations • Health Canada • Canadian Food Inspection Agency-CFIA - CFIA’s Food Labelling Information Service - CFIA’s Label Registration Unit • Guide to Food Labelling and Advertising http://www.inspection.gc.ca/english/fssa/labeti/guide/tab2e.shtml Why do we need Government intervention in the regulation of food labelling? • • • • • Food safety Quality Characteristics of foods Protection from fraud Trade barriers- rent seeking behavior International Standards- transaction cost. - CODEX- FAO/WHO - IPPC - OIE - the SPS agreement- GATT- Uruguay Round - the TBT agreement-GATT- Uruguay Round The Economic theory behind the market failure of food quality as a public good • “Market of lemons” –Akerlof 1970- asymmetric information • High quality “Reputation effect” theory- Klein and Leffler 1981- no market failure? • Supply chain by vertical coordination • Information attributes problems - Tirole 1988 -transformation of credence in search attributes by: - Labelling regulations-Organic, Eco labelling - Segregation Regulations- GM • Government tries to solve the market failure by supplying information trough regulations CONCLUSION • Food labeling regulations are a result of the market failure of the quality food public good created because of under information. • Domestic and international food quality standards have the characteristics of a public good so there is a reason for Government and International Organization to intervene. • Food quality standards can be lower transaction cost but can be used as non-tariff trade barriers. • FOOD LABELLING IS A COMPLEX AND CHALLENGING ISSUE ?