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BEST PRACTICES FOR PREVENTION OF PRENATAL SMOKING Smoking for Two The Size of the Problem in Indiana • National average of prenatal smoking is 11% • Almost 19% of Indiana pregnant women • 17,000 new mothers smoke during pregnancy each year in Indiana prepared by OMPP DMA February 2009 Medicaid: Pregnant Women and Smoking StatusCY07 Counties >1,000 Births: County Births Marion Lake Allen St. Joseph Elkhart Vanderburgh Tippecanoe 8,781 3,652 2,603 1,934 1,724 1,259 1,001 % Smoking 21% 15% 24% 21% 23% 33% 24% Top 10 Counties by Rate of Smoking County Births % Smoking Lagrange Washington Perry Dekalb Fayette Morgan Blackford Ripley Montgomery Scott Shelby 126 162 115 290 203 454 109 164 273 199 286 48% 48% 47% 44% 44% 44% 43% 43% 41% 41% 41% Data Source: ISDH/Medicaid combined birth record data. Singleton births during CY07. 2005 statewide average for smoking during pregnancy is 17.9% (ISDH Maternal and Child Epidemiology Reports) Women that indicated smoking during or prior to pregnancy were included. Important Note: The majority of counties (68) have 30% or more Medicaid women attesting to smoking during pregnancy. Data prepared by OMPP DMA Page 4 February 2009 Cost Impact of Prenatal Smoking • Increases the risk of prematurity by 30% • Average hospitalization cost for a premature infant is $50,000 more than that of a full-term infant • Prenatal smoking in Indiana adds an additional cost of $28 million for mothers and infants for the initial hospitalization related to prematurity Physician Attitudes About Prenatal Smoking Counseling • Study of Tennessee Physicians • 2/3 always give their pregnant smokers advice to quit • More than ½ reported always assessing willingness to quit • ¼ or fewer always provided quit assistance, or arranged follow up. Physician Attitudes About Prenatal Smoking Counseling • What is the degree of health effects on the unborn child from the mother smoking during pregnancy? • Severe effect 35 • Modest effect 65 • Minor effect 0 • What is the value of using time during the clinical encounter to give brief smoking cessation counseling to pregnant smokers? • Significant value 59 • Modest value 24 • Limited value 1 • Bailey, Beth A. PhD; Jones Cole, Laura K. MS, MA Southern Medical Journal:September 2009 - Volume 102 - Issue 9 - pp 894-899 • How interested are you in learning best practice guidelines and techniques for assisting pregnant smokers? • Very interested/interested 53% • Not at all/minimally interested 18% • How willing would you be to participate in a CME certified training program at your practice outlining best practices techniques for helping pregnant smokers quit? • Very willing/willing 53% • Very unwilling/unwilling 35% • How willing would you be to allow nursing staff to participate in a best-practice training program for helping pregnant smokers quit? • Very willing/willing 82% • Very unwilling/unwilling 6% Barriers to Physicians Providing Prenatal Smoking Counseling • Lack of time • Patients preoccupation with other concerns • Patient’s other substance use takes priority • Potential effectiveness of an intervention attempt • Previous failures in persuading patients to quit • Lack of skill in counseling for prenatal smoking • Avoid conflict • Limited reimbursement (Indiana $9.72 for 3-10 minutes) • Lack of referral services • “Smoking is not an immediate danger” Physician Attitudes About Secondhand Smoke • 82% of respondents indicated they were not regularly asking their pregnant patients about SHS • 47% felt it was only “Minimally Important” to discuss SHS CONTRIBUTING FACTORS, WOMEN’S ATTITUDES AND DETERMINANTS OF SMOKING DURING PREGNANCY Determinants • Poverty • Smokers tend to have a lower social class and income • Education • Pregnant smokers have less education • Age • Younger women are more likely to smoke • Self-confidence, efficacy • Women lacking self-confidence and self-efficacy are more likely to continue smoking during pregnancy Ingall & Cropley, 2010; Women and Birth Lu, Tong & Oldenburg, 2001; Health Promotion International Contributing Factors • Partner/spouse’s smoking status • Level of addiction • < 5 cigarettes/day-18 times more likely to stop compared to those smoking >20 • Multiparity • Awareness of risks - “this won’t happen to me” Schneider, Huy, Schutz, & Diehl, 2010; Drug and Alcohol Review Lu, Tong & Oldenburg, 2001; Health Promotion International Determinants • Depression • Depression is a predictor of smoking cessation • PHQ-9 Screening Tool • http://www.depression- primarycare.org/clinicians/toolkits/materials/for ms/phq9/ • Poor social support Orr, Blazer & Orr, 2011; Maternal and Child Health Journal Nichter et al., 2007; Health Education & Behavior INTERVENTION PROGRAMS Baby & Me – Tobacco Free Program • Developed in 2002 in New York state • Incentive-based program to increase smoking cessation in women during and after pregnancy • A quit rate of 60% at 6 months post partum • Used in: New York, Colorado, North Dakota, Nebraska and Oregon http://babyandmetobaccofree.org/ Baby & Me – Tobacco Free Program Program Requirements Commit to quit. • Quit smoking while pregnant and stay quit after baby is born Baby & Me – Tobacco Free Program Program Requirements Attend at least 4 smoking cessation counseling sessions. • 1st Self-help materials, and information on how to quit • 2nd Secondhand smoke, partners who smoke, and establishing smoke-free homes and cars • 3rd Stress management and benefits of not smoking • 4th Relapse prevention and postpartum incentive program Baby & Me – Tobacco Free Program Program Requirements Agree to submit to breath tests. • Carbon monoxide breath tests were conducted at each counseling session • Monthly breath tests postpartum Baby & Me – Tobacco Free Program Program Requirements After the baby is born, stay smoke free and receive a monthly voucher for FREE DIAPERS up to one year after the birth of the baby • For every negative monthly carbon monoxide breath test, the mother received a $20 voucher for diapers at chain supermarkets Baby & Me – Tobacco Free Program Model 1 Model 2 Model 3 Pregnancy quit rate 61.0 50.0 60.5 Quit @ 3 months postpartum 52.0 37.5 77.0 Quit @ 6 months postpartum 32.0 25.0 64.0 Quit @ 12 months postpartum 9.0 0.0 44.0 • Model 3 was the most intensive, used trained smoking cession specialists, and had highest postpartum quit rates • Higher nicotine addictions is a predictor of dropout Wisconsin First Breath • Focuses on integrating cessation strategies into pre-existing prenatal care models • Implemented in 2001 • Enrolled over 10,000 women • 34% of enrolled participants quit smoking • Combats relapse by encouraging recent quitters to enroll http://www.wwhf.org/programs/first-breath/ Wisconsin First Breath Women who participate in the First Breath program receive: • Personal smoking cessation support • Intensive smoking cessation counseling • Educational and self-help materials • Educational materials for their friends and family Wisconsin First Breath Women who participate in the First Breath program receive: • Free incentives for participation • A gift at delivery • Wisconsin Tobacco Quit Line materials, information and access Wisconsin First Breath Cost Savings • Medicaid saves $1,274 per enrollee who quit • Every $1 spent saves $6 in health care costs Smoking Cessation and Reduction in Pregnancy Treatment (SCRIPT - SOPHE) • Intervention components: • A Pregnant Woman’s Guide to Quit Smoking • Commit to Quit Smoking During and After Pregnancy DVD • Comprehensive counseling • Encouragement and counseling to establish a smoke-free home http://www.sophe.org/SCRIPT.cfm TRAINING PROGRAMS AND OTHER RESOURCES Training Programs, Resources • ACOG • Smoking Cessation During Pregnancy Guide • Smoking Cessation for Pregnancy and Beyond • http://www.acog.org/About_ACOG/ACOG_Departm ents/Tobacco__Alcohol__and_Substance_Abuse/N EW_Prenatal_Smoking_Clinician_s_Guide • Marshall University • Smoking Cessation & Beyond-Dartmouth • You Quit, Two Quit • PSUPP • Smoke Free for Baby and Me - Michigan Marshall University, web-based CME http://musom.marshall.edu/medctr/med/tobaccocessation/pregna ncyandsmoking/login.aspx • https://www.smokingcessationandpregnancy.org/users/sign_in Web Site (Consumers and Providers) www.YouQuitTwoQuit.com 5As pocket guide Ask, Advise, Assess, Assist, Arrange American College of Obstetricians & Gynecologists Self-instructional guide and tool kit for health care providers http://www.youq uittwoquit.com/P rojectInfo.aspx Indiana Prenatal Substance Use Prevention Program Smoke Free for Baby and Me Michigan • Michigan Department of Community Health’s (MDCH’s) Division of Family and Community Health and the Michigan Public Health Institute • Web-based, prenatal smoking-cessation onlineeducational module • https://learning.mihealth.org/SOLO/login.aspx Incentive: Registered nurses who successfully complete the course and the evaluation will receive 1.4 contact hours. The 5 A’s • ASK – 1 minute • Ask patient about smoking status using the following structured question: A. I have NEVER smoked, or have smoked LESS THAN 100 cigarettes in my lifetime. B. I stopped smoking BEFORE I found out I was pregnant, and I am not smoking now. C. I stopped smoking AFTER I found out I was pregnant, and I am not smoking now. D. I smoke some now, but I cut down on the number of cigarettes I smoke SINCE I found out I was pregnant. E. I smoke regularly now, about the same as BEFORE I found out I was pregnant. • You Quit Two Quit - North Carolina Health and Wellness Trust Fund The 5 A’s • ADVISE – 1 minute • Provide clear, strong advice to quit with personalized messages about the impact of smoking on mother and fetus. • ASSESS – 1 minute • Assess the willingness of the patient to make a quit attempt within the next 30 days. • ASSIST – 3 minutes + • Suggest and encourage the use of problem-solving methods and skills for cessation. Provide social support as part of the treatment. Arrange for support in the smoker’s environment, such proactive referral to the state quitline. Provide pregnancy- and/or parent-specific, self-help smoking cessation materials. • ARRANGE – 1 minute • Periodically assess smoking status and, if she is a continuing smoker, encourage cessation. Counseling for Tobacco Cessation • Counseling from the Heart – Three part video series from the North Carolina Healthy Start Foundation • http://www.youtube.com/watch?v=iPmMp6Eqtvk • http://www.youtube.com/watch?v=wWiwb5RbLzI • http://www.youtube.com/watch?v=qxJITjrxcCo Quitlines • California Quitline Study • At the 3rd trimester evaluation, % quit • 21% of the counseling group • 13.5% of the self-help group • Counseling subjects were more successful than self-help subjects in avoiding relapse. New York State Quitline • Community-based promotion has been shown to increase quitline utilization (Stead et al., 2003). Effectiveness of Prenatal Smoking Interventions • Cochrane Review: • 72 controlled trials involving over 25,000 women from 1975 to 2008 • 6% average smoking cessation during pregnancy • Most effective intervention - 24% - involved incentives • Smoking cessation interventions reduced the number of babies with low birth weight and preterm births HOW CAN WE BE MORE EFFECTIVE? • California’s Best Practices At-A-Glance - 57% • • • • • • • decrease during the 1990’s 1. **Support the “5As” in health care settings. 2. **Link with the California Smokers’ Helpline and other counseling resources. 3. **Provide benefit coverage for counseling and pharmacologic therapies. 4. Design culturally appropriate services. 5. **Institute smoking bans and restrictions. 6. **Increase the price of tobacco products. 7. Support media efforts. • 8. Partner with colleges and universities to • educate on-campus child care providers about • the dangers of smoking. • 9. Incorporate tobacco cessation services into • school readiness programs. 10. **Include a tobacco cessation component in • home visiting programs • Community Guide for Supporting Effective Tobacco Cessation Services - First 5 Association of California and the Center for Health Improvement OTHER EFFECTIVE PRENATAL PREVENTION STRATEGIES • **Support from the physician, but counseling from other personnel • **Trained smoking cessation staff • Screening for depression – PHQ-9 • http://www.depression- primarycare.org/clinicians/toolkits/materials/forms/phq9/ • **Incentives • **Use of self help guides, social support, and intensive follow-up • Involve faith-based organizations • Intensive support from key community leaders • Establish a culture of quitting OTHER EFFECTIVE PRENATAL PREVENTION STRATEGIES • Carbon Monoxide Monitoring - Possible • Nicotine Replacement Therapy – Controversial • Harm Reduction Approach - Controversial Links and suggested resources • • • • • • • • • • • • • • • • • • • • Wisconsin First Breath http://www.wwhf.org/programs/first-breath/ Baby & Me – Tobacco Free Program http://babyandmetobaccofree.org/ The Smoking Cessation and Reduction in Pregnancy Treatment (SCRIPT) Program http://www.sophe.org/SCRIPT.cfm Prenatal Substance Use Prevention Program (PSUPP) http://www.in.gov/isdh/22243.htm North Carolina You Quit, Two Quit http://www.youquittwoquit.com/ Forever Free for Baby and Me http://smokefree.gov/landing.aspx?rid=4 Smoking Cessation for Pregnancy and Beyond: A Virtual Clinic https://www.smokingcessationandpregnancy.org/users/sign_in • • Marshall University: Help Pregnant Patients Stop Smoking • http://musom.marshall.edu/medctr/med/tobaccocessation/pregnancyandsmoking/l ogin.aspx • • • • • • • • • • • Counseling from the Heart: Helping Women Eliminate Tobacco Use and Exposure http://www.nchealthystart.org/Womens%20Health/CounselingHeartVideo.htm Smoking Cessation: Effective Intervention Strategies (web-based training) http://nosmoking.msm.edu/ Smoke Free for Baby and Me (Michigan Department of Community Health model) http://www.michigan.gov/mdch/0,1607,7-132-2942_4911_4912-12609--,00.html Smoking Cessation During Pregnancy (provider instruction booklet) http://www.acog.org/~/media/Departments/Tobacco%20Alcohol%20and%20Subst ance%20Abuse/SCDP.pdf?dmc=1&ts=20120402T1119568260 • American Congress of Obstetricians and Gynecologists (ACOG) - Smoking Cessation During Pregnancy • http://www.acog.org/Resources_And_Publications/Commi ttee_Opinions/Committee_on_Health_Care_for_Underser ved_Women/Smoking_Cessation_During_Pregnancy PHQ-9 Screening Tool • http://www.depression- primarycare.org/clinicians/toolkits/materials/forms/ phq9/ Effectiveness of quitlines • Solomon et al. (2000) looked at the impact of physician/midwife advice to stop smoking accompanied by printed materials, with and without proactive telephone peer support. • Abstinence rate in the experimental group was 18.2%, which is consistent with outcomes observed in other smoking cessation trials with pregnant women. • Nearly 90% of the women considered the telephone counselors useful in helping them change their smoking habits. • Solomon et al. (2005), included pregnant smokers attending the Women, Infants, and Children (WIC) program who accepted an offer to receive support by telephone from a woman ex-smoker. • Of the 948 pregnant smokers who were referred for telephone peer support, 25% reported they were abstinent at their last telephone contact (defined as had not smoked in the past 24 hours). • Of the smokers who attended their post-partum WIC visit (n=625), 20% reported not smoking in the last 3 months of their pregnancy and 14.6% reported they were currently abstinent (defined as smoking zero cigarettes per day) Solomon LJ, Secker-Walker RH, Flynn BS, Skelly JM, Capeless EL (2000). Proactive telephone peer support to help pregnant women stop smoking. Tob Control, 9 Suppl 3:III72-4. Solomon LJ, Flynn BS (2005). Telephone support for pregnant smokers who want to stop smoking. Health Promot Pract, 6(1):105-8. • Study conducted by Zhu et al. (2003), pregnant callers (n=1,195) to the Zhu et al. (2001) • offer confidentiality • require no transportation • available at the smoker’s convenience • bring services to smokers in rural areas, where there may be few resources. • tailored for diverse language and cultural needs. Zhu, S-H., Cummins, S.E., Anderson, C.M., & Tedeschi, G.J. (2003, August). Telephone-based cessation intervention for pregnant smokers: Results of a large randomized trial. Paper presented at the 12th World Conference on Tobacco Or Health. Helsinki, Finland. Setting Universal Cessation Counseling Education and Screening Standards(SUCCESS) • Goals • To educate nurses and other health car practitioners about smoking cessation interventions. • To increase the number of health care practitioners providing smoking cessation interventions. • To deliver an evidence-based smoking cessation intervention to childbearing women who smoke to reduce/eliminate adverse birth outcomes in this group, specifically low birth weight. • Participants had a median of five follow-up encounter with health care providers with variable amounts of time between encounters (due to different needs for care during pregnancy). During this time, 22 of the 78 current smokers participating in the program were able to abstain for at least part of the evaluation period (taking into account relapses, the program produced an effective quit rate of 21.5%) and another 25 reduced the number of cigarettes smoked each day. Furthermore, women who quit smoking reported feeling healthier after they quit than at the start of the intervention. Importantly, those women who were not able to quit reported that they advanced from the stages of thinking about quitting smoking (precontemplation, contemplation, preparation) to the stage of quitting. Smart Mothers Are Resisting Tobacco (S.M.A.R.T. Moms) in TN • Funded by March of Dimes office, this program partnered the Center with the Tennessee Chapter of the March of Dimes and the Tennessee Department of Health WIC offices throughout the state. • Project outcomes include: • At the conclusion of the 4-year project, 13,285 WIC patients received counseling and smoking • • • • cessation resources through the duration of the project The overall success rate for participants who received counseling and agreed to use the selfhelp guide was 24.2% vs. 20.9% for those who did not choose to sue the self-help guide but did receive counseling, exceeding success rates previously found in similar settings (14%). Outcomes of this project support research that even brief tobacco cessation counseling (5 to 15 min) delivered by trained providers and coupled with pregnancy-specific self-help materials, can increase cessation rates in women during pregnancy. Outcomes from this project also support that when provided with adequate training and pregnancy-specific self-help materials, health care providers will more consistently counsel patients on smoking cessation during pregnancy. The S.M.A.R.T. Moms project was honored through two awards. The National “Dr. Audrey Manley” award, never before presented, and named for the former U.S. Surgeon General and National March of Dimes Board of Trustees member, was presented to the S.M.A.R.T. Moms project in October of 2005. This award recognizes an ‘exemplary program’ addressing the needs of mothers and babies. The Tennessee Chapter of the March of Dimes was awarded the “2004 Chapter of the Year Award” based on the S.M.A.R.T. Moms project which was highlighted in the award application. The Tennessee Chapter competed with multiple states nationwide for this prestigious award. Colorado Prenatal Plus Program • Medicaid-funded program that provides care coordination, nutrition and mental health counseling to Medicaid-eligible pregnant women in Colorado who are at a higher risk for delivering low-birthweight infants. • Statistics of program • Decrease in the rate of lowbirthweight infants from the expected rate of 13.7% to the actual rate of 11.4% • More than half (54 percent) of these Prenatal Plus Program participants were able to resolve all of their risks (Smoking,Drugs,Alcohol,Psychosocial,Weight Gain), and the resulting lowbirthweight rate for their infants was 7.4% Compared to the low-birthweight rate for Colorado in 2006, 9.0% • very low-birthweight rate among program participants was 1.1 percent, less than both the 2006 Colorado rate of 1.3 percent and the Healthy People 2010 goal of 1.4 percent. • Each of the risk categories, more women were able to resolve their risk factors if they received model care. 86% resolved all or some of their risks compared to 79% among those who did not receive model care • Model Care-Client enrolls in the Prenatal Plus Program in the 1st or 2nd trimester(prior to 28 weeks gestation) and continues through delivery and up to 60 days postpartum. The client must receive a minimum of 10 contacts, two of which must be home or office-visits, with the Prenatal Plus Staff. Prenatal Smoking and Age Groups • Tong, VT, MMWR, May 29, 2009 / 58(SS04);1-29 • Women who smoked during pregnancy, by nicotine dependence and educational attainment: National Epidemiologic Survey on Alcohol and Related Conditions, 2001–2002. • Smokers average cost of birth $11,000 • Non smokers average cost of birth $6500 Prenatal Smoking-Impact on the Mother Preterm delivery Premature rupture of membranes Ectopic pregnancy Placenta previa Abruptio placenta Miscarriage