Transcript The Airtel Delhi Half Marathon………

The Airtel Delhi Half Marathon
2008
And Us!
Delhi Half Marathon 2007……
33, 000 people ran……….in the
celebration of life
From over 30 nations
Relayed live to over 90 countries - wide
media coverage, electronic and press
Over Rs. 1.47 crores
mobilized for various social
issues and NGOs
47 corporate built 58 teams, 7
sent multiple teams.
Firmly positioned as the world’s richest
half marathon
People from all walks of life ran together
to make a difference
42 charities raised money for
their cause
It is also interesting to know…
• Smallest pledge amount – Rs. 3 , largest
pledge: Rs. 1.6 Lakhs
• Largest amount of funds raised by an
NGO: Rs. 18.18 Lakhs
• Maximum number of pledges raised by an
employee - 37
• Largest pledge raising by a corporate Rs. 6.24 Lakhs
2007 was bigger than 2006 in
every aspect ….
2008 promises to be much
bigger!!!
The Delhi Half Marathon is now…
The Airtel Delhi Half
Marathon, 2008
On
9th November 2008
Renewed commitment to scale new heights, set new
records!
Concern India Foundation
The Official Charity Partner of
Airtel Delhi Half Marathon - 2008
India Vision Foundation
India Vision Foundation was born in the year 1994.
An organization born out of the prestigious Ramon
Magsaysay Award that was conferred on the first
Lady IPS Officer of India, Dr Kiran Bedi for her
reforms in Tihar Prison during her tenure as IG
(Prisons) in 1994.
We have several projects in the area of prison
reforms with the purpose of rehabilitating prisoners
and their children besides passing on a value system
which will make them better and responsible
citizens. We have projects running in Tihar, Amritsar
and Haryana prisons.
Projects
1) Tihar Projects
• Weaving Behind Bars
• Crèche
• Life Skills
• Crèche training
2) Children of Vulnerable Families
3) Rural Development Projects
4) Haryana Prison Projects
Registration & Tax Exemption
• A charitable, Non-profit making trust India Vision Foundation is
registered under the India Trust Act, under registration no. 4595
dated
August
01,
1994.
Registered under section 12 A of the Income Tax Act, 1961.
• All donations made in India to the India Vision Foundation are
exempted under section 80 G of the Income Tax Act, 1961 vide
no. DIT (E) 2005-2006/I-582/94/917/1013 of the Government of
India.
Registered under Foreign Contribution (Regulation) Act, 1976 vide
letter no. II/21022/83(77)/98- FCRA.III.
The ADHM and the Charity Structure
►Dream Team
►Corporate Challenge
►‘I Pledge’
Who is a Dream Teamer………
• If you are 12 years and above, fit, brimming
with exuberance and enthusiasm and live a “To
Do” attitude, this charity option is for you.
• A Dream Teamer needs to raise a minimum of
Rs. 1 lac in pledges, registers with an upfront
non-refundable contribution of Rs. 10,000 (this
will be considered in the total minimum amount
to be raised by him/her). A one time flat
deduction of Rs. 6500 is retained by the Charity
partner towards the administration expenses.
Race participation options….
• There are four race categories for a Dream
Teamer to choose from:
 The Half Marathon
 The Great Delhi Run
 Senior Citizen’s Run
 Wheelchair Event*
*Wherever applicable
– 21 Kms (18 years and above)
– 7 Kms (12 years and above)
– 4.5 Kms (60 years and above)
– 2.5 Kms (12 years and above)
Dream Team… Incentives
• Some of them……
 Special Pledge Kit
 Individual online pledge pages and support for
creating the same
 Official event merchandise – T-shirts, Caps
 Personalised running bibs
 Invite for the VIP Marquee
 Invite for the press meets held before the event
 Processing, reconciliation and acknowledging all
pledge cheques received, issuing receipts, thank
you letters and 80G certificates as may be
applicable
Important dates for the Dream Teamer
• Registration Starts from – 10th September
• Registration ends on – 15th October
• Last date for sending the first one Lakh in
pledges to ensure participation as a Dream
Teamer - 30th October
• Last day for submitting rest of the pledge forms
– 26th November 2008
• Post event Press Meet (Declaration of the
Charity Docket and Awards) – 3rd week of
December, 2008
The Dream Team Awards structure
Highest Pledge Raising Individual (Men)
Highest Pledge Raising Individual
(Women)
Highest No. of Pledges raised by a
Dream Teamer
Youngest Dream Teamer
Highest Online pledge raising Dream
Teamer
What is Corporate Challenge
• Group of companies that contribute a
minimum of Rs. 2.09 Lakhs and send a
group of upto 30 employees to participate
in the event.
Each of the employee is motivated to raise
any amount in pledges. A corporate signs
up by filling the Corporate Challenge Form
and making an upfront, non-refundable
contribution of Rs. 2.09 Lakhs
Corporate Challenge… Contd.
• Out of Rs. 2.09 Lakhs, Rs. 9000 is retained by
procam towards registration, 12.5% of the rest is
retained by the charity partner towards the
admin. expense, and Rs. 1.75 Lakhs goes to the
charity
• Individual team members can raise pledges for
any NGO/cause of their choice. The charity
partner retains Rs. 5000 or 5%, whichever is
lower, of the pledges raised.
Some important info……
• Any company can have a maximum of 7
Corporate Challenge teams.
• Registrations are STRICTLY on first-comefirst-served basis (receiving the duly filled
corporate challenge form and the
registration fee)
Race participation options
There are four race categories for a corporate
team members to choose from:
 The Half Marathon
 The Great Delhi Run
 Senior Citizen’s run
 Wheelchair Event*
*Wherever applicable
– 21 Kms(18 years and above)
– 7 Kms(12 years and above)
– 4.5 Kms(60 years and above)
– 2.5 Kms(12 years and above)
Incentives for the corporate to be part of
this…
 Special Pledge Kit -in physical form and one CD for
each team
 Workshops on pledge raising conducted on requests
by the charity partner – Concern India Foundation
 Team Leaders’ meeting facilitated by Concern India
Foundation - event update, pledge raising tips,
standardized presentations that they can use to
motivate their team members, etc.
 Separate holding area at Event Venue on Race Day
 Processing, reconciliation and acknowledging all
pledge cheques received, issuing receipts, thank you
letters and 80G certificates as may be applicable, by
Concern India Foundation
Important dates for the Corporate Challenge
• Registration Starts from – 10th September
• Registration ends on – 15th October
• Last day for submitting the pledge forms – 15th
November 2008 (individual employees)
• Post event Press meet (Declaration of the
Charity awards and releasing the charity docket)
– 3rd week of December, 2008
Awards for Corporate Challenge
• Highest Pledge Raising Team
• Highest Individual Pledge Raiser (Men)
• 2nd Highest Individual Pledge Raiser
(Men)
• Highest Individual Pledge Raiser (Women)
• 2nd Highest Individual Pledge Raiser
(Women)
• Highest matching of pledges by a
corporate raised by its team members.
What are these charity awards and who gives
them?
• “Charity awards” are given at a formal
gathering post event by a chief guest
(Government dignitaries) to all those race
participants who made their run more
meaningful by raising funds for charity
• The data will be collated by Concern India
Foundation for the same and the awards
are given by the Event
What is an ‘I pledge’ and for whom?
• ‘I Pledge’ is for everyone who would like to
contribute their bit and run for a cause of their
choice by raising pledges for the same. One can
participate as an individual or as a team member of
a school, college, community or residential society
via a group entry and make a difference.
• Register by paying an upfront & non refundable
amount of Rs.400/- (Rs.300 is being charged as
registration fee for the race & Rs.100 will be charged
for the Pledge kit). & raise any amount of money for
their chosen cause/charity registered for ADHM
08.
Important dates for the ‘I Pledge’s’
• Registration Starts from – 10th September
• Registration ends on – 15th October
• Last day for submitting the pledge forms –
26th November 2008
• Post event Press meet (Declaration of
Charity awards and release of the Charity
Docket) – 3rd week of December, 2008
Charity Awards for the I pledge’ category
•
•
•
•
Highest Individual Pledge Raiser (Men)
2nd Highest Individual Pledge Raiser (Men)
Highest Individual Pledge Raiser (Women)
2nd Highest Individual Pledge Raiser
(Women)
• Highest no. of pledges raised by an
individual
Why do people
Run…?
Different reasons that excite people…(DT)
• Personal commitment to a cause
• The high of being able to make a difference
through social reach and healthier life-style
• Achieving self-set targets
• Success………achievement leads to
motivational leap!
• Sometimes it takes another person or agency to
realize the potential existing in themselves to
make a difference!
Some of the reasons for corporate
enthusiasm…..
• For some, it is an excellent brand leveraging
opportunity (they even time their media plans
accordingly!)-mobile branding, choreographed
race formation,message specific costumes (of
the cause that you support or your direct
business objective)
• Some see it as a motivational tool for their
employees across hierarchy!
• For many others it is being leveraged as HR tool
• Some make the opportunity an incentive for their
employee/vendors/distributors
Contd…
Yet others purely do it as a
gesture of solidarity for their
chosen social cause!-CSR
We seek………..
• Your corporate participation………Please build a
corporate team standing in support of us.
• It would be an absolute synergy if one of the top
management people opt to run as a Dream
Teamer along with the corporate team
• In both regard, we seek a window of ten minutes
to come and make a presentation to your group.
Lets join hands…….
And make this event OUR
EVENT…………..
Run in celebration of the
spirit called life!
We are reachable at:
Contact :
Monica Dhawan: 23094761,9873793001
[email protected]